1. The difference between Beijing Daoxiang Village and Hong Kong Daoxiang Village: 1. Different production companies. Beijing Daoxiang Village is produced by Beijing Daoxiangcun Food Co., Ltd.; Hong Kong Daoxiang Village is produced by Beijing Xiangcunyuan Food Co., Ltd. The mooncake product packaging produced by Xiangcunyuan Company is eye-catching
The words "Daoxiangcun (Hong Kong) Food Co., Ltd." are prominently marked on the location.
2. Different business methods. Beijing Daoxiang Village was founded in 1895 (the 21st year of the reign of Emperor Guangxu of the Qing Dynasty). It is located outside the front door of the Yin Temple. The south store opens to the north, and the front store and the back factory are very distinctive. (It was called "Daoxiang Village Nanhuo Store" at the time.)
It is the first company in Beijing to produce and operate southern food, and its products are widely welcomed by people from all walks of life.
There is clinging and infringement behavior in Daoxiang Village, Hong Kong.
Beijing Xiangcunyuan Food Co., Ltd. (hereinafter referred to as "Xiangcunyuan Company") attempted to imitate the famous brand by highlighting the use of the three characters "Daoxiangcun" on the packaging of the trademark involved.
Extended information: Historical development Suzhou Daoxiangcun was founded in 1773 AD (the 38th year of Qianlong’s reign in the Qing Dynasty) and has been in business for 246 years. It has the prior right to use the "Daoxiangcun" brand name and is one of the first batch of "Chinese time-honored" enterprises recognized by the country.
When Emperor Qianlong went to the south of the Yangtze River and tasted Daoxiangcun pastries in Suzhou, he praised it as "an excellent food and a rare delicacy" and inscribed a plaque on it, making it famous all over the world.
?Suzhou Daoxiang Village has been operating continuously for two and a half centuries and has been passed down to this day.
In 2006, it was among the first batch of enterprises recognized as "Chinese Time-honored Brands" by the Ministry of Commerce.
Its pastry making skills have a clear inheritance pedigree and have been passed down to the sixth generation.
In 2009, "Daoxiang Village Su-style Mooncake Making Technique" was listed on the Jiangsu Province Intangible Cultural Heritage Protection List.
Suzhou Daoxiang Village has been in operation for 246 years. It already has ten modern food production and processing centers and more than 700 stores across the country. Its sales scope covers the whole country. In recent years, it has continued to expand overseas and exported to more than 30 countries and regions.