There are several reasons why the barbecue in Zibo suddenly caught fire:

1. Geographical advantages: Zibo is located in the middle of Shandong Province, which is the transportation hub of Northeast China and South China, and also an important industrial city in Shandong Province. Due to its geographical advantages, Zibo can easily obtain all kinds of ingredients and barbecue utensils from surrounding areas, which provides a good foundation for the development of barbecue industry.

2. Special cuisine: Zibo barbecue is deeply loved by consumers for its unique flavor and taste. Zibo barbecue uses local pork and beef, with unique seasoning and baking skills, which makes the barbecue delicious and tender. At the same time, the price of barbecue in Zibo is relatively low, which is deeply loved by consumers.

3. Network marketing: BBQ shopkeepers in Zibo have been successful in network marketing. They used social media platforms such as WeChat and Weibo to actively promote their barbecue shops, and released food pictures and preferential information, which attracted the attention and patronage of a large number of netizens. At the same time, some barbecue shops also use online booking and take-away service, which further broadens the sales channels and enables more consumers to enjoy the delicious Zibo barbecue.

To sum up, the popularity of barbecue in Zibo is not only supported by geographical advantages and special cuisine, but also benefited from the promotion and innovation of online marketing. It is worth noting that in order to develop for a long time, barbecue shops need to pay attention to product quality and service quality, and constantly improve their competitiveness, so as to be invincible in the fierce market competition. In addition, the reason why Zibo BBQ can "get out of the circle" by barbecue is also related to the following factors:

1. Brand effect: Some famous brands of barbecue in Zibo, such as "Red Sun" and "Qiao Family Courtyard", have high brand awareness and reputation. These brands occupy a large market share in the barbecue industry and attract a large number of consumers to taste, thus promoting the development of barbecue in Zibo.

2. Tourism promotion: In recent years, the Zibo municipal government has intensified its tourism promotion, making Zibo barbecue one of the local specialties, attracting more and more tourists to taste it. At the same time, Zibo has also set up barbecue stalls in some tourist attractions and commercial districts to provide convenient consumer services, further increasing the exposure and popularity of barbecue in Zibo.

3. industrial chain development: Zibo municipal government is also actively promoting the development of barbecue industrial chain, encouraging barbecue shops to cooperate with local food production enterprises and processing enterprises to build a complete food industrial chain. This can not only improve the production efficiency and product quality, but also benefit the overall development of Zibo barbecue industry.

In a word, the reason why Zibo barbecue can "go out of the circle" by virtue of barbecue is not only driven by market demand and brand effect, but also supported and promoted by the government and industry. With the constant upgrading and changes of China's consumer market, Zibo BBQ also needs constant innovation and upgrading to meet the needs of consumers and promote the sustainable development of the whole industry. The reason why Zibo barbecue can "go out of the circle" with barbecue is also related to the changes in consumer demand. With the acceleration of modern life rhythm and the change of consumption concept, consumers' demand for the catering industry has also changed. The reason why Zibo BBQ can cater to this change in demand is mainly manifested in the following aspects:

1. Fast and convenient: the pace of life of modern people is very fast, and many people have limited dining time, hoping to enjoy delicious food as soon as possible. Zibo Barbecue Shop not only pays attention to product quality, but also pays attention to fast and convenient service, providing take-away and online booking services, which is convenient for consumers to enjoy food quickly on busy working days.

2. quality assurance: consumers pay more attention to product safety, hygiene and quality assurance when choosing catering products. In the process of making barbecue, Zibo Barbecue Shop pays attention to the selection of ingredients and the hygiene of processing to ensure the quality and safety of products.

3. Diversified choices: Consumers hope to have more choices and tastes when choosing catering products. Zibo Barbecue Shop has made a lot of innovations in product variety and taste, and introduced various barbecue varieties and tastes to meet the needs of different consumers.

In short, the reason why Zibo BBQ can "get out of the ring" with BBQ is not only due to its own characteristics and advantages, but also needs to constantly adapt to the changes in market demand and provide more high-quality, convenient and diversified services in order to gain an advantage in the fierce competition. The reason why Zibo barbecue can "get out of the circle" with barbecue is also related to the rise of social media. Nowadays, consumers rely more and more on social media to get information, share experiences and decide to buy. By actively using social media, Zibo Barbecue Shop strengthens the interaction with consumers, improves brand awareness and reputation, and promotes the development of barbecue in Zibo.

1. Online promotion: Zibo Barbecue Shop opens official accounts on social media platforms such as WeChat and Weibo, and releases the latest product information, promotional activities and other contents in time to attract more consumers' attention and participation. At the same time, Zibo BBQ also interacts with consumers through social media platform to understand consumers' needs and opinions, and further improve product quality and service experience.

2. Offline interaction: Zibo Barbecue Shop has also carried out interactive activities in physical stores, such as lottery, punching cards, etc., to attract consumers to shop and participate in the interaction. At the same time, Zibo Barbecue Shop also uses social media platform to convey the information and effect of offline activities to more consumers in time, and improve brand awareness and reputation.

In short, the reason why Zibo BBQ can "get out of the circle" with BBQ is not only due to its own characteristics and advantages, but also the need to actively use social media to interact with consumers, improve brand awareness and reputation, and meet the needs and expectations of consumers, so as to achieve better development in the market.