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How to write good self-media articles

Although my creation in Toutiao was really bad, and no one paid special attention to it, and the income was very little, I even wanted to give up for a while.

But over and over again, I still feel that I should persist. If I still can’t make a breakthrough after persisting for a period of time, then it’s not too late for me to give up.

Of course, a large part of self-media depends on luck.

If I'm unlucky every time and fail to catch the public's taste every time, then that's really bad for me.

Thinking about it carefully, I should start from the public's taste, current hot topics, and a more systematic topic.

Now the topic I focus on is health care, and most of my audience is middle-aged and elderly people.

I thought that this topic would be more attractive to everyone, but it turned out that it was not as expected. It seems that middle-aged and elderly people no longer pay much attention to this topic, and young people are even less paying attention.

However, it may also be because the content I wrote is too boring, like a middle school essay, without timely attraction points, so that everyone just clicked on this article and instantly lost the desire to read it.

If it were me, I probably wouldn't like reading this kind of article.

I remember someone said that people nowadays are very tired every day, and they are very tired physically and mentally. When they come home from get off work, they turn on their mobile phones just to watch some funny and interesting things to relax themselves physically and mentally.

If you open an article about health care, it may make you feel even heavier.

I probably need to change my focus area.

Otherwise, it feels like there won’t be much of a breakthrough.

Today I looked at the profit of yesterday's article. It was only four cents, which is super small. However, the unit price of this article is higher than the previous articles.

Therefore, although the reading volume of this article is not high, the final profit is still good, at least a little higher than the previous penny.

I haven’t conceived of today’s article yet. I plan to continue focusing on health care, and then change it to something else when I have time. There are already topics I want to change, and I don’t know if there will be any new breakthroughs.

Although I also create videos for Toutiao, and almost every video I create is two to three minutes long, it feels a bit long because very few people actually see the end of the video.

But if the video is less than one minute, the income will not be particularly high, so in the future I can control the video to be within one minute to two minutes, preferably one minute to one and a half minutes, but of course it is not necessary

So strict, that's almost enough.

I still need to work harder to understand self-media, and giving up is very simple, so I can't just do simple things without even working hard.

I still have a long way to go, come on, stick to it and things will change.