Chatting is a science, especially between male salespeople and female customers. What are the characteristics of those talkative male salesmen?
1. Adjust your mind and be a polite person.
John Locke, a famous British philosopher, once said, "There are two kinds of impoliteness: the first is shyness; The second is imprudence and carelessness. In order to avoid these two situations, we must abide by the following rules: don't look down on ourselves and don't look down on others. "
When we communicate with female customers, we should have a good attitude and self-confidence, but we should not be proud. Everyone likes polite people. When they meet, they greet each other warmly, shake hands, listen and stand up to see them off ... these little things can make female customers feel comfortable. Everyone is not required to be a gentleman, but at least be polite.
2. Customers like initiative.
If it is the first time to meet a client, most girls are very reserved, so you must be generous and decent, take the initiative to say hello and introduce yourself. If it's not the first time you meet, as a salesperson, you should take the initiative to throw out the topic, and don't expect customers to take the initiative to find a topic with you first.
Don't be stingy with your praise
In the process of getting along with customers, especially female customers, I know that praise can knock on the hearts of female customers. I'm not asking you to kiss up, but asking you to find a topic while praising each other. For example, if a female customer wears a floral coat, you can praise: "Sister, you really have a good eye. Nice style of clothes. Where did you buy it? " I also want to buy one for my family. "It can not only lead to topics, but also leave a good impression of family care for each other. Women are usually interested in gossip, fashion, life, hobbies, clothing, food, shopping, pets and married children. )
4. Be a qualified listener
When chatting, people who talk too much, interrupt others and only care about themselves are not welcome. If they talk too much, they will slip up. Communication is two-way, especially when a female client is willing to talk, which shows that she has initial trust in you. You must listen carefully.
A qualified listener doesn't just listen. While listening to her quietly, you should (1) occasionally affirm or euphemistically deny her point of view and let her know that you are really listening; (2) At the same time, think about how to guide your female customers to share her personal information, preferences, habits, experiences, values, etc. through open words; (3) Collect information, record and study this information to prepare for future visits and kindness. For example, if you remember the clothes the customer wore that day, you can certainly praise the clothes she wore last time when you meet her next time, which will make the customer happy.
Step 5 be good at asking questions
A good question can not only start the topic, but also help us collect customer information better.
(1) A good question is based on a qualified listening process. In the process of listening, grasp the topic and ask questions quickly. For example, when a customer talks about his work experience, you can ask the customer, "What do you think is the biggest challenge of this job?" "What is your proudest achievement?" ……
(2) declarative questions can be used more in communication. For example, if you want to invite a female client to climb the mountain together on the weekend, but I don't know if she has time, you can state your opinion first. "You should belong to that position on weekends, and you are free on weekends!" This atmosphere will not be too embarrassing.
(3) It is impolite to directly ask others questions such as age, especially women. You can ask by innuendo, if today's customers wear festive colors (as long as they are not black and white), you can say, "Sister, the clothes you are wearing today are really festive. Is it a birthday? " ……
6. Like telling stories
Everyone likes listening to stories. A story is more infectious than dry words. Stories can make you special and interesting. Telling stories with female clients can create a good chat atmosphere, but she feels very comfortable and has no sense of oppression. For example, if your customer uses LV bags, you can tell her the love story behind LV-Titanic.
7. Study hard and continue to charge.
No one was born with so much knowledge. If you want to keep your topic going, you should read more books, broaden your knowledge and be good at thinking about how to use it. Some people may not have children yet, and they don't know how to talk about children with married female clients. You can buy some books on parenting, read them carefully, and be sure to have a topic to talk with your customers. Why do I see LV's bag on it, and I want to tell the story of Titanic? Because this is the brand culture of LV, which has been learned over time.
Finally, share a chat 8 "Don't":
(1) Don't talk too long, but enough is enough;
(2) Don't pretend to be an expert on things you don't know;
(3) Don't brag about your achievements to female customers, especially at the first contact;
(4) Don't talk about friends' failures, defects and privacy in front of female customers;
⑤ Don't talk about controversial topics;
(6) Don't complain and grumble everywhere, no one will like people with negative energy;
(7) Don't use modal particles such as "ah", "um" and "oh" too much, but use "yes" and "I agree".
(8) Don't use some cold humor.