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Why is the famous Michelin restaurant "acclimatized" in China, and it is difficult to have repeat customers?

Travelers who often travel around the world must have a deep memory of different types of special foods from all over the country, and those who like to play around the world and eat all over the world will definitely refer to some travel guides and food maps. When someone wants to go out for a walk, many people will strongly recommend you to read the Michelin tire manual.

This tire manufacturing enterprise originally published a special food travel guide, which unexpectedly swept the world. No matter the United States or Japan, you must follow its manual to find some very traditional scenery and very good restaurants. But when we arrived in China, this brochure lost the magic of its gold manual.

Michelin Tire, which arrived in China, also selected many star-rated restaurants, but it was not sought after by travelers and diners. On the contrary, many people found that the grading did not help the business at all. Why did this brochure fail when it arrived in our country? Can it be said that Michelin tires, which are famous all over the world, will also be acclimatized in China? This can be said from the rating standard of Michelin tire itself.

In fact, the cultures and tastes of cuisines all over the world are totally different, so it is simply unreasonable to comment on the special cuisines of every restaurant with a single standard. For example, the most prominent thing about Michelin tires is that we don't agree with the cooking methods in China. In their view, only vegetables and fruit salad are healthy and nutritious. Although there is no doubt that the food is pure natural nutrition, the following cooking methods also make the food rich in taste and texture, and the nutrition is not necessarily worse than that of fruit salad and cold spell, and for some foods, only by discovering this unique cooking method can we understand this kind of ingredient skills. This is difficult to understand in Michelin tires.

After all, Michelin tires are just another public comment network from the European food culture. Their preferred health, delicious food and dining standards are not necessarily suitable in China. Although there are many Michelin stars all over the world, it has a lot to do with local food culture. In China, the characteristic food culture has a long history, and the eight major cuisines are different and disputed. It is an impossible job to want a single star to rate them.

Since local cuisines are of far-reaching significance, it is very likely that the catering atmosphere of popular western restaurants will be better in first-tier cities, and Michelin will be very popular. Actually, it isn't. For example, the Michelin Star in Guangzhou is not selling well, and its sales performance is also very depressed compared with that in the same industry. Why? This still depends on Michelin's own service and dishes.

The key is that the quantity of dishes is not large, because the dishes need to be loaded and the appearance is important. However, it's okay to have a fine cultural and artistic meal in a western restaurant. It's really inappropriate to eat a meal, so it's probably not surprising that there are few people. In addition, Michelin tires will be provided with knives when they arrive in China. Is this also intended to keep us from going? Suppose you want to eat in a restaurant like that?