Senbao is a China brand that deeply cultivates building blocks and toys, and devotes itself to creating products engraved with China culture: Forbidden City, Chinatown, China Aerospace, etc. How to find a breakthrough among many building block brands is also a proposition we are thinking about.
Brand culture is the basis for brands to keep themselves. It is impossible for many IP of China culture and even Oriental culture to appear in international building block brands.
In the final analysis, the rise of domestic building blocks is the return of cultural confidence. Only China people can make products that have emotional connection with their own people, and use pieces of building blocks to shine for China culture.