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How to do catering WeChat marketing? Are there any specific cases?
There are many methods for catering WeChat marketing:

Send your own special dish to WeChat first, and ask to scan the QR code of this dish in a grass planting occasion. As long as you scan it, you can get a discount.

The second is to praise the collection activities. As long as one person collects 200 likes and forwards them, they can get a discount.

Third, send a photo activity. After spending and taking three photos in your store, you can get a discount by sending them to WeChat and @ wechat official account.

Fourth, group buying: the starting point of catering industry touching the net

Just a few years ago, large and small group-buying websites appeared in China, and even the "Hundred Regiments War" appeared in the most lively time. The most important card played by these group buying websites is group buying in the catering industry. Group buying websites can gather a large number of customer resources through the Internet, so that they will have better bargaining power and get lower group buying prices from merchants. In this way, consumers can get some high-value goods at lower prices. And some restaurants with higher prices and fewer people, or restaurants that have just opened, also hope to cooperate with group buying websites in order to gain popularity and increase popularity.

Such cooperation has also promoted the development of the catering industry, making some restaurants with good quality but not recognized by consumers for various reasons popular. However, with the increasingly fierce competition of group buying websites, many of them have been eliminated by the market. Some large group buying websites are also controlled by large Internet companies such as Ali and Tencent, which have become an indispensable part of their O2O closed loop, because group buying and catering promotion are the best entry points for these online enterprises to carry out offline business.

You can look at these activities and come up with more activities yourself.