According to reports, this Lhasa Food Festival is hosted by multiple companies. The free hot pot is mainly targeted at front-line people such as construction workers, convenience police, sanitation workers, poor families, etc. The free hot pot will be delivered to your home personally by Ele.me.

As soon as the news broke on the Internet, many netizens said that this was the first time they had encountered such a down-to-earth food court, and it really took care of the feelings of frontline people.

This gift is the most heart-warming winter gift that the frontline workers working in Lhasa have received. Netizens also expressed that the organizer was indeed sincere.

I think there are mainly the following reasons for the organizer's operation.

1. Doing charity provides more positive energy to society.

The original intention of this Lhasa Food Festival is to do charity. Taking into account the geographical environment and cultural environment of Lhasa, the organizers decided to hold a charity event in Lhasa. Unexpectedly, they thought of sending hot pots in winter to do charity. This is very useful.

Innovation point, this also fully reflects that the relevant companies care very much about the people working on the front line.

This food festival highlights the positive energy of society.

2. Promote the organizer’s own brand.

This Lhasa Food Festival is co-sponsored by a number of companies, including the local chamber of commerce, catering industry association, Tibet Media Group, Bank of China and other very powerful large local companies. The success of this food festival is also

To a certain extent, it has an important impact on improving the brand value of these enterprises.

3. Provide better cultural promotion for Lhasa, Tibet.

Tibet is a holy land of tourism and culture. Its unique geographical location and unique Tibetan culture attract people from all over the world to travel. However, the establishment of such a large-scale food festival is more conducive to promoting local culture.

To sum up, I think the food festival hosted by the organizer this time is quite interesting and very down-to-earth. This kind of holding method also provides more operating ideas for more companies in our country when hosting events, because this way

The food festival brings real benefits to the people, and at the same time it increases the visibility of the sponsoring companies. This kind of marketing method is the most advanced marketing method.

What do you think of Lhasa’s free hot pot takeout?

Welcome to leave your opinions below.