The Yuci Outlet brand list includes Li Ning, Adidas, Nike, Under Armor, Huili, Anta, Jordan, Vance, etc.

There are two outlets in Taiyuan, one is Wangfujing Outlet and the other is Yuci Tianmei Shanshan Outlet City. Yuci Outlet has three floors. The third floor is a place to eat. Nike and Adidas are together in the corner of the first floor. If you want to buy these two brands, go directly to the back. The first alley on the left side of the entrance is the most expensive alley in the whole place. The entrance is for men's clothing, and walking inside is for women's clothing. MK will limit the number of people entering the store in the afternoon, so you need to queue up.

Chanel, Gucci, etc. are all located in this alley. A coat in any store costs NT$2,000. For food, there are Pizza Hut and KFC in this alley. On the second floor, you can take the stairs up from the main entrance to find sports-style and fashionable goods stores with moderate prices suitable for young people to snap up. Turning right is a fashion store with moderate prices and very new styles, including summer and autumn styles, as well as a variety of clothes suitable for work occasions.

Outlet business model

1. Joint operation model

The outlet joint operation model draws on the core cooperation model of department stores. This model adopts a unified In the cashier method, the outlet mall collects sales commission according to the cooperation discount rate. After deducting the sales commission and necessary expenses, the remaining balance will be returned to the manufacturer on the date agreed in the contract. The two parties signed a joint venture contract. Its advantage is that it facilitates outlet shopping malls to quickly collect large amounts of cash flow, and the risks of both parties are minimized. The disadvantage is that operation and management pressure is relatively high and operating costs are relatively high.

2. Leasing model

The outlet leasing model draws on the SHOPPINGMALL shopping mall operating model, which leases each store to a brand manufacturer and obtains operating income by collecting rent. . This model is commonly used in manor-style outlets and castle-style outlets. Its advantage is that once the investment is successful, the later operating costs and operation management pressure will be small. Its disadvantages are that the mall has relatively high financial pressure in the early stage of operation, the investment recovery period is relatively long, and the management and control of manufacturers are not strong.