The easiest way is to find a self-service hot pot restaurant and check it out.
If the cost is 100,000, you must consider the rent, because the hot pot business has a very obvious off-peak season. Therefore, if you plan to rent a store to operate, you must consider what you will do during the off-season.
If you choose to be near a university, then the status and pricing of your hot pot restaurant must be consistent with the consumption habits and financial strength of college students. If it's too high, they won't patronize it. If it's too low, you won't make any money. I don't know what city you are in and what your spending power is, so it's hard to estimate.
Furthermore, you must conduct an on-the-spot investigation to see if there are similar restaurants near your hot pot restaurant. Whether it is a buffet, hot pot, or self-service hot pot, you must inquire about their dishes. , their characteristics, their price points, their shortcomings, know yourself and the enemy, and you will never be in danger.
In the early stage of decoration, if the store is small, you can install large mirrors on the surrounding walls, which will make the space wider and is simple and economical. Supplier selection will waste a lot of your time, but it is an important step. When purchasing pots and pans, you must pay attention to quality, and don’t skimp on the bargain. In terms of management, it is best to set up the cashier at the door. There must be a banknote detector, and the cashier must be able to visually check banknotes. Usually college students do not ask for many receipts when eating, but you must also have enough receipts. In addition, the hygiene of tableware and pots must be done well. Although college students do not make money, they are also very picky. A clean and tidy restroom will win many guests back again. In the early stage of operation, it was not for profit, but for fame.
I will give you some more practical suggestions:
1. Don’t aim for complete dishes, but focus on quantity
Take college students as the target customer group and make small profits. There is a way to sell the food, so the dishes are all necessary. For high-cost items such as seafood, general self-service hot pot restaurants will only offer one or two varieties, but the main dishes, such as mutton, cannot be out of stock. You can serve unlimited slices of mutton, but the seafood is served separately according to the number of people. For example, for a table of two people, a portion of shrimp (the weight is between 4 taels and half a catty, you can control this yourself.), for a table of four people Serve two portions of shrimp, or one portion of shrimp and one portion of cuttlefish. For six people, you can have three portions of shrimp, or three portions of different seafood.
2. Limited time but no limit
The type of customer that a self-service store owner should be most afraid of is the one who doesn’t intend to pay the bill for four hours after sitting down. Therefore, your self-service hot pot restaurant can have a limited time limit, such as two hours for customers to dine, without any additional charges. There will be an extra fee for more than two hours, but you don’t need to pay too much per person, 5 yuan is about the same. Many people will be full within two hours, and they will pay according to the time, which will increase your table turnover rate. Those who cannot eat enough within two hours will not care about the extra 5 yuan, because their goal is to continue to eat more.
3. Essential pairings
Beer drinks. The cost of these drinks is not high, but they take up a lot of stomach space. You can offer unlimited flow of beer and beverages. If the guests and beer drinks can satisfy you, then you are good to go. hehe.
4. Features
The self-service hot pot should also have its own features, such as your pot base, seasonings, and dishes. You might as well find a few more hot pot restaurants to try and learn from them. inspiration. Considering that hot pot restaurants are not suitable for operating in all seasons, I suggest you consider building a more comprehensive buffet restaurant, such as self-service barbecue in spring and summer, and self-service hot pot in autumn and winter.
5. Publicity is very important
Preferential promotions are indispensable, as are posting advertisements and handing out flyers in universities. If you want to keep doing it for a long time, consider issuing a membership card. You can also organize some simple competitions, such as Pizza Hut's salad plate, or something similar. Give the contestants a plate to see who can fill the most types or quantities of things within a certain period of time. The winner will get a half-price meal. .
6. Quality must be guaranteed