A sub-central city in the Yangtze River Delta, a comprehensive national science center, a GDP that has entered the "trillion club", and a new first-tier city? In recent years, Hefei's city level has continued to increase.

With it, Hefei's business is also moving forward.

The first item: IKEA Home Store (Rendering) What to see: The “traffic king” with its own halo, the first IKEA store in Anhui.

Project description: Hefei IKEA Home Store is located at the northwest corner of the intersection of Mengcheng North Road and Linquan Road in Luyang District, close to the 3354 Haitang Station, the transfer station of Metro Line 3 and Line 5 (under construction).

The project is invested and constructed by the Swedish IKEA Group.

The project covers an area of ??38.14 acres, with a total construction area of ??approximately 66,000 square meters, and a total investment of approximately RMB 825 million.

It will become Hefei's most unique high-end shopping mall for home furnishing and leisure.

The second item: New Territories Axle (real picture) Highlights: The renovation of new and old factories with cultural endowments is an eye-catching point, and various "KOC/KOL check-ins" refresh the freshness of Internet celebrity landmarks.

The Red Brick Workshop Online Celebrity Characteristic Street creates a consumption scene with cultural and exclusive characteristics through the integration of red brick culture and modern trends.

As a key cultural and commercial project in Yaohai District, it aims to create the most eye-catching "cultural and commercial business card" in Hefei.

It is worth mentioning that the project introduced the super IP of Mahua FunAge.

As one of the domestic theater brands with market appeal, Mahua FunAge will build a "front store and back field" theater model in Cheqiao New Territories in the future, integrating "drama viewing, catering, shopping, leisure, entertainment, and cultural and creative industries"

’s new urban theater experience district.

Project Introduction: The project is located in Yaohai District, Hefei, on the edge of the First Ring Road. It is a new lineup of pedestrian street business district.

This project was formerly an old axle factory. The operator Longfor specially invited a construction team to repair the Shanghai Bund.

After more than two months, the factory was resurrected and given a new life.

The project combines industrial memory with modern architecture and aims to become a new business card for Hefei industrial land and a fashionable place for Internet celebrities.

In the form of a single-family factory block, it provides the city with a newly upgraded consumer and commercial space.

There are four major business formats: happy theater, trendy landmark, food party, and fireworks market. However, the theater can cater to restaurants and bars, and will bring diversified consumer experiences to customers in the future.

Project 3: Jinda Di Luzhou Tiandi (Rendering) What to see: The “sister” of Jinda Di’s East and West Streets, this is a cultural block with high value and high cultural tone in the north of the city.

As the "sister film" of Hefei's phenomenal commercial project Jindadi East and West Street, Jindadi Luzhou Tiandi is the representative work of Jindadi Commercial's latest generation segment product line.

Luzhou Tiandi is the first cultural block complex in Hefei and the first cultural and commercial block in a northern city.

Art and commerce are the biggest features of Luzhou Tiandi.

Judging from the public information released by the project, whether it is a multicultural space such as youth, music, art, cultural creativity, fashion, and children, or a rich and colorful cultural format such as art, drama, opera, reading, livehouse, coffee, and handicrafts, the project

There are cultural tonality renderings everywhere.

Meaningful art installations and future art activities such as curation of young artists, theater carnivals and various fashion shows will also be very eye-catching.

It is worth mentioning that Luzhou Tiandi combines the spatial positioning of traditional boxes and open blocks, the architectural design of Shanghai Nissin Design Institute and the landscape layout written by Japanese landscape master Toda Fangshu.

On top of the new Chinese-style fence, we also use canopies, glass curtain walls, sunsets, water shows, stages and other technological elements that are very functional and ornamental. Their high appearance will also make the business more interesting.

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Project Introduction: The project is located at the junction of the main urban area of ??Hefei and Beicheng New District, at the intersection of Fuyang North Road and Jinhai Road, along the city's central axis, Fuyang North Road, radiating to the Luyang East Block and the Beicheng Shuangfeng Block.

The project, with a total area of ??100,000 square meters, will be the first 24-hour business format in North City with midnight food stores and bar streets as its core. It aims to activate the regional nighttime economic vitality and integrate leisure, entertainment, retail and supporting facilities.

Estimated opening time: The renovation project is expected to begin opening in mid-2023.

What to see: "Nirvana" is a check-in destination in the hearts of Hefei people. The memory of the past city reappears its former prosperity.

Pearl Plaza is located in Hefei Economic and Technological Development Zone, the main road connecting Fanhua Avenue and Jinzhai Road.

There is Hefei's earliest "European Style Street", Hefei's earliest escalator pedestrian bridge, famous international hotels, and Pearl Plaza Park.

This upgrade will awaken the memories of Hefei people.

Project introduction: At the end of 2020, Haiheng Group officially organized and implemented the upgrade and transformation of Pearl Plaza, which is mainly divided into Pearl Plaza, Pearl Hotel and Oufeng Street.

According to the plan, Pearl Plaza will upgrade the square lawn, musical fountains and other landscape features to improve their functionality and realize the integrated development of outdoor road shows, business activities, outdoor weddings and other special projects.

Pearl Hotel will marry international brands to create high-end products.

European Style Street plans to introduce Japanese-style izakayas, French restaurants, German beer, European desserts, bars, contemporary art galleries, etc.

Covering five major categories of catering, culture, bars, retail and other supporting facilities.

It is expected to attract about 20-30 high-quality brand merchants.