It is not difficult to learn design, and it is not easy to say it. It is very important to cultivate interest in learning. Students of graphic design should know the following points: First, interest is the best teacher. As long as you are interested in design, you can learn and it will be easier. Second, we should pay attention to the basic skills of graphic design, including hand-drawing, aesthetic foundation and design theory. Third, it is best to apply for a professional and reliable graphic design training school, which is conducive to the study and practice of theoretical knowledge. Moreover, professional training schools have professional teachers who can learn more professional graphic design.
Pre-study should focus on the introduction of software, and learn how to draw first, not the design itself. To learn drawing, you must first learn the tools and commands of 3D+VR, CAD, PS and EXCEL. After learning the software, it is the operation and application of the software. The 3D+VR+PS application is the renderings. CAD is a plan, not a construction drawing. With regard to EXCEL budget, after you have mastered the software, you can go to the decoration company to apply for designer assistant or draftsman. By accumulating practical work experience. So as to eventually become a qualified designer.
Regarding the problem of graphic design, I suggest you consult Tianhu Education. The school has its own R&D team, which independently develops courses and further implants interior design talents needed by the market. The teaching mode of small class system can realize all-round guidance to students, and a large number of experienced and excellent teachers guarantee the teaching quality, and promise to study so far and recommend employment.
Come on, bless college entrance examination English 1, study hard, think happily and make progress.
Study hard, think hard and work hard.
2. Walk hand in hand with integrity and wave goodbye to fraud.
walkhandinhandwithintegrityandwavegoodbyetofraud。
3, learning the sea is boundless, and your heart is proud.
There is no study and thinking here.
The closer the exam is, the harder you often have to work.
Thecloseryougettotheexam，harder you have to work konit。
5, ten years of cold window, a hundred days of letters.
Ten years of hard work is more than a hundred years of hard work.
6. Sow good seeds and reap noble character.
Sowtheseedsofgoodness，reapthenoblecharacter。
7, ten years of cold window, once famous.
Ten years of hard work makes you famous in one day.
8. Those who are afraid of heavy rain are just fake flowers.
Those fragile plants are just flowers.
9. He who knows others is wise, and he who knows himself is wise.
Hewhoknowsothersiswise and andhewhoknowshimselfiswise.
10, the target can't be reached, but it can be used as the aiming point.
Notallgoalscanbeachieved，butitcanbeusedasapointofaim。
1 1. Take dreams as horses and go all out.
Takedreamsashorsesandgoallout。
12, sweat before the exam is priceless, and tears after the exam are useless.
Sweatispricelessbeforetheexam，buttearsareuselessafterit。
13, grinding a sword in ten years, climbing in March according to the front of June, famous for over ten thousand people.
Ten years of practicing calligraphy, chicken feet in June, three spring, more than ten thousand people.
14, knowledge is the crystallization of precious gems, and culture is the brilliance of gems.
Knowledge is knowledge and culture is skill.
15, struggle for another hundred days, and sweat and tears will crystallize and flash in June.
Let's struggle for a hundred days, sweat and sweat will crystallize in June.
16. Without saliva and sweat, there would be no tears of success.
Without Islam and Sweden, there will be no success.
17, dear students, the road to the college entrance examination is very hard, but please believe it enough.
Dear students, the college entrance examination is very difficult, but please believe it.
18, only bloody fingers can pop up the swan song of the world.
onlythefingersflowingloodcanpopuptheworld ' stop song。
19, full of confidence, high-spirited, cross the rubicon and create greater glories.
Confident, high-spirited, broken.
20. Attitude determines everything, and details determine success or failure.
Attitudedetermineseverything，detailsdeterminesuccessorfailure。
2 1, the top talents are scarce, and there will be heavy waste hidden at the bottom, which was unknown at that time.
When there is a shortage of talents, there will always be some unknown people.
22, don't wait, white young head, empty and sad.
Don't wait for leisure, white man, emptiness.
23, four points of knowledge, three points of perseverance, 20% of the test method, a normal heart.
Four points of knowledge and wisdom, three points of wisdom and patience, 20% of examination methods, and a normal heart.
24. You must have Ling Yunzhi to climb the peak. You will always be a face-to-face person when you put pen to paper.
To connect mountains with mountains and scrolls, you must have Ling Yunzhi. When he finishes his work, he will face the wall.
25. There is no end to suffering and no end to learning. Those who are determined to fight for the college entrance examination are afraid of it.
There is a lot of study, but there is a lot of study.
26. Flowers will reopen one day, and people will no longer be young.
Flowers bloom and fall, and no one is young.
27. Life is bumpy, and stumbling is inevitable.
Lifeisfullofupsanddowns, it's inevitable.
28. Struggle may fail, but unwillingness to struggle is the biggest failure.
Struggle is failure, but unwillingness to struggle is the biggest failure.
29, only the inch of long grass is a little sentimental, and it is reported to be three spring rays.
Who said that in the heart of the grass, I reported three spring rays.
30. Go beyond the past and look to the future.
Gobeyondthepastandlooktothefuture。
3 1, the mountain is high and the road is far from afraid, and the most feared thing is to covet comfort.
mountainishighandtheroadisfaray。 I'm afraid I want to be comfortable.
32, providence pity sweat, win the prize and reward people.
Heaven helps those who help themselves.
33. Ride the wind and waves, bravely stand at the head of the tide, and the cross flow of the sea will show its true colors.
Stand up bravely.
34, three years of hard work, a hundred days of hard work.
Three years of hard work and courage, one hundred days of hard work and breakthrough.
35, simulation results must not become a burden, become a shadow.
simulation resultsmustnotbecomeaburden，ashadow。
36. As long as you can harvest sweetness, there will be busy bees among thorns.
As long as we can harvest sweetness, there will be bees.
37. Golden Day is the beginning of success, because I have a clear conscience and have answers.
Because I have a clear conscience.
38, decisive battle college entrance examination, who is competing with the front, hero boy, only me!
Who will oppose the collective entrance examination? Heroyouth, I am the only one!
You will be able to give the correct answer within the specified time!
youmustbeabletomaketherightsanswerwithsipulatedtime！
40. If you think of it, you must say it. If you say it, you must do it. If you do, you must see it.
Think about it, say it, do it and watch it.
4 1, don't make excuses for failure, just find ways for success.
Don't regret failure, try to succeed.
Top gun, Dapeng Winging Day, wedding, become the first.
With great ambition, they spread their wings and have many high-level friends. When it was blacklisted.
43. Perseverance, perseverance and ambition, never give up!
We must persist, never give up, never give up!
44. There is a road for you in Shushan, and there is no limit to learning the sea.
This is for you, there is no room for study.
45, the mountain never tires of climbing, the water never tires of diving, never tires of learning, arrange!
No mountains, no water, no study, arrange!
46. The sea is wide and the fish jumps, and the sky is high and birds fly.
There are fish everywhere, and birds everywhere.
47. Self-confidence is the condensation of endless wisdom. Dull, it is a post station on the road to success.
self confidences theaggregationfendlesswisdom . plain isthepoststationlechengroad。
48. Go all out, dreams have no boundaries.
Goals, dreams have no boundaries.
49. To be a normal person, you should be enterprising.
Beordinaryandenterprising。
50. Suffering is the greatest teacher in life.
Endure great pain.
5 1, where there is a will, there is a way, and where you work hard, there is a way.
Where there is a will, there is a way. If you work hard, you won't fail.
As long as you choose a path, others will definitely make way for you.
As a long waterway, others will definitely open the way for you.
Marketing planning scheme of gas station opening activities
Before the event, you should prepare the marketing plan for the opening of the gas station. If you are not prepared, you will be in a hurry. So how to write the marketing plan for the opening of the gas station? The following are two planning schemes I have carefully prepared. Let's take a look at it together, hoping to help everyone.
Marketing planning scheme of gas station opening activities 1
First, the problems that are easy to occur in the promotion activities.
Refined oil sales companies often launch various promotional items. How many of these improvements were carried out according to controllable procedures, and how many reached expectations? Has the promotion behavior evolved into "customer appreciation" and what links determine the effect of the promotion activities?
Reflect on the problems existing in the development of retail promotion activities in the past: there is no very clear goal; There is no accurate data analysis before and after the promotion activities (for example, daily sales volume changes, single transaction volume changes, gun lifting times changes, etc.). ); The promotion work is not in place, and there are many problems in the process of distributing promotional products for employees. The final result is that the promotion has evolved into customer appreciation, and even customer disputes will occur in serious cases!
In the past promotion activities, the following problems generally existed:
1, promotion activities are often passive.
Because the gas station manager himself is not clear about the concept, significance and goal of promotion, he does not have the positive attitude of 1, which affects himself and the whole team. It is often manifested in the following aspects: "Do what your superiors say." "The competitors have started to refuel and send water, so let's send it." "Customers always say to send some gloves, so let's apply for some promotional items." "Maybe, you have to accept the assessment of the company."
2. The promotion plan is "taken for granted".
"Take it for granted" is mainly manifested in four aspects: take it for granted when choosing promotional items; On the conditions of gift, take it for granted; When the activity is going on, it is natural; The purpose of promotion and the goal of increasing quantity are taken for granted. It is because of these "taken for granted" that there is no motivation for promotion, no evaluation, no unified action and no expected effect.
3. Insufficient employee participation.
In order to promote sales effectively, we must first do a good job of publicity, but gas stations often ignore this important link, which is manifested in the following aspects: (1) posters are listless; Distribute leaflets and fail to send them in time; There are no signs at the entrance and exit of the station. How to attract customers into the station? The employee didn't tell the customer before refueling, and the customer received the gift when he had enough. The reason is that the understanding of the scheme is not enough, there is no phased effect analysis and team comparison, and employees have no sense of accomplishment and enthusiasm.
4. Improper management of promotional items, or even broken documents during the activity.
What is the number of promotional items distributed in a day? Every day, is the distribution of promotional items registered with each team? Is there a handover? Which promotional items are distributed fastest? How much stock is left now? Can these promotional items be used until the end of the activity? You know, the severity of breaking the ceremony is equal to cutting off the oil, which may cause customers' complaints and turn good things into bad things!
5. Promotion End = Time is up and promotional items have been distributed.
The activity began and ended, and did not achieve the expected results. Has the goal been achieved? What is the relationship between cost and profit? Are customers satisfied with the overall promotion or have other opinions? What new information about potential customers has been added? Have employees' enthusiasm for service and sales improved?
In the market environment where the market demand continues to grow and the competitive environment is increasingly fierce, whoever learns to promote sales will have the initiative in the market! In this fierce environment, promotion has become a means of 1, 1 a favorable measure to enhance the influence and radiation of oil stations, 1 a favorable condition to develop potential market customers, 1 a good opportunity for weak competitors. Therefore, we should adopt a learning attitude, absorb the advanced practices of the same industry, apply them to practice, accumulate experience and be down-to-earth, so as to learn how to do a good job in promotion with a positive attitude, because this is an indispensable skill in the retail industry!
Two, the four basic components of gas station retail promotion.
The retail promotion of gas stations consists of four basic parts: advertising, promotion, participation in promotion and effect evaluation. Taken together, these four parts constitute the promotion combination of retail industry.
1, advertisement
The main function of advertising is to let potential consumers know about the goods, price information, discounts and other information provided by retailers, with the aim of establishing consumers' preferences for goods. At present, the commonly used advertising methods of gas stations mainly include media publicity, setting up entrance billboards, printing leaflets, setting up posters, and oral publicity by employees.
Media promotion is mainly through newspapers, magazines, radio, television, movies and other media to promote promotional activities. It is necessary for retailers to convey advertising information to target consumers most effectively within a certain cost range. Who is the advertising campaign for? Who is the target of advertising communication? How to plan advertising content more accurately is a problem that retailers must consider when choosing media for publicity.
Setting up entrance and exit billboards is a common advertising method in gas stations at present. The advantages of this type of 1 advertisement are low cost, practicality and quick effect. The design and application of billboards are also worthy of our study.
The contents of the billboard are displayed by the driver. It takes only a few seconds for the driver to drive from the observation distance to the departure. Therefore, the content to be displayed on the billboard is not suitable for too much. Too much is useless, because drivers don't have time to finish reading it, and few drivers are willing to get off and read the publicity content you designed. Generally speaking, in a dynamic environment with a certain speed, the propaganda content with neat handwriting and neat arrangement is more likely to impress people.
The use of entrance and exit billboards also needs the brains of gas station managers. Because many gas stations are often constrained by highway bureaus and urban management, they are often unable to be set in the best position or prohibited from being displayed. What are we going to do? At this time, we will "guerrilla" with the urban management. As shown in the figure, the smart station manager chooses to arrange employees to stand at the entrance of the station with billboards during peak hours to publicize the promotion content to passing vehicles and attract customers to enter the station.
The redesign of leaflets is very different from billboards at the entrance and exit of stations, and the advertising content printed on leaflets can be far more than billboards. Because of the different reading environment of customers, coupled with exquisite pictures when designing, customers can often be attracted to read the publicity content completely and understand the advertising information, thus achieving our publicity purpose.
Step 2 promote sales
Promotion means that retailers use advertising and marketing power to communicate with consumers in a limited time to stimulate the potential demand of consumers. The most common promotion methods of gas stations are price promotion, gift promotion, discount promotion of fuel card, lottery and so on.
Price promotion activities should first fully consider the system factors such as the location of gas stations in the network, product quantity, competition and price sensitivity (generally speaking, high-grade gasoline lacks price elasticity and should be sold at the upper limit price; National roads and villages, the price of diesel is sensitive and the competition is fierce, so the oil price should be competitive; Urban-rural fringe or areas where taxis and private cars are concentrated, where gasoline prices are sensitive), according to the historical data of previous price promotions of each station, provide specific price decision suggestions for a single station. Establish a price data analysis model for each step, and analyze and summarize the daily sales and gross profit changes of each price reduction station. If the gross profit increment is less than zero after the price reduction within the specified time range, the promotion activities should be stopped; On the contrary, continue to maintain price concessions.
The focus of gift promotion is "what to send" and "how to send". In the past, these two points were mostly based on the subjective assumptions of the government or gas station employees, ignoring the needs of customers, resulting in customers not liking gifts and low return rate of promotion. Therefore, when choosing gifts, we should consider the interaction between oil and non-oil, comprehensively analyze customers' consumption habits, and choose targeted varieties from many promotional products. The successful online operation of gas station management system provides us with an answer to the problem of "how to deliver". By analyzing the transaction times of different transaction amounts in the management system, we can effectively determine the target customers of gift promotion, and then make a reasonable distribution plan.
Marketing planning scheme of gas station opening activities II
First, strengthen mobilization, widely publicize, unify thoughts and raise awareness.
Grass-roots management is a complex and meticulous work, but also a long-term and systematic task, which requires the active participation of every employee. According to the overall arrangement of the company's theme activities of "I want to be safe" throughout the year, the gas station strives to do a good job in propaganda and mobilization through centralized learning, experience exchange and on-site drills, and unifies the idea of strengthening "safety" work of all employees in the station to achieve the goal of creating the top ten gas stations with provincial management, so as to make every employee clearly understand the importance and necessity of strengthening grass-roots management and persist in finding jobs in their respective posts. It has created a good public opinion atmosphere for improving service quality and establishing service image. At this point, the station's "three basics" and safety management have achieved initial results.
Second, take the stationmaster as the leader and build a learning and service-oriented team.
In order to give full play to the vanguard and exemplary role of webmasters and build a learning team, I aim at being a "security guard" and a "post pacesetter" and propose to adapt to the new situation and establish a new image. The requirements of "six wants and six don 'ts" are put forward for the staff of the whole station, namely: political sensitivity, not numbness; Excellent products should be produced in service, not inferior products; Work hard, not lazy; Employees should unite and not fight internally; Be honest with colleagues and don't break your word; Obey the rules and discipline, self-discipline is not indulgent. The webmaster who asks employees to be a webmaster must do a good job. Use organizational learning to check and implement, and promote the improvement of employees' quality. The safety learning system has been improved, which has laid a foundation for building a more energetic and energetic staff.
Third, relying on service mode competition activities to improve the overall quality of employees.
There are eight employees in the gas station, including _ _ old employees and _ _ new employees, which is difficult to manage. In order to further stimulate the enthusiasm of the staff and workers in the whole station to learn skills based on their posts and promote the development of mass post training, the service model competition and appraisal activities were carried out in the whole station, which played a promoting role in strengthening the implementation of post responsibilities and improving the overall quality of staff and workers.
Fourth, take hse management as the standard and pay close attention to safety production. Safety is paramount, and everyone is responsible.
Based on the hse management system, the gas station adheres to the responsibility system of who is in charge and who is responsible, so that every employee always remembers that safety responsibility is more important than Mount Tai, and has carried out the activities of "checking hidden dangers and plugging loopholes" in the whole station, starting from small things, starting from normal times, attacking "low standards, old habits and bad habits" and resolutely putting an end to the phenomenon of "three violations". It is everyone's responsibility to contract key parts to ensure safe production.
Five, based on data management, consolidate the daily management work.
Data management is the basis of daily management at the grass-roots level. Gas station staff combined with the actual work, establish and improve various reports and ledgers. The admission of original data requires that the data source is true, so as to prevent fraud. Equipment management is the focus of daily management. Although there are not many refueling equipment in the station, they still pressurize themselves and strictly implement the equipment management responsibility system, equipment operation and maintenance procedures, and patrol inspection system. , timely inspection, maintenance, maintenance of equipment, put an end to run, run, drip, leakage phenomenon, to ensure the safe operation of all kinds of equipment.