The food festival can better enhance the image of the hotel, enhance the brand value, and better organically combine food culture, mass entertainment and leisure culture, and famous product display and sales. So how to write a food festival planning plan? The following is a food festival planning plan that I have carefully collected and organized. I will share it with you below for your enjoyment.
Food Festival Planning Plan 1
1. Organizational Structure
Name:
Time: August 20, 20__ to 20_ August 31, _
Location: The opening ceremony will be at the Liyang intersection of Bincheng Road, and the main venue area will be Bincheng Road (the section from Liyang Road to Jianghe). Hotels and famous catering stores can also organize food festival promotion activities according to their own characteristics after setting up a unified logo for participating in the food festival under the unified requirements of the office’s release of promotion plans.
Participating groups: major hotels and well-known catering companies in the city
Effect prediction: As the first food festival held by the office, it will be highly valued by the city, district and people from all walks of life. . We hope that through breakthroughs in event content and format, we can achieve a win-win economic situation for sponsoring units and participating units, and create a grand event with national flavor, ____ characteristics, and a collection of world cuisine. At the same time, relevant parties have actively participated in the selection of relevant awards and the consumption stimulation of catering and food.
2. Concept of the main activities
(1) Determine the positioning of food characteristics in our area
The hotel and catering industry in our area is well-known in the city, and the density of hotels in the country is It is rare, and the domestic delicacies are also well-known. Therefore, it is specially recommended to integrate the resources of major catering and hotel colleagues and use the characteristics of the "food street" in our jurisdiction to determine the characteristic positioning of the tertiary service industry in our jurisdiction.
At present, our area has a number of specialty restaurants such as Quanlu Banquet, Dezhuang Hotpot, and Xu Fuxiang, as well as a number of mid-to-high-end catering enterprises such as Ruyifang, Da Shanghai, Ruifeng Garden, and Jinxiu Mansion, There are a number of high-end clubs such as Abalone House, as well as a number of mid-to-high-end nightclubs such as Weiwei and Western Wine City. The tertiary service industry is densely covered with everything from low-end to high-end, from specialties to feasts.
(2) Suggestions for food festival activities
1. Simple and grand opening ceremony
It is recommended that the opening ceremony of the first food festival be held on Binhe Road in our jurisdiction . Since this food festival is held during the summer vacation, when college students start school, participating companies will be mobilized to donate to poor students at the opening ceremony to increase the public welfare and social benefits of this event.
2. "Gourmet Messenger" Selection
In order to promote the quality of our city's catering and hotel service personnel, a unique "Gourmet Messenger" competition will be held during this food festival. Each hotel and restaurant participating in this food festival recommends one contestant to participate in the selection of "Food Messenger". A meet-and-greet will be held on the day of the opening ceremony for promotion. During the food festival, canvassing for votes will be conducted at the hotels and restaurants of each participating unit. Perform and judge at the closing ceremony of the food festival. This event is novel and unique and will surely attract the attention and spread of many media and guests.
3. Selection of the city’s “Top Ten Famous Food Stores”
Organized by the “__ City Food Industry Association”, “__ City Culinary Association” and other organizations, based on the results of major hotels and catering companies Based on factors such as scale, environment, products, and services, the top ten famous gourmet restaurants in our city will be selected and official certificates will be issued.
4. Selection of the city’s “Top Ten Special Dishes”
This food festival specially launched the release of the “Top Ten Special Dishes in the City” and presented it to the public on the opening ceremony of the food festival. Consumers are displaying their selections of famous dishes; at the same time, famous dish recommendation displays are set up in major hotels and restaurants, and "famous dish special banquets" are held to attract customers and attract more customers. The organizing committee of the food festival will organize relevant experts and judges to select the classic special dishes exhibited by the enterprises, and finally select the gold medal-winning dishes and issue certificates at the closing ceremony.
5. Selection of the “Top Ten Famous Chefs in the City”
Based on the selection results of the “Top Ten Famous Dishes in the City”, a list of chefs will be listed and awarded to the “Top Ten Famous Chefs in the City” "title and award medals.
6. Selection of "Food Winner"
All consumers who participate in this food festival can receive a copy of "20__ Binhe Road Food Festival" when they consume. "Gourmet Guide", a "Consumption Record Card" is attached to the last page of this publication, which clearly indicates the consumption unit, consumption items, consumption amount, etc. At the end of the event, participants will participate in the "Food Winner" selection based on the amount of consumption, and the top ten will receive awards of different amounts based on ranking.
7. Food Festival Closing Ceremony and "Food Messenger" Competition
In the evening, the activities during this Food Festival will be summarized and the "Top Ten Famous Stores" and "Top Ten Famous Dishes" will be announced. "The results of "Top 10 Celebrity Chefs" and "Food Winners". At the same time, a "Food Messenger" evaluation event was held. Through a combination of auditions, WeChat evaluations and on-site evaluations, the first "Top Ten Food Messengers" and the first, second, third and third place were selected. Take this food festival to a new climax.
Food Festival Planning Plan 2
1. Event Name: Campus Food Culture Festival
2. Event Theme: Healthy Food and Happy Campus
3. The purpose and significance of the activity:
In order to improve the confidence and courage of students to participate in social practice and show their individuality, it is jointly organized by the Logistics Group, Logistics Management Office and Food Management Committee of our hospital *** "College Student Food Culture Festival" With the development of science and society, the new concept of cultivating healthy and green eating and living habits is becoming more and more popular. The Food Culture Festival is held in line with the concept of being healthy, green and providing first-class catering services to teachers and students. It aims to strengthen the quality of services provided by our school's logistics service group through the holding of this event, so that teachers and students can be more familiar with the logistics service group. While supervising and inspecting the work, we also enjoyed a green, healthy and civilized food feast.
This Food Culture Festival includes a series of activities such as a fruit platter competition, a gourmet cooking competition, a series of food knowledge lectures, and angel gift distribution. It is a large-scale brand event hosted by our school’s Logistics and Food Management Committee. This event With the theme of "Health, Culture, Food, and Harmony", it not only enhances students' awareness of food safety, enriches their extracurricular life, but also improves their self-hands-on ability. This Food Culture Festival is stationed in the Second Division as a fresh vitality. The purpose is to promote the extensive and profound Chinese food culture, advocate green, healthy, safe and nutritious food concepts, enhance college students’ awareness of safe food, and improve students’ hands-on practical ability. Showing the style of contemporary college students is a carrier of activities for teachers and students of our school to combine theory with practice and scientific and technological innovation. It is also to fully demonstrate the spirit of teachers and students who are determined to make progress and work hard to practice. , In addition, this cultural festival fully combines campus culture with corporate culture in order to strengthen the connection between enterprises and universities and lay a solid foundation for students to enter the society in the future. In order to strengthen the introduction and promotion of food knowledge, food nutrition will be posted before the event Hygiene and safety posters; establish student demonstration posts, responsible for answering consultation questions related to food nutrition, hygiene, food safety, etc., providing practical help, actively practicing the purpose of the Food Culture Festival, and striving to create a good food culture atmosphere.
4. Activity time: this semester
Activity location: West District Basketball Court
5. Activities staff: all teachers and students of the school
6. , Activity summary
1. Carry forward the Chinese food culture tradition, showcase students’ special talents outside of study, and also add color to students’ study and life.
2. Show the comprehensive quality and ability of our contemporary college students, improve their hands-on ability, and strengthen exchanges and cooperation among students.
3. Establish everyone’s concept of healthy eating
7. Specific content of the activity:
One: "Celebrity Kitchen Exhibition"
A booth will be set up, and the store's special dishes, pastries and special drinks will be displayed at the windows of each participating canteen.
Second: Cooking Master—Culinary Competition of Each Participating Group
Each participating group will make a meal on-site to show off their cooking skills.
Part 3: "Melon and Fruit Creative Competition"
Each contestant shows off their design talents and creates various patterns through free and creative use of one or more melons or fruits. modeling.
Fourth: "Fruit Platter Contest"
Each contestant will use their imagination and hands-on ability to create platters and shapes of each fruit within a certain period of time. Imagination and hands-on ability.
Part 5: "Interaction of Food Knowledge"
1. Set up some interesting riddles and quizzes during the competition to communicate and interact with students. And give small gifts.
2. Lucky spectators on site: Everyone present writes their name and puts it into the lottery box! During the event, a number of on-site spectators will be selected. At the end of the event, the lucky stars will be selected and they will receive our Exquisite prizes!
Sixth: "Food Photography Exhibition"
After the event, the photography of this event, the special dishes of each sponsor, and the competition style of each contestant will be displayed.
Part 7: "Angel Gift" - birthday gifts and free food distribution
During the event, birthday gifts and free food will be distributed to students who have birthdays. The gang management will distribute birthday cards and other small gifts (gifts to be determined) to students who have birthdays on that day, and will also distribute prizes to the first five students to register as food festival gifts.
Part 8: College Student Food Culture Festival Dance
In this session, some actors invited by the partners will perform wonderful dances for everyone, and then everyone will participate as a group. The logistics partners will provide you with Provide an open-air display stage for everyone to spend a carnival night together.
8. Participants:
1. Competition teams based on departments and ethnic minority teams
2. Representative teams based on dormitories
3. The canteen teams in the school
4. The cheerleading teams and support groups of each group
5. The judges of the competition
6. Student representatives and public judges
7. Co-manage all staff and other assisting organizations
9. Activity process:
1. Early registration and publicity: < /p>
1. Starting from -----, post a brief introduction to the event and registration method in various places in the school with high traffic. Call more people to participate in the event.
2. On-demand broadcast on the school radio station to increase the impact of the event.
3. Set up promotion points at appropriate locations and serve as registration points.
The main promotion methods for this event are:
1. Poster promotion: Promotional content with sponsors printed on it is posted in places with dense population flow in the school.
2. Radio song request: Request songs for this event in the name of the sponsor, and at the same time promote the sponsor's products and address.
Publicity work is the top priority of this event, which requires it to widely attract the attention of students and increase its influence, making it a brand event with absolute influence in the entire school
2. Organizing the event
1. Before the event, each activity group prepares materials in advance (oil, salt, soy sauce, and vinegar are provided by the organizer, and contestants can bring their own special seasonings for cooking), and Do most of the washing, cutting and other work in advance, leaving only a small part of the cooking skills to perform live, so that more students can taste the delicious food.
2. After the event started, the culinary experts showed off their talents, and the cheerleading teams of each department were active at the scene to increase the number of votes from the food tasting audience of each team. The judges and on-site students were invited to see, smell, taste, and taste. On-site voting will be conducted based on the color, aroma and taste of the dishes and other entries.
3. Among all teams, the "Organization Award" (overall organization), "Cooking Award" (assessment by the jury), "Creativity Award" (color, aroma and flavor of food), and "Welcome Award" will be awarded (student voting) and other awards, and among ethnic minority teams, the "Special Flavor Award" and several excellence awards will be added. There is a voting box on site, and the audience can vote on the spot. The voting results will be announced on the day, and the judges will present awards to the winning teams and individual winners and take photos with them.
10. Remarks:
This Food Culture Festival is the second one. We will conduct a centralized display of the results of the previous festival before the Food Festival as a performance review and re-evaluation. This will enhance the continuity of each "Food Culture Festival" and at the same time enhance the competitiveness and sense of honor of each department and dormitory. We have learned some experience through research. We will design and produce certificates for sponsoring merchants or canteens. We can combine the corporate culture and publicity requirements of the merchants or canteens to provide them with more effective publicity means. We also hope that through this We will use various ways to provide regular sponsors for future food festivals; of course, we will not lose the core content of our school’s “Food Culture Festival” and resolutely avoid excessive commercial flavor.
11. Activity equipment:
1. Exhibition board
2. Activity venue decoration items and other related items: colorful balloon banners
3. Items required for various competitions: awning, 10 buckets, 10 water ladles, 10 plates, several pots, stoves, gas altars, knives, spatulas, large spoons, and cutting boards. 10 pieces
10 pieces each of soy sauce, salt, oil, seasoning and vinegar
6 trash cans, 20 tables and several chairs
4. Certificate of Honor
p>Budget:
Prize cost yuan
Balloon yuan
Banner yuan
Certificate yuan
< p> Makeup and clothing fee in YuanOther Yuan
***Total in Yuan
12. List of members of the event preparation team
Planning Team
Chief Planner: ___
Planning Letter: ___
Execution Team: (Responsible for the layout and arrangement of all work of the "Cultural Festival" , command, implementation)
Team leader: ___
Deputy team leader: ___, etc.
Team members: ___, etc.
Liaison Group, Etiquette Group: (Responsible for all liaison and communication drafting during the preparation and implementation of the "Cultural Festival", etiquette, reception, and introduction work on the day of the "Cultural Festival")
Team Leader: ___ < /p>
Deputy team leader: ___
Team members: Members of the etiquette team
Logistics team: (Responsible for all logistics support during the "Cultural Festival".
Cooperate with the activity team to arrange the event site, ensure the hygiene of the event site, and respond to reasonable needs raised by contestants)
Team leader: ___
Deputy team leader: ___
Team members: Member of the Life Department
Mobile and emergency handling team: (Responsible for maintaining order at the "Cultural Festival" event and cooperating with the work of other departments. Complete the tasks assigned by the presidium and handle emergencies at the event. , to ensure the smooth development of the activity)
Team leader: ___
Deputy team leader: ___
Team members: Member of the Discipline Inspection Department
Publicity Team: (Responsible for all publicity tasks before, during and after the "Cultural Festival", making publicity boards, leaflets, and all publicity work required at the event site)
Team leader: ___
< p> Deputy leader: ___Team members: Member of the Propaganda Department
News and Materials Team: (Responsible for all press releases and news pictures before, during and after the "Cultural Festival" Collection work to ensure that news and publicity work is timely and in place. Collect and organize all materials for the "Cultural Festival" and archive them)
Team leader: ___
Deputy team leader: ___
Team members: Member of the Secretariat
Activity Group: (Responsible for the early registration and consultation work of the "Cultural Festival", the layout of the event site, the collection and preparation of items required for the event, On-site clean-up work at the end of the event, recycling and inventory of all items in the event)
Team leader: ___
Deputy team leader: ___
Team members: Organization Department Member
Outreach Team: (Responsible for the "Cultural Festival" outreach work: sponsorship, contacting canteens for cooperation procedures, inviting and receiving guests, and introducing "Cultural Festival" related matters to guests) p>
Team leader: ___
Deputy team leader: ___
Team members: Members of the External Relations Department
I believe that in the school and group leaders and classmates With the strong support of the School and the close cooperation and careful arrangements of various departments, this Food Culture Festival will be a complete success!
Logistics Industry Group Academic Affairs Office
Student Canteen Food Management Committee
__year_month_day
Food Festival Planning Plan 3
1. Purpose of the event
Through the food festival activities, Let citizens further understand Jinwang, get to know Jinwang, and like Jinwang, thereby enhancing the competitiveness of Jinwang Hotel’s catering.
2. Activity Principles
Affordability first, public participation, experience fresh, fragrant, sour, spicy, Jinwang special dishes and high-quality services.
3. Selling points of the event
Public dishes, interactive Jinwang, ecological game, unique, mass consumption, high-end enjoyment.
4. Activity Concept
Personalization of Jinwang’s dishes!
5. Activity Theme
Feel the fresh fragrance and humane service , warm reception, and create a perfect "Golden Autumn Food Festival".
6. Activity organization
1. Organizational structure;
2. Division of work;
3. Coordination and liaison;
4. External publicity;
5. Customer marketing;
6. Event guarantee;
7. Safety protection.
7. Activity content
(1) Preparation
1. Introduce the raw materials of dishes and determine the variety, price and preferential measures of the dishes for the food festival;
2. Through the media, flyers, banners, etc., convey the purpose, principles, selling points, concepts, themes and other information of the Jinwang Food Festival to arouse the attention of the public;
3. Strengthen external contacts, Coordinate cooperative relationships to solve the source of food raw materials and ensure the authenticity.
(2) Organizing
1. Image display of brand Jinwang dishes
Theme: flavorful, color, aroma, taste and shape.
Method: Set up a fixed exhibition area and produce finished products for display.
Form: Display the brand and its cultural image through Jinwang cuisine experience.
Content:
(1) The physical artistic form of Jinwang cuisine;
(2) The cultural display of Jinwang cuisine;
(3) The appearance and posture of service personnel.
The exhibition area is located in the restaurant lobby, making Jinwang’s dish series another scenery that attracts guests’ attention.
2. Promotional activities
Theme: Easy experience, more fun.
Format: Discounted prices, promotions during festivals, free drinks, on-site lottery draws, multiple surprises, and unexpected gains.
Content: During the Jinwang Food Festival, consumers will receive a 12% price discount.
8. Other activities
1. Advertising and promotion expenses: 6 banners, 100 yuan each; 2,000 flyers, 0.3 yuan each; graphic radio station 3,000 yuan per month.
2. Additional equipment costs: about 1,500 yuan for the booth, 5,000 yuan for tableware, and 500 yuan for packing boxes and bags.
3. Lottery prize fee: calculated as 500 yuan per day. There are first, second and third prizes.
4. Cost of raw materials for dishes: extra.
Food Festival Planning Plan 4
1. Purpose of the event:
The dormitory of college students is the window of campus culture. As one of the basic group organizations of college students, the dormitory is very important to college students. has a unique impact. Because dormitory culture contains profound connotations, rich activity content and diverse activity forms, it has a positive impact on the cultivation of students' ideological cultivation, cultural cultivation, comprehensive ability and other aspects. In order to further promote the construction of dormitory civilization and create a warm and comfortable dormitory environment, the Rehabilitation Department Apartment Party Branch will hold a dormitory beautification competition with the theme of promoting beauty, morality, harmony and warmth - "Warm Home" with the purpose of serving students. Better strengthen the civilized cultivation of our school students, improve the taste of dormitory culture, cultivate students' sentiments, enrich the cultural life of college students' dormitories, and create a healthy and harmonious living atmosphere. Cultivate the students' spirit of mutual help, love, unity and cooperation, enrich the cultural life of students' dormitories, and build safe, civilized and harmonious dormitories. At the same time, we actively promote the construction of spiritual civilization in student apartments and promote the harmonious development of campus culture. It can also stimulate everyone's awareness of innovation and reflect the independent innovation characteristics of vocational college students.
2. Participants:
All students of the Department of Economics and Trade
3. Activity time:
20__year__month
p>4. Activity requirements:
Actively organize, participate extensively, formulate competition rules, make selections fair and impartial, and create a good living and learning environment for students through competitions.
5. Competition content:
This competition includes two parts: "Bedroom Style Beautification Design" and "Bedroom Environmental Hygiene Evaluation".
1. Bedroom style beautification design:
Advocate self-made and environmentally friendly, do not advocate the purchase of high-end decoration or wall stickers. Decoration must comply with the relevant provisions of the dormitory management regulations (such as no uncivilized things on the walls and no graffiti on the walls).
2. Bedroom environmental sanitation evaluation:
Bedroom environmental sanitation evaluation mainly refers to the daily hygiene status of the dormitory. This part is completed through daily inspection results and temporary inspections during the Beauty Sleep Competition. Daily inspections are mainly responsible for the student union cadre members.
6. Award setting and rewards:
In this competition, there are 2 first prizes, 3 second prizes, 4 third prizes for bedroom beautification, unity, collaboration and creativity awards. Award and organizational award each.
7. Evaluation standards:
1. Dormitory scoring regulations: Each dormitory has a total score of 10 points.
(1) 5 points for dormitory interior hygiene
(2) 5 points for dormitory beautification design
2. The actual score of each dormitory is based on the appendix "Scoring Standards" Calculate the sum of each score.
8. Mainly responsible departments:
Publicity Department (other departments actively cooperate).
Food Festival Planning Plan 5
1. Activity Theme
The theme of this activity is "People's Food, Fragrant Li Cang", which coincides with the flower appreciation party. Echoing and highlighting the characteristic snack culture of Jiang and Licang.
2. Booth and exhibition time
According to the region and snack characteristics, it is planned to set up barbecue area, handmade pasta area, special snack area, cold food area and local specialty snack area. . ***80 booths, each booth is 2.8m×2.8m. Please refer to the event financial budget for details. Power supply, lighting facilities and water sources are set up, and the entire activity area is equipped with large trash cans to ensure full cleaning.
The event time is from 9:00 to 21:00 every day from June 30 to July 8, _ year.
3. Operation mode
Gather together all kinds of specialty snacks from all over the country, including local characteristics, well-known enterprises from all over the country, snacks and famous products, as well as exotic delicacies, displayed and gathered together Popularity. At the same time, booths will be given to various well-known specialty snacks, mainly local famous catering companies. There will be no more than three companies for each specialty snack, with a total of 20 booths; other booths will be invited to invest as planned.
It is planned to invite famous enterprises and famous foods to participate in the exhibition as follows:
_Local specialty snacks: Wanhechun, Liuting pig trotters, Xiaoqianqian wontons, Taitung fried dumplings, _pot stickers , Big Bao, Pork Head Pork, Mankoufu Dumplings, Xinlianxin Tofu Nao, Grandma Bridge Earthen Porridge, Dali Rice Balls, Seafood Shaomai, etc.
Barbeque snacks: Wang Jie BBQ, Meidar BBQ, Taishan Road BBQ, sizzling squid, Xinjiang BBQ, Shambhala BBQ, grilled venison, Mongolian grassland mutton skewers, etc.
Other local specialty snacks: 18th Street Mahua, Shanghai Town God’s Temple snacks, hanging oven duck, Hong Qigong’s beggar’s chicken, Goubuli steamed buns, Shaxian snacks, Jinan Pansi Pancake, Sichuan Malatang, Nanjing Qinhuai snacks, etc.
Exotic snacks: Russian BBQ, Turkish BBQ, Indian flying pancakes, Korean pancakes, Korean food, Malaysian BBQ, Singaporean pot stickers and fish fillets, etc.
Since this event is in summer, a cold food area has been specially arranged. The planned invitations include: jelly, Lanzhou stuffed skin, fruit iceberg, various cold drinks, Xi'an cold skin, halal cold noodles, Guanzhong cold noodles, etc.
4. Activity Series
1. The opening ribbon-cutting ceremony of the food festival will be held at 10:00 on June 30, _, and city leaders and relevant district leaders and persons in charge, as well as some Business representatives participated, and various district and city media reported on it.
Location: Entrance to Pedestrian Street
Specific arrangements:
Staff in each area will be in place before 9:30, and red carpets will be laid on site.
9:30-10:00 Leaders arrive regularly
10:00-10:15 Leaders deliver speeches, announce the opening of the food festival, and cut the ribbon.
After 10:15, the leaders visited the food festival venue and the media conducted interviews and reports.
2. Arrange a special area to focus on displaying local specialty snacks in Licang and concentrated display of snacks from other places.
3. The organizing committee of this food festival will select various professional awards such as "popular snacks", "special snacks", and "nutritional snacks".
5. Promotional forms and methods
Focus on promoting flower viewing parties and special food culture, displaying food varieties and well-known businesses. Publish advertisements, special reports, etc. in major media in stages. Hang colorful flags, banners, advertising balloons, billboards, etc. at the food festival; compile and print food festival navigation leaflets, and distribute them free of charge to tourists and related companies at major bus stations and surrounding areas to expand influence.
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