whether a magazine is well done, readable or not, whether readers like it or not, I think: what is the most important thing is whether you can get something from your colorful book, whether it is relaxation, knowledge, entertainment, vision, approachability, aloofness, depth and attitude.
Jiaren: a magazine that thinks for professional women in an all-round way, broadens the horizon, inspires thinking, and has a certain depth
Psychology: a newly published magazine that combines psychology and fashion life is suitable for people with a certain education, and it is very deep in women's magazines
vogue: In fact, people's Chinese version is really good, and everyone always criticizes it for not doing much in the beauty part, but you must know, beauty. And look carefully, its beauty blockbusters are also very creative, and the products are shot with great care, which can't be compared with others in China. It's really a fashion bible. Ordinary people may just look to quench their thirst. Artists and gold collars are essential references. It can't be described in depth, but it is very high.
elle and cosmo: well, they are both the ancestors of domestic fashion magazines. Now I still remember the story of fashion's founding (in a quadrangle or something). However, one is more and more impetuous, and the other is more and more miscellaneous. However, there are more and more magazines under the same subsidiary. In terms of the quality of these later derivatives, the magazines introduced or made by "Elle Corps" are slightly better.
Girlfriends and urban beauties: college girls must be
good housekeepers and housewives: In fact, the contents are all good, but we have to position ourselves at the price of 21 yuan to maintain our "bloodline identity" and have to rely on gifts to attract attention; A good housekeeper always involves some topics about garden layout, which is obviously copied from the American version, which is too inconsistent with the national conditions. The population of gardens in China and the United States is obviously disproportionate! 8 after another thought, the home magazine in 21 yuan may focus on gardens, which has nothing to do with me.
Bazaar: Personally, I have always had reservations about this magazine, and it is also a famous brand of fashion magazines abroad. It has made a stir in China, and I am afraid the most attractive thing is the charity party, which seems to have the cover of Zhang Ziyi of several annual issues. (When it comes to the annual issue, I despise the magazine that always counts the years before it is changed, and always claims to be a commemorative issue for more than 21 years. Cosmo and Elle never do this, but it is as many years as it turns into a fashion category. Is it useful to falsely report the age? Editor-in-chief Su Mang seems to have been making great efforts to become a mainstream fashion magazine, but compared with vogue, it is vulgar and elegant.
Ruili clothing beauty: needless to say, if you can't wear basic clothes, just buy a copy as it is, which is very practical. Japanese style, but many clothes and make-up products are not available in the market, so you have to find them yourself.
dazzle color: a very young magazine, regardless of its positioning or its own history, is personally fond of its original style, takes a practical route, and is closely integrated with the local area. I still remember the special topic "Sweet and Spicy Balance" of that year, which was very exquisite. It was once listed as one of the must-buy items every month. But about a year ago, it began to change its flavor and changed to a Japanese luxury route. It was very thankless. I didn't seriously study whether the editor-in-chief changed or the editor-in-chief changed his own ideas. Now I just dug up Song Juan from Ruili and invited Xu Jinglei as an endorsement. It seems that I am ready to do a big job. However, according to my point of view, no matter how big the publicity campaign is, it is the key to get the content. Let's wait and see.
show with: winter and winter, which are somewhat similar to Ruili, but not quite similar, are very practical at first glance. After careful study, it is found that there are few local contents, and only a few pages in one book. However, because of the strong backing of the original Japanese version, the topics behind each issue are still very attractive, including slimming and financial management. Although they are sometimes tasted, the illustrations are kind and easy to understand. If you see your own feelings,
taste: I was called "pioneer in the workplace" before I changed my name. I'm sorry, this is a magazine that I don't like very much, not because she is a high-end edition of urban beauty, not even because she pretends to be interesting in the title every time and opens the content and finds it unremarkable, not to mention that there are typos in every issue that I, a science girl, can find, but because I found-she plagiarized! ! ! Unfortunately, although I can't say that I read widely and have a good memory, I still remember an article from where I haven't read it, even if it happened within two or three years. When she was still a pioneer in the workplace, there was a special topic about the urban middle class in one issue. As soon as I saw it, I remembered that this was a topic selected by a magazine called (Style) a few years ago (there is no such magazine now, but it was also a high-end magazine in that year, and it was 18 yuan in 1998). The editor was too lazy to change the name of the interviewee. Style interviewed famous real people with surnames and photos, and they changed it. ! ! Hum! If you can't do it, don't do it. It's common for domestic magazines to choose the same topic, because everyone has no level and follows foreign countries, but it's the first time I've seen the blatant plagiarism of the whole topic and article!
jessica: The original version of Hong Kong is mainly printed at the price of ordinary people. It costs HK$ 15. Generally, fashion magazines in Hong Kong are 31-41 yuan, so it costs RMB 6.98 in China. But the exquisite mounting still attracts a large number of guys like me who like to buy magazines and read them. I just feel that sometimes she is like an advertisement book of the Hong Kong Tourism Bureau, always introducing Hong Kong's food, shops and activities. I guess it's also because the mainland edition hasn't laid a good foundation, and there are no talents or topics to do. Friends who are basically in Shenzhen, and those who often go in and out of Hong Kong should buy them.
hope: a few fashion magazines produced in Guangzhou but influential all over the country. This magazine is really awesome. People just don't enter the paper tiger's sales network, so they can't help it. They have to pay the original price of 11 yuan every time, but then again, she really has this strength. This is a magazine that is quite civilian. There are no fake big-name press conference catwalk photos, too many advertisements and so many soft advertisements that make people want to vomit. The main reason is to win with words and simple life. Although the price is more expensive than that of girlfriends and urban beauties, it is informative. There are few advertisements, which is the most practical one in the grade of 8 yuan to 15 yuan, and she rarely gives gifts, just making magazines honestly, which is rare and rare, and she likes it.
Men's Wear: He was born in those days. The first domestic breakthrough men's magazine, of course, also had international cooperation. Every time, it was covered with an envelope to engage in psychological tactics. Later, I read several issues and concluded that the one on the cover was basically the sexiest one, but few of them could surpass it, hehe. The advantage is that it is the first company to do this kind of "soft porn" type, but the disadvantage is that it is getting rougher and rougher, there are a lot of typos, and the level of interviews (whether male or female) is not high enough. This is a common problem of publications produced by fashion groups. They especially like to talk about stars and always like to interview them. If they show young women a star, it is ok to fool them. It is originally a deep magazine for men, and they also put those who are usually high school graduates into performing arts. I tried to play with yuppie's sense of humor, but compared with the following (demeanor), I still fell short of celebrities: now I personally think it is the best men's magazine in China. At first, the price was 31, but recently it was reduced to 21, and I was given a saber and a compass as soon as I finished. I have always secretly suspected (and now I have to whisper) that the boss behind this magazine has a good background. Only by looking at this magazine can we know what atmosphere is, and the interviews are all about the old generals of what countries, the Central Ballet, and Li Chunping. The topics discussed are also very in-depth, and the articles are carefully written and readable. Maybe (fashion men) and (men's clothes) can be petty at first on the pretext that they are not the same positioning. Now they are all 21 like you. From the perspective of simple magazine readability, what do you compare with others? Now I just hope it can continue, not for three minutes. It is recommended that all students who claim to be elite men read this book.
demeanor
I still remember that the cover of the first issue was Michele Monique Reis, which was red. Although the content was not so exciting, it was better than the yuppie humor, which was better than the man's. The latter was a bit of a rogue who had nothing to do with it. The former was an educated elite humor with a touch of pondering. The layout design is more elaborate, there are fewer typos, and the topic selection angle is also very novel. It is also a "soft porn" magazine with international cooperation. I hope to continue to maintain and refuel
Friends of Health
the once 8-piece premium magazine, which is the first fashion magazine in China that pays attention to health. The advantage is that the current price is cheap, and there are not many advertisements. After reading it, you can enhance your health awareness and remind yourself of a positive life. The disadvantage is that some contents are suspected of hearsay, and there is no sufficient basis. Sometimes there are contradictory statements in different periods. Leisure and entertainment are ok, but it is not possible to fully believe her.
food and wine
domestic food magazines are relatively high-end, and the difference is that they mention wine. Some common sense of food is very popular, such as truffles. Slightly westernized, the raw materials for food production are not easy to get (if it is from Beijing and Shanghai, it is better), and wine mainly introduces foreign wine, domestic beer and liquor, which are basically not seen. The pictures are very particular, and can reach the level that you want to eat when you see them. The fly in the ointment is that there are fewer restaurant introductions. Although there are a few in each issue, I really hope to see the columns that objectively comment on high-end Chinese restaurants and chefs. Although it can't be done like Michelin, it can at least fill the gap in China.
Bertie's Kitchen
A housewife's publication with moderate price, but I have no research on cooking, and I just watch the fun. I feel that the supplements "Lazy Cooking" and "Dishes I loved since childhood" are all good. Although the operability is not as strong as expected, the creativity is commendable.
Happy Kitchen
12-yuan cooking publication, although its price and market penetration rate are not as good as that of Mrs. Betty's, some books I have read earlier think that its operability is better than that of Mrs. Betty's, so I recommend students who have no actual combat foundation to read it.
watching movies
this magazine is quite awesome, and the words are dense. It is impossible to read a book well in a few days, basically leaving behind all the domestic film magazines that debuted at the same time. Although it is inevitable that they sometimes serve as poor propaganda tools for "blockbusters", his film recommendations and comments are very worthy of reference in most cases, covering a wide range of countries, literature and business. I hope he will continue to make progress.
Report
rmb in 211 yuan. Note that this is a local magazine, not the kind sold in China by foreign magazines. It is much more expensive than Harvard Business Review, and there are basically no words. It is all pictures of the most cutting-edge and top-end fashion shows of the season, one photo for one page. This aspect is the ultimate thing to do. Very suitable for gorgeous ladies (I was accidentally blown by this gorgeous wind) and professional fashion design editors to buy, not suitable for Wang.