at the initial stage of joining, we can't avoid the problem of location. We must choose an area with high personal traffic and choose a good location! After choosing the right location, there are still a few matters needing attention, so the landlord can have a look.

1. Rent, for entrepreneurs, every penny of investment is very important, especially for entrepreneurs who are joining a restaurant chain for the first time, they should invest appropriately, accumulate experience to stop losses, and choose only the most suitable ones instead of the most expensive ones.

2. Market research, focusing on the store and radiating to the surrounding area, to understand the customers covered in a certain area. Population density, surrounding catering business capacity, customer consumption level, customer catering taste, etc., all need to investigate the content to confirm whether it meets the brand project of franchisees.

3. The situation of the storefront mainly depends on whether the storefront area and structure are in line with the franchisees' joining projects, and whether it is convenient for logistics, warehousing, kitchen, ordering at the front desk, customers' dining, etc. For example, hot pot warehousing is under great pressure and needs large space. Milk tea is easy to make and the core production area occupies little space.

4, the surrounding situation, the catering industry is different from others, a good dining environment is particularly important, so when choosing a site, franchisees must avoid air pollution, noise pollution and other areas, and there are garbage dumps or sewage ditches around them, or noisy factories, which will cause customer loss.

5. Traffic, intuitively speaking, means whether there is a station, parking lot, etc. next to the store site. In terms of customers' dining and parking, there is a large passenger flow in general transportation hubs and convenient transportation areas, and they are all potential customers of franchise stores.

It is suggested that the landlord should make more investigations and comparisons when joining, and don't choose blindly. I wish the landlord early success in starting a business!