The platform is named in the following ways:

1. According to personal characteristics or characteristics, such as "smiling eyes", "sunshine youth" and "literary youth".

2. combine popular elements and hot topics to name them, such as "trendsetter", "fashion pioneer" and "gourmet".

3. Use homophonic and pun names: for example, "Laugh at the city", "Be cute" and "Fresh and refined".

4. adopt English words and abbreviations for naming, such as "cool guy", "beauty queen" and "lover boy".

5. Use numbers and symbols to give names, such as "9999 loves you".