In order to ensure that activities can be carried out in an orderly way, it is often necessary to make an excellent activity plan in advance. The activity plan is a written plan of activities with clear contents and clear steps. How should we make an activity plan? The following is my collection of 521 theme creative activity plans (5 in total), hoping to help you. 521 theme creative activity scheme 1
1. Activity form and theme:
The activity is carried out in the hotel food court in the form of separate meals, highlighting the romantic and warm Valentine's Day atmosphere.
2. Specific arrangement of activities:
1. Venue layout: The hotel food court will be arranged before May 11th (green plants will be arranged between dining tables and aisles, the hotel POP flag will be posted, and the lighting will be well arranged);
2. Advertising: The PR Marketing Department will make 11 posters on May 1st before May 11th and post them in Biyibi Supermarket, Guizhai Road, Fireworks Goddess Square, Xinwen Road, Renmin Road, Jinsha Road, Liuyanghe Road, hotel gate, lobby and pedestrian street.
3. Other matters of Valentine's Day activities:
A. Dining starts at 17: 31.
b, the public relations marketing department will order 211 roses before the afternoon of May 19th.
4. Marketing method:
On-the-spot marketing method is adopted. Visitors can buy tickets directly at the bar for dinner, and each couple will send a bunch of roses.
Third, the menu:
(68 yuan/every seven people)
seven portions of Luo Songtang or corn cream soup
seven portions of butter meal package
seven portions of mandarin duck steak (steak with black pepper sauce/tomato sauce)
1 portions of fruit platter
1 portions of vegetable salad
red wine/coffee/black tea each.
note: guests can also order other dishes (including Chinese food) and choose by themselves. 521 theme creative activity scheme 2
1. Activity subject:
521, online Valentine's Day
2. Activity time:
21xx May 17-May 21 (Thursday to Sunday)
3. Activity content:
Activity 1: My lover-I am in charge < (except express and special offers. )
All customers born on May 21th will get a free Valentine's Day rose with their ID cards.
All customers who shop all over 77 yuan will be given a sweet valentine card and a rose.
flower ordering and delivery service.
during the activity, the flower counter will accept customers' ordering and sending flowers (limited to urban areas) to convey the deep feelings of fire on your behalf.
during the event, customers who need gift packaging can go to the main service desk on the first floor for free packaging with the shopping receipt.
Activity 2: Love Tanabata, Romantic Gifts-Chocolate
During the activity, a box of exquisite chocolates or a rose will be given to the wearing goods with a total of 177 yuan on the same day (the supermarket does not discount tickets for 77 yuan). (with the shopping receipt, go to 1F reception desk to collect the caries)
Activity 3: 521 is affectionate, and keepsakes are affectionate
1. Jewelry category: full gold 181 yuan/gram, platinum Pt 951: 385 yuan/gram. 75% off for silver ornaments, 51% off for jade counters, 51% off for XX lucky diamond ornaments, 218 yuan/gram for old Fengxiang brand gold and 21% off for diamond ornaments.
2. Famous watches:
During the event, high-end watches will be given a 15% discount, and a Geya series women's watch will be presented (worth 98 yuan).
cartoon watches and headgear are 31% off.
3. Cosmetics: Olay, Maybelline, 11% discount for the whole audience (except special products). Avon sunscreen series is 15% off, whitening series is 21% off, and Yuxi, Dr. Li and Kose are 11% off.
4. Run-up at the beginning of the school year, articles about caring for students ...
Run-up at the beginning of the new school year, carefully prepared for the students in the new century: 21% off for luggage, many discounts for cultural and sports goods and daily necessities ...
5. Happy Valentine's Day on Tanabata, the supermarket has a special rush to buy peanut oil 68 yuan/barrel, half price for bread, and cooked food such as mouth-watering and golden baskets. 521 theme creative activity scheme 3
1. Activity ideas:
May 21th is online Valentine's Day. As Chinese people cherish folk festivals and western culture more and more, and businesses make great publicity and hype every year, Valentine's Day has become one of the festivals that couples must pass.
As one of the main commodities of Valentine's Day, the jewelry industry has made a good start to the Diamond Festival by taking advantage of the huge business opportunities of Valentine's Day.
Second, the activity time:
May 11-May 22
Third, the theme of the activity:
Love you forever
Fourth, the content of the activity:
Every shopper who enters the store gives a rose, and the customer who makes a deal gives a red envelope (a deduction coupon worth X yuan)
1. Destined for this life "strives to create an elegant and romantic wedding for you without worrying about spending money.
Anyone who buys a couple's ring in our shop is half price
Anyone who buys other diamond jewelry in our shop is given a set of customized wedding dresses worth xx yuan
Anyone who buys other diamond jewelry in our shop is given a set of romantic wedding photos worth xx yuan
Anyone who buys other diamond jewelry in our shop is given a set of honey worth xxx yuan. Two-person tour in a month (this is a wedding gift, and if it is inappropriate, you can change the gift into traditional gold and silver ornaments, etc.)
2. "How long do you dare to promise to love me?" Witness your's love, let it preserve its value and sublimate it.
Anyone who comes to the store to buy diamond ornaments during the activity can participate in the "Commitment to Love" activity and write down the vows of love. And sign the real names of both parties and affix their handprints. Xx Jewelry Company promises that after four years, we can recycle the purchased products at the original price with relevant certificates. If we don't want to recycle, we can give a jewelry worth xx yuan. You can renew the letter of commitment, and after six years, you can get diamond jewelry at half the price of the original product. (Now the mechanism of diamond repurchase is more and more accepted by people with jewelry, and now many jewelry stores have diamond repurchase. After several years, diamond repurchase will definitely be the development trend of jewelry.)
3. "Romantic Festival, good fortune and good marriage"
During the event, the freezing point price of gold will benefit the whole city, and jade and silver jewelry will be bought for xx yuan.
4. During the Valentine's Day rush
, a special gold-inlaid jade rush will be held from 13: 14 to 2: 14 every day. The high-grade gold-inlaid jade with original price of xx yuan and xx yuan is only sold for xx yuan and xx yuan, and each rush will sell 13 pieces and 14 pieces respectively, and it will be snapped up within a limited time until it is sold out. X)-21 theme creative activity scheme 4
Activity time: May 21th (Monday X)-21th (Monday X).
activity theme: predestined X521 carnival shopping.
Activity content:
1. Shopping gives romantic feelings
During the activity, anyone who has bought 511 yuan (gold jewelry/household appliances/alcohol and tobacco over RMB 1,511) on the same day in X Commercial Building will be given a piece of chocolate (worth RMB 11.5) or a rose (worth 5 yuan)
The accumulated shopping over RMB 3,111 (gold jewelry/household appliances/alcohol and tobacco over the same day). (Gifts are not enjoyed repeatedly, and only one invoice is allowed.)
Second, confession of true feelings, romantic hand in hand
During the activity, X internal broadcast opened an on-demand hotline, and couples can express their feelings to him or her through confession of true feelings. You can order a song for your beloved, or you can walk into our recording studio and sing a song for your beloved. We can play it regularly for you. The X studio is a simple recording studio. As you can imagine, when you walk into X hand in hand with your beloved, what a romantic and emotional thing it is to play your unspeakable confession and the love song you sang or requested for your beloved on the internal broadcast.
III. Creating an Atmosphere
During the activity, all the music in the store will play some love songs and X's Valentine's Day promotion activities, and from time to time, X's wishes for lovers in the world will be sent out to remind people who walk into X that it is time to choose a souvenir for their loved ones, thus promoting sales during the activity.
IV. Event promotion
1. Television, radio, newspapers, publicity
2. SMS promotion
3. Event stop sign
V. Expense budget
1. Gift expense: estimated 25,111 yuan (211 flowers/chocolates per day, Package is expected to be 51 copies/day)
2. SMS fee: 2,511 yuan
3. Other expenses: 1,111 yuan 521 theme creative activity scheme 5
1. Activity background
On May 21th, online Valentine's Day is a love festival in the information age, which is scheduled for May 21th and May 21th every year. The festival originated from the metaphor of "521" in the singer Mavis Fan's Digital Love and the close relationship between "I love you" and "online lover" in the online songs of musician Wu Yulong. Later, "521" was gradually given the meaning of "I do, I love you" by couples. Internet Valentine's Day is also called "auspicious wedding day", "confession day", "coquetry day" and "courtship day".
In this young, spiritual and subtle festival, "521(521)1314 I love you (I will) for life" is its classic digital quotation, and Wu Yulong's "Online Lover" is the title song of the festival. In the past two days, people have boldly said (show) their love through the Internet (mobile phone, PC tradition) (based on VX, QQ, Weibo, forums, etc.) or mobile phone short messages, and even given gifts (red envelopes) to express their love and find love on a blind date. There are countless couples who get together to register for marriage and hold a grand wedding reception. Many merchants also take advantage of the opportunity to carry out promotional activities such as group buying and discounts, which set off waves on the Internet and offline. With the increasing number of festival participants, 521, 521 "Internet Valentine's Day", "Confession Day" and "Spooling Day" have become popular reports in various media (newspapers, television, Internet, etc.).
Second, the theme of the activity
"Heart-to-heart Star Wish" borrows a romantic star, makes a sincere wish, and continues the fate of his or her past life.
Third, the purpose of the activity
1. The ultimate goal: to increase product sales;
2. Direct purpose: to improve brand awareness and reputation through activities;
IV. Time of the event
May 11-May 21
V. Location of the event
Selling points of XX Jewelry in North China
VI. Organizer
XX Jewelry Co., Ltd.
VII. Details of the event
Divided into three parts:
1. Dedicated to
2. Dedicated to lovers who can't spend Valentine's Day;
3. Dedicated to single aristocrats.
The details are as follows:
1. Dedicated to lovers who can * * * spend Valentine's Day
Write a romantic poem with him (her) * * *, make a sacred covenant with him (her) * *, share the deep language with him (her), and share with him (her) * * * in this life.
heartfelt recommendation: "heart talk"
2. Dedicated to lovers who can't spend Valentine's Day
There are you and him (her), constant true feelings and eternal expectations, just because love is in our hearts. Give it to him, give you a blessing, it will come true, because it is the embodiment of love.
Love recommendation: "Heart Sea"
3.
Dishes for single aristocrats in pairs, let's temporarily put down the burden and have an appointment with the meteor, believing that it will fly to the place where our dreams come true with our wishes.
Love recommendation: "Angel Kiss"
Activity highlight 1
"Heart-to-heart Star Wish"
Make a sincere vow to your other (her), let the meteor carry your true feelings and travel through every corner of the world, believing that your dreams will come true.
(Purpose: To create a romantic atmosphere for lovers and let them feel the uniqueness of XX jewelry. )
props preparation: meteorites, placed in exquisite glass boxes, represent the eternal love of one percent, one thousandth, one thousandth and one billionth of a meteor.
activity highlight 2
"True Declaration Collection"
Participants fill in your declaration to him or her on the card specially made for you, and we will select the most creative declaration, the most touching declaration and the most romantic declaration on May X. Be sure to leave your contact information! We will help you convey your affection to him or her. (Purpose: To create a space and venue for lovers to vent their feelings, and on the other hand, to improve the brand's popularity and reputation. )