Ebay (China Electronic Bay, Yi Bei, Yi Bei) is an online auction and shopping website that allows people all over the world to buy and sell goods online. Ebay was founded by pierre omidyar in San Jose, California on September 4th, 1995 under the name of Auctionweb. People can sell goods on eBay.

20 14 On February 20th, Yi Bei announced the acquisition of PhiSix, a 3D virtual fitting company.

On July 25th, 20 18, Yi Bei terminated its cooperation with PayPal, a long-term payment partner, and announced the establishment of a new cooperative relationship with competitors Apple and Square.

Expansion situation

The company's business strategy is to use the Yi Bei system to increase cross-border transactions. EBay has expanded its territory to countries including China and India.

Yi Bei's expansion failed in Chinese mainland, China, Taiwan Province Province and Japan. Yahoo's auction business in Japan occupied a leading position in Japan, forcing Yi Bei to go bankrupt.

EBay in Taiwan Province Province, China can't compete with the market share of Yahoo's Mo Chi auction website, and it also indirectly withdrew from the market in Taiwan Province Province, China under the joint name of PChome. EBay first entered the Chinese mainland market through the acquisition of Yi Bei, then lost in the competition with Taobao, and finally withdrew from the mainland market through a joint venture with TOM to establish "New Yi Bei".