Mission Since its opening, Jiuguang Department Store has been favored by customers and its sales have been rising steadily.

Introducing foreign department store management experience, integrating the flexible and rigorous management model of Hong Kong Sogo Department Store since its 21st anniversary, the meticulous service culture of Japanese business, and the vast purchasing network and business contacts.

Introducing "store-in-store", Japanese-style friendly service, "customer-oriented spirit", and advanced "one-stop" shopping concept, it provides a series of supporting facilities such as shopping and dining, leisure and entertainment, grooming care, and music training.

The service demonstrates Jiuguang's commitment to providing customers with a leisurely living space in the bustling city, making Jiuguang Department Store one of the most friendly department stores in Shanghai. Currently, more than 500 well-known domestic and foreign brands have settled in Jiuguang Department Store, including the first one.

Jiuguang Department Store has nearly 10 brands entering the domestic market, and more than 40 brands have entered the Shanghai market for the first time, such as Burberry’s largest flagship store in Asia, Tiffany’s first store in Shanghai, Dunhill, Bally, and THOMAS PINK’s first store in Asia.

, Agnes.b, callaway, JEAN PAUL GAULTIER, and Japan’s largest bakery, Yamazaki’s first store in China, Shanghai Jiubai (Group) Co., Ltd. and Hong Kong Sogo Department Store Co., Ltd. are listed in Shanghai and Hong Kong.

The department store giants jointly invested more than HK$500 million this time. Jiubai City Plaza has a total land area of ??17,000 square meters, a total construction area of ??91,613 square meters, one underground level, nine floors above ground, a total building height of 53 meters, and nearly 200 motor vehicle parking spaces.

. The design combines the essence of modern architecture and aesthetics, with an irregular layered shape and a high perspective effect. It has become a dazzling pearl on the west side of Nanjing Road, echoing the Shanghai Mall in the east.

Overlooking the MRT Plaza, it has formed a mid-to-high-end retail business pattern, contributing to the commercial prosperity of Jing'an District. Currently, Jiuguang Department Store has opened branches in Dalian, Suzhou and other cities. The total construction area of ??Jiuguang Department Store is 91,613 square meters.

There are one underground floor and nine floors above ground. The Fresh Hall on the underground floor brings together a dazzling array of imported foods, especially a variety of Japanese-style foods, which are very exquisite and attractive, including the famous Hibiya Flower Garden, Minamotokishoan, and Natsutsudo.

It is the only store in Shanghai of Japan's most famous tea brand, Fu Shou Yuan. The first floor brings together the world's top cosmetics and European famous specialty stores. In addition to Burberry, Tiffany's first store in Shanghai, there are also Agnes'B, Bally, and Celine.

, ck Calvin Klein, Dunhill, Thomas Pink, Loewe, Omega, Vertu, COACH, HUGO BOSS, POLO RALPH LAUREN and other internationally renowned brands. The second floor brings together many popular accessories, precious jewelry and high-end women's clothing brands, including jewelry and accessories.

Famous brands include Folli Follie, Chow Tai Fook, Tse Suilin, K-Gold/Temix, JCL, etc.; famous brands of handbags and shoes include WHY, MISS SIXTY, Guess and Nine West, etc.; women's clothing brands mainly include Weekend Maxmara and Ports.

Interior view of Jiuguang Department Store The third floor focuses on professional women's clothing and clothing accessories, and has opened up a new area for designer brands and branded underwear.

The fourth floor and YES store emphasize casual and fashionable styles. Compared with other department stores, the clothing styles here are more trendy and focus on Japanese style.

The fifth floor is dedicated to men’s clothing and accessories.

On the sixth floor, there are famous brand sportswear and outdoor products, as well as many children's products counters. Among them, Kenzo Kids and Folli Follie Baby are the latest high-end children's clothing brands to enter Jiuguang.

The seventh floor brings together home furnishings, bedding, mattresses and chairs, especially some high-end porcelain brands, to add noble style to your home.

In particular, I would like to recommend the famous brand sale on the seventh floor. Many well-known brands, in order to thank consumers, will choose low-profit sales. After more than five years of unremitting efforts, this place has become another unique landscape of Jiuguang Department Store.