In fact, this is all a misunderstanding, and the real thing is not like this. This e-commerce giant is called Moneng International, and its product is called "Girlfriend Mall". The main reason why Moneng international executives were arrested this time was that "Guimi Mall" was suspected of pyramid schemes. Such a thing is certainly intolerable, and it is on the cusp of the implementation of the new e-commerce law. In fact, some netizens may know that this product named "Girlfriend Mall" has been madly transmitted on the Internet as a liar product last year, and many treasure moms have been cheated. At the end of last year, agents of Moneng International and users of this product found that the person in charge of the company had lost contact, and their attempts to defend their rights were fruitless.
I believe that many netizens have seen the WeChat business of Moneng International more or less in the circle of friends, but they did not expect it to develop to this extent. Speaking of Moneng International, we have to talk about its chairman, namely Jiang Decai. In the company's promotional materials, Jiang Decai is an entrepreneur who is enthusiastic about public welfare, and is also the leader of the mobile e-commerce model, that is, the pioneer of WeChat business. However, according to industry professionals, Jiang Decai was able to create WeChat business giant Moneng International because of the marketing experience of "Mengpai". It is under the inspiration of such marketing experience that there are countless followers.
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This is the most authoritative, systematic and practical guide book for WeChat business entrepreneurship! Logically, this book is divided into three parts: the thought chapter (1~2) helps entrepreneurs to sort out their ideas and understanding, introduces the development and classification of WeChat business, where the opportunities for starting a business are, and the four positioning of WeChat business: self-positioning, mode positioning, product positioning and marketing positioning. It can help the WeChat business that is about to go on the road, see the essence of WeChat business, find the right direction, and take fewer detours; It can help the WeChat business that is already on the road to position itself, clarify the future direction and grow rapidly. To lay a good foundation, this knowledge is essential! Methods (Chapters 3-7) 9 online drainage methods and many offline drainage methods were systematically sorted out to solve the first "obstacle" of the founder's WeChat business success. In-depth analysis of the circle of friends marketing system, guiding WeChat business entrepreneurs to enter the "technical WeChat business" Nuggets community bonus from the 1.0 era of "simple and rude screen-brushing mode"; Finally, provide necessary software and hardware tools for WeChat merchants to start businesses, so that entrepreneurs do not need to look for tools in the information ocean. Gather everyone's wisdom and try to do a good job of "subtraction" to make the startup of WeChat business simple and easy to operate. Skills (Chapter 8 ~ 10) first vividly tells how to "fall in love" with customers, including "10 tips to build customer trust", "5 witnesses to the surge in orders" and "witness to double sales", and how to realize "handcuff marketing" (customer repurchase) and "steel wire marketing" (automatic) through micro-relationships. Then it explains in detail the 10 points of friends circle, the 10 commandments of friends circle marketing, the writing methods of transactional copywriting and four ways of locking customers. Finally, it provides six systems for WeChat business entrepreneurs: self-ecosystem, after-sales service system, agent recruitment system, training system, self-cultivation system and self-star system. These are priceless secrets summed up in a large number of practices, and are indispensable tools for WeChat business to reach the peak of WeChat business and achieve ultimate success.
Lingjiaotou enterprise management
"Mengpai" marketing is a short and fast marketing method, which began in a health care product company in Inner Mongolia. Its main channel is to push advertisements crazily through TV special topics, newspapers and radio stations. Give play to your popularity, and then attract users with low-price strategy to realize the recovery of funds. According to this marketing method, Jiang Decai launched the popular Nietzsche mobile phone. With catchy advertising language and low price of 399 yuan, this mobile phone that looks like iPhone sells well. The Moneng Group, which Jiang Decai continued to launch in this way, once spent a lot of money to name Sichuan Satellite TV Spring Festival Evening, which made many people know about this WeChat business group. Athena Chu, Jimmy Lin, Chen Jianbin and other popular artists were also invited to speak for their products, which was rarely in the limelight for a while.
Moneng International has many products, I believe everyone has heard of some, such as the great girl, goddess bubble, card thin and so on. Now that Moneng Group has been named as a pyramid scheme, there is no room for change. There are many similar WeChat services around us. I hope you don't believe it, lest you be cheated.