Douyin short video is actually an emotional product. We usually watch some short videos. If we encounter those we like, we will watch more and even like them. Some of them have a strong sense of interaction and can’t help but Go and give some advice. Those who feel the same way will call their friends to watch it together.

If the video you make with care can trigger people's emotions and HIGH points in some aspects, then even if your video is recommended a little at first and few people watch it, once someone watches it, the emotion will be infected. He will be attracted, and the length of time he is attracted will be noticed by big data, which will increase his recommendation and allow more people to share it.

So emotion is the core driving force for video spread in social media. You will find that all the popular videos of several households can bring people a sense of surprise, and when such a video appears, its user reach will definitely be wide, and the communication effect will definitely be the best.

So how to create a video with high circulation, I think there are the following three points:

1. Topic selection, the topic selection and content should be based on the user’s sense of scarcity, then How to find the target user’s sense of scarcity?

Take Xigua Girl, who suddenly became very popular some time ago. Her videos imitate lip-syncing. In just ten seconds, the soundscape perfectly expresses the innocence and subtlety of ancient girls. She looks like a familiar girl. Shy, pure and charming, looking back with a smile full of charm, her TikTok is colorless, isn't this the gentle girl next door that I expect, instantly arousing people's longing for beauty deep in their hearts, this is A sense of scarcity.

2. Shaping conflict is the basis for short video hits

The concept of conflict is generally used in literature and is called dramatic conflict. Many schools of thought believe that conflict is the foundation of the story, and there would be no story without conflict. We all know that novels have conflict, development, and climax. Sometimes you can even express the conflict and leave the development and climax in the comments section.

Fei Yuqing, the younger brother, has always given us an image of handsome features, slender figure, and gentle temperament, which is very consistent with the image of an elegant scholar in ancient China. At the beginning, many people could not believe that that person on the stage Is the weird uncle who picks up all kinds of jokes at his fingertips and dances with his butt stuck out, really Fei Yuqing, the prince of love songs who sings affectionately? Even if you have doubts, you will eventually wake up and realize that appearances can really be deceiving, and it turns out that Fei Yuqing is really an experienced driver.

3. Shooting, editing and post-production.

A good video is inseparable from post-production, from video shooting to lighting, props placement, and push-pull-pan shooting techniques! The first prerequisite is to ensure the quality of the picture without shaking. If you shoot with a mobile phone, it is recommended that you buy a handheld stabilizer. If you really want to work on videos, it is recommended to use PR professional editing software. Compared with the fool-proof editing software on the market, PR can process and modify the details of the video. The final background music is also very important. The position of each card point and the background music must be matched just right, so that the entire video can be dynamic.

Finally, I hope your work becomes a hit.

How to check Douyin playback volume? Why don’t the Douyin videos I posted get views? What should I do if there are very few views on TikTok? I don’t know if you have encountered the same situation as me, that is, the videos you post always have no views. What is going on? Has it been blocked by TikTok?

How to check Douyin playback volume

1. Open Douyin and click "Me"

2. Click on the work and look at the play icon on the cover , what is displayed is the playback volume of your video.

Why do the Douyin videos I posted have no views

1. The content quality is poor

According to the Douyin short video algorithm, the videos that were just released were If you get more likes and comments in a short period of time, you may push it to more people. If the video you release never gets likes, comments, shares, etc., you will not be able to continue to get more traffic, that is It will gradually fall silent to the bottom! So when posting videos, friends should pay attention to whether the content meets the requirements, whether it is original, etc.

2. The system determines that there are too many reprints and plagiarism

If there are too many reports from other users and too many plagiarisms are reviewed by the system, then the recommendations for subsequent videos will be There are fewer and fewer. Only by increasing the originality can it be possible to increase the number of recommendations and views!

3. System upgrade

Douyin’s algorithm recommendations and related systems are updated every day With the upgrade, it is even more difficult for some users with a small number of fans to get recommendations. If an individual user posts a video that is not particularly interesting and gets a large number of likes and shares in a short period of time, it is almost impossible to be invested in it again. There is a large traffic pool, so you should pay attention to the directionality and quality of the content you usually post.

In short: For individual TikTok friends, if they want to increase their playback volume, they must first pay attention to the quality of their content and ensure that it is interesting and enjoyable videos!

First of all We need to have a high-quality video. In addition, after we post the video, we can do some data manipulation appropriately, so that we have a certain chance of becoming popular.

How to increase the number of views on Douyin

1. We must pay attention to the quality of Douyin videos. The videos are the best from original ones.

2. Increase the number of fans, so that more people know about it, more people watch it, and more people follow it.

3. Sharing with a topic is more likely to be seen

4. Videos that are good-looking, talented, show-stopping, cute, and can arouse people’s *** popular.

How many views on Douyin can make it popular

I counted more than 40,000 popular Douyin videos from April 18th to April 26th, and counted the number of popular videos on Douyin. The number of plays, likes and comments.

Data shows that the number of videos with over 100 million views has reached 22, among which the most played video was the video released by Dilraba on January 28, 2018, which was also the first video she posted. Douyin video has 260 million views.

The content of the video is Reba's selfie video, which uses Cat Paz stickers. The video is also marked as "selected".

I found that most of the videos with over 100 million views were posted by celebrities, but the influence of amateurs should not be underestimated.

For example, the third most viewed video is a video posted by user "Aima.c" with the title "Just looking forward to my brother coming home from school." The video has 160 million views and was released on March 6, 2018. The content of the video is a little girl waiting for her brother to come home. It is a daily life scene and is very realistic.

Combined with data analysis, it can be found that although the videos with over 100 million views are mostly celebrity videos, videos shot by amateurs that are real, interesting, and can make people excited can also be equally popular. Attention to celebrities.

This also highlights the characteristics of Douyin as a national UGC platform, that is, its popular recommendation algorithm does not tilt too much towards celebrities, and everyone has the opportunity to be popular.

Popular tips on Douyin videos

1. Improve your information, including avatar, nickname, mobile phone, Weibo, WeChat, etc. The more detailed the better.

2. The video content should have highlights.

3. Sharing outside the site: WeChat/Weibo sharing, QQ group sharing, and forwarding to friends are all possible ways to refer to.

4. Follow each other, just like when Weibo first came out. People you follow may click on your videos intentionally or unintentionally when they have free time. Once you think the content is good, follow and like it. avoid.

Note:

1) Be sure to add topics and choose topics that are more popular, so that you have a greater chance of showing up.

2) It is very necessary for the platform to control the basic number of followers, likes, comments, etc. According to my experience, a fan base of at least 10,000 will have a greater chance of being recommended as a popular recommendation.

Any unfamiliar industry is a brand-new challenge. It takes time and practice for a person to go from unfamiliar to familiar, rather than reaching the top in one step.

The same goes for the videos we make with great care. They cannot be easily swept away or become famous overnight. All achievements and honors are achieved through long-term persistence.

Just like a child walking, he has to fall down, then get up again, fall down, and get up again. Today you and I are encountering the same problem. But I am still persisting, and I also know that my videos are not good enough and my works are not perfect enough. But I've been working hard. Because making videos is a completely new and unfamiliar thing to me. So I was already prepared to fall.

I hope you can persevere, because it is because of perseverance that we see hope, not hope at all. Just insist. Don't deny your ability just because of a few failures. Because it takes time to get everyone to accept it.

Therefore, when we encounter setbacks, don’t be discouraged. Without the experience of failure, there is no success. All success is based on failure, so we must be persistent and unswerving. trust yourself. You believe it.

Hello, I am honored to answer your question: I make videos on my Douyin account carefully, but there are relatively few viewers. Why?

The most important problem is that we can first determine whether the video has any violations based on the playback volume. If the playback volume is below 100, it will basically be determined that there is a violation in the video and the video will be restricted.

However, if the playback volume cannot be judged by the playback volume under normal circumstances, then we can use the work to submit dou+. If the video violates the rules, it will directly remind the video that the video cannot be voted on dou+.

All high views and popularity are based on the fact that the video does not violate any rules. Only by improving the content quality of the work as they say, using popular music, pre-problems, optimizing copywriting, and breaking playback techniques can be achieved. , thereby increasing the number of views, likes, etc.

I hope my answer will be helpful to you! I am Dafeng, a self-media practitioner!

To make a short video on Douyin, first of all, the picture should be clear, the title should be attractive, and the music should be pleasant and pleasant. It is best to choose music that has been popular in the recent period. The length of the work should be 8 to 15 seconds. Choose a time to publish the work. Around meal time or before 10pm.

The first hour after posting your work is particularly important. In this first hour, you’d better share your work on Moments, Weibo, etc., and use multi-flash to share it on your TikTok Tiktok fans, if your work has a lot of completion rates, likes, and comments within this hour, Douyin will recommend it to more people to watch within the next four hours, and so on.

If there are no views within an hour of posting a work, your work will never have views. Do not delete the work. Set unwanted works to private so that you can see them but not others. Yes, if you delete your works, Douyin will not give you traffic.

You need to be perseverant, your works should be updated frequently, and it is also important to interact with your fans. If you interact frequently, your fans will remember you, and continue to publish high-quality self-created works. I believe that one day you will become popular.

Everything is difficult at the beginning. Just try to be yourself.

There are three main reasons

1. Failure to maintain a good account in the early stage

Douyin posts videos as soon as you register, and the videos also have advertisements, you need to know Douyin prohibits ordinary users from inserting advertisements into videos.

Secondly, Douyin is a platform that attaches great importance to account weight. Accounts with high weight are easier to obtain high recommendations, and account maintenance is to increase the weight of our accounts. There are too many people playing Douyin now, especially when many teams use machines to operate Douyin accounts in batches.

In order to combat this phenomenon, Douyin will set an observation period for each new user, during which the system will determine whether you are a real user based on your usage traces.

If your account cannot pass the review, your probability of becoming popular later is almost zero.

2. The content is not vertical

In the process of operating Douyin, the verticality of the content is very important.

Only if the content is vertical, Douyin will recognize you as a professional in this field, and will later recommend your works to people with corresponding needs.

If you post food today, travel tomorrow, and funny things the day after tomorrow, the positioning content is not vertical enough and the system cannot judge the field of your content. Naturally, it will not know who to push your video to, and it will be impossible to give it to. You have more recommendations, but without recommendations, the playback volume will naturally not be high.

3. The work is not original

In the past, even if your video lasted for a few minutes, people would come to watch it. But in today’s 5G era, short videos are king, and you need to It only takes the first 3 seconds to attract the user’s attention. And it requires you to have different shooting skills and plot ideas. In addition, if you still imitate or transfer, I suggest you not take chances and produce original videos well.

This situation is common because the epidemic has pushed the entire China into self-mediaization of the Internet! A large number of people have moved from the physical world to the micro-video state.

So similar works abound! If you are not outstanding and are easily ignored by others, then we should adjust our mentality, be persistent, and stay vertical in our field. One day, we will be awarded by others and become the leader in our field

It may be that the quality of your video or the video you posted is not liked by the public. Also, you need to understand the platform’s recommendation method, video quality, and verticality of the video. You cannot post something funny today because it will be news again tomorrow. some type of! In this way, the platform will not give you too many recommendations, and naturally your views will be less!