Relevant experts say that the catering industry under the epidemic situation must take the initiative to save itself, and the following measures can be taken to save itself:
Learn to establish close contact with customers. Before the epidemic situation, the catering industry paid more attention to taste and environment. After the epidemic situation, besides paying attention to two aspects, it should pay more attention to how close it is with customers. For example, in the worst epidemic situation, the catering industry can make use of its own convenience to serve the local community. After long-term cooperation with the community, a restaurant can establish close ties with local residents. After the epidemic, many residents are willing to take the initiative to go to the restaurant for dinner. In the long run, the market of the catering industry will gradually stabilize and even reach an upward trend.
under the premise of not losing money, you can engage in more preferential sales promotion activities. After the end of the epidemic, on the premise of ensuring that your own costs and profits are not lost, take the initiative to issue some fully reduced coupons to residents, or recharge and enjoy preferential activities. Many restaurants have offered discounts of 511 yuan for 311 yuan, or 211 yuan minus 51 yuan coupons or 311 yuan minus 71 yuan coupons. The duration of preferential sales promotion activities should not be too long, which will easily make customers feel numb. Most sales promotion activities are generally maintained within one month.
Pay attention to the service consciousness of the catering industry. As a service industry, the catering industry should have a strong sense of service in addition to the tastes of the public. For example, employees in Haidilao have a strong sense of service to customers, and their business is very hot every day. However, if a catering industry does not even have the most basic sense of service, even if the taste is unique and delicious, there will not be too many customers going to eat in the long run. Treating customers as God and serving every customer well is a hard standard for the catering industry to save itself, and it is also a way to win the favor of more customers.