six steps and skills of hand-painted POP poster

six steps and skills of hand-painted POP poster

hand-painted POP poster is a popular advertising form. If you want to get a beautiful POP poster, you must make great efforts in composition, graphic arrangement, text, color matching and flow. Below, I will share with you six steps and skills of hand-painted POP posters, hoping to help you!

the general process of making hand-drawn POP

step 1: collect the content related to activities or products

step 2: refine the title and simplify the text

step 3: select the appropriate layout

step 4: select the appropriate color matching

step 5: select relevant illustrations

step 6: make POP according to the layout requirements. Beginners are advised to buy a copybook and practice calligraphy with a marker and a calligraphy practice grid.

master several commonly used font decoration methods

The title word is the soul of a poster. Doing a good job of the title word can not only highlight the theme, but also make the picture more vivid. However, there are many ways to decorate the title, and beginners may not find the direction. You might as well find several decorative ways you like in practice, so that you can not only master the techniques easily, but also learn better. At the same time, you can shorten the production time and quickly improve the quality of students' hand-painted POP posters.

Pay attention to the layout of typesetting

The simplest typesetting is horizontal typesetting. Beginners would rather seek stability than expect to live and change. At this time, the text and title words can be distinguished by decorative lines or color blocks in decoration, so that they can be distinguished from each other, but they echo each other. Other typesetting layouts are as follows:

Title, illustration and text each account for about 1/3 of the poster area

The title and subtitle of a POP together should account for 1/4 to 1/2 of the whole POP area, and the title usually accounts for about 1/3 of the poster area. (When there is less POP text content, the title can account for about 1/2 of the poster area; When there is a lot of text content, the title can also be compressed to 1/4. )

Leave the four sides of the poster blank

This is also called "leaving air" on the outside of the POP poster. If you don't leave air, the contents written on the poster will be pushed to the four sides, which will make people feel suffocated and stuffy. The specific width of the blank space will be different according to the size of the poster, and 3 ~ 5 cm of blank space should be left on the four sides of 2-open (53cm×76cm)POP paper; 4-inch (39cm×543cm) POP should be left with 2 ~ 4 cm blank on four sides; Leave .5～1cm blank on the four sides of the general explosion card.

The line spacing is greater than the word spacing

As long as there are more than two lines (including two lines) in the p>POP content, it should be noted that the line spacing of each line of text should be greater than the word spacing. We usually use the size of specific line spacing between 1/3 and 1/2 of the word height. The requirement of word spacing is that words are next to each other, but generally they cannot be connected, so a certain gap should be left.

there are not many colors but miscellaneous

a poster can have 3~5 theme tones. Too many colors are easy to be messy, and too few can't highlight the key points. To this end, the author suggests that the headline can be written in 1~3 colors, the main body is written in one color (that is, one pen to the end), and the key contents (such as "delivery", price and date) can be written in another color.

The selection of illustrations should be related to the product

For example, the figure below shows a slim young woman, which is easily reminiscent of the young women as the target customers of Besunyen, and her slim figure can better demonstrate the slimming effect of the product.

making activity posters

generally speaking, the main title of activity posters is relatively direct, so that people can know what the activity is at a glance, or the main title is more interesting and the subtitle is more straightforward. ; Six Steps and Skills of Hand-painted POP Posters

Six Steps and Skills of Hand-painted POP Posters

Hand-painted POP Posters are a popular advertising form. If you want to get a beautiful POP poster, you must make great efforts in composition, graphic arrangement, text, color matching and flow. Below, I will share with you six steps and skills of hand-painted POP posters, hoping to help you!

the general process of making hand-drawn POP

step 1: collect the content related to activities or products

step 2: refine the title and simplify the text

step 3: select the appropriate layout

step 4: select the appropriate color matching

step 5: select relevant illustrations

step 6: make POP according to the layout requirements. Beginners are advised to buy a copybook and practice calligraphy with a marker and a calligraphy practice grid.

master several commonly used font decoration methods

The title word is the soul of a poster. Doing a good job of the title word can not only highlight the theme, but also make the picture more vivid. However, there are many ways to decorate the title, and beginners may not find the direction. You might as well find several decorative ways you like in practice, so that you can not only master the techniques easily, but also learn better. At the same time, you can shorten the production time and quickly improve the quality of students' hand-painted POP posters.

Pay attention to the layout of typesetting

The simplest typesetting is horizontal typesetting. Beginners would rather seek stability than expect to live and change. At this time, the text and title words can be distinguished by decorative lines or color blocks in decoration, so that they can be distinguished from each other, but they echo each other. Other typesetting layouts are as follows:

Title, illustration and text each account for about 1/3 of the poster area

The title and subtitle of a POP together should account for 1/4 to 1/2 of the whole POP area, and the title usually accounts for about 1/3 of the poster area. (When there is less POP text content, the title can account for about 1/2 of the poster area; When there is a lot of text content, the title can also be compressed to 1/4. )

Leave the four sides of the poster blank

This is also called "leaving air" on the outside of the POP poster. If you don't leave air, the contents written on the poster will be pushed to the four sides, which will make people feel suffocated and stuffy. The specific width of the blank space will be different according to the size of the poster, and 3 ~ 5 cm of blank space should be left on the four sides of 2-open (53cm×76cm)POP paper; 4-inch (39cm×543cm) POP should be left with 2 ~ 4 cm blank on four sides; Leave .5～1cm blank on the four sides of the general explosion card.

The line spacing is greater than the word spacing

As long as there are more than two lines (including two lines) in the p>POP content, it should be noted that the line spacing of each line of text should be greater than the word spacing. We usually use the size of specific line spacing between 1/3 and 1/2 of the word height. The requirement of word spacing is that words are next to each other, but generally they cannot be connected, so a certain gap should be left.

there are not many colors but miscellaneous

a poster can have 3~5 theme tones. Too many colors are easy to be messy, and too few can't highlight the key points. To this end, the author suggests that the headline can be written in 1~3 colors, the main body is written in one color (that is, one pen to the end), and the key contents (such as "delivery", price and date) can be written in another color.

The selection of illustrations should be related to the product

For example, the figure below shows a slim young woman, which is easily reminiscent of the young women as the target customers of Besunyen, and her slim figure can better demonstrate the slimming effect of the product.

making activity posters

generally speaking, the main title of activity posters is relatively direct, so that people can know what the activity is at a glance, or the main title is more interesting and the subtitle is more straightforward. ; How to draw a movie poster by hand

The method of drawing a movie poster by hand is as follows: 1. Determine the theme and content of the poster. First, you need to determine the theme and content of the movie poster to be drawn. This may involve the plot, main characters and background of the film. Step 2: Collect materials and reference images. Before drawing, you need to collect some relevant materials and reference images to better understand the style and atmosphere of the film and help you conceive your design. Step 3: Sketch and composition. Before you start drawing, you can sketch and compose with pencil and paper. This can help you quickly try different designs on paper to ensure that your poster meets your expectations. Step 4: Choose the right canvas and tools. Choose the canvas and painting tools that suit you. This may include canvas, paint, paint pen, colored pencil, etc. Step 5: Draw. Start drawing on the canvas with the tools and materials you choose. You can draw basic outlines and elements first, and then fill in colors and details. Step 6: Touch up and decorate. After the painting is finished, you can use some meticulous techniques to polish and modify it, such as adding shadows and highlights to make the picture more realistic and three-dimensional. Step 7: Finish.

find an enterprise service, deliver it on Zhubajie. com, and then make payment after guaranteed acceptance.