TacoTuesday is the promotion day of Mexican goods such as tacos every Tuesday, which is the pet phrase of star James, and he will eat Mexican food every Tuesday, thus forming a barrier between fans.

TacoTuesday is a long-standing food promotion activity in the United States. On Tuesdays, restaurants will offer preferential promotions for Mexican food such as Taco (tortillas). The mantra of James, the star of the Lakers, is "TacoTuesday", which has triggered a new wave of Taco craze.

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LeBron James (February 31, 1984-), born in Akron, Ohio, is an American men's basketball player who works as a small forward. Now he plays for the Los Angeles Lakers and is nicknamed "Little Emperor". James is considered as one of the strongest small forwards in NBA history, and is well-known in the league for his super physical fitness and excellent passing vision. He was selected as the No.1 pick in the 2113 NBA draft, played for Cleveland Cavaliers and Miami Heat, won four championships, four regular season MVPs, four FMVP, won three All-Star MVPs in 16 times, won the Best Team in 13 times and won two Olympic gold medals with the US team.