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Design principles of commercial complex
The design of commercial complex is divided into two parts: internal design and external design. This paper will discuss it from two aspects respectively.

External traffic environment design

The external design of commercial complex is the design of its external traffic environment. We should implement the external traffic environment of the commercial complex to meet the design requirements of unimpeded traffic, while maintaining order and minimizing the mutual interference between other functions and traffic activities of the commercial complex.

Design of external traffic guidance system

It is necessary to design the external traffic guidance system. Its design starts from users' psychological and physiological feelings, and creates such a sense of volume in space, aiming at bringing users a comfortable and cordial overall space guidance.

Construction of internal business atmosphere

The interior design of commercial complex aims to create a strong enough commercial shopping atmosphere, and its interior design is carried out around the principle of creating a commercial atmosphere and improving economic benefits.

Art design

The indoor part of a commercial complex is generally an indoor pedestrian street with a transparent ceiling. However, due to the limitation of architectural form, it is impossible to display and publicize the image of the whole commercial district. Therefore, it is necessary to add art design to commercial space design, and achieve the effect of expression and publicity through the design form of natural landscape.

Humanized design principle

In order to make people wandering in the commercial complex feel warm and comfortable, we must embody the principle of humanized design in design planning. People are users and implementers of design activities, and the scale and purpose of design are people. No design activity is not human-centered, otherwise it can't be called design.