How to design fruit and vegetable posters
How to design fruit and vegetable posters. Fruit and vegetable poster design not only needs to pay attention to some key points and steps, but also needs to pay attention to many aspects. So, what are the elements that need to be paid attention to in the design of fruit and vegetable posters. First of all, a good fruit and vegetable poster design must have its own design elements, which is an important foundation before deciding on the actual design level. If you want the entire poster design to be outstanding, you usually need to combine a large number of design elements. This is a very important point. I believe you will have a better sense of direction when doing poster design. Only in this way will you get some elements recognized by others. Here is a brief introduction on how to design fruit and vegetable posters. What are the requirements for poster design for fruit and vegetable poster design? Many people don’t know what they want to design. They can consider how to use some design techniques to produce some publicity effects for this product when designing. How to carry out fruit shop opening activities
How should fruit shop opening activities be planned to be popular? What is the process of fruit shop opening activities? How to plan fruit shop opening activities?
The opening event of a newly opened fruit shop is not popular, mainly because there is no accumulation of customers. Everyone who opens a fruit shop wants to be popular on the day of opening. Some pre-heating activities can be done in advance to expand publicity, so that there will be more customers after entering the store. A set of activities together to increase popularity.
First of all, you need to think about your purpose for the opening event. Just for popularity, it is not enough for others to know that the new store is opening. Regardless of whether the popularity is high or not, you must make good use of this wave of opening activities. , accumulate a wave of customers and build a customer base for future operations.
If the fruit shop has a membership card, then the opening event will stimulate customers to recharge their membership cards. If there is no membership card, the main thing will be for customers to add micro friends of the fruit shop. If a fruit shop opens without locking in customers or accumulating customers, it is equivalent to spending a lot of money on a promotion. In the long run, the fruit shop hopes that subsequent customers will continue to consume. It is just doing Publicity, then the investment in opening activities is not worth it.
To put it simply, opening a fruit shop business is to continue to promote, let customers consume, and then continue to promote, and then continue to allow customers to consume, and this is a continuous cycle.
The most important thing for publicity is to let customers see the publicity, and then they can participate in consumption. The ways of publicity include local promotion, posting on Moments, and in-store posters.
So there are two types of publicity for the opening event. One is to let people know that there is an opening event, also called the opening event warm-up. The other is to let people know what the content of the opening event is, also called the opening event. publicity.
No matter what type of activity it is, it can be promoted through local promotion, posting on Moments, and in-store posters.
For a newly opened fruit store, local promotion is the most effective and fastest way. Before the opening event, you can conduct a trial operation for a few days. One of the trial operations is to run through the entire store process to see if there are any problems. The other is to cooperate with the warm-up activities and do some publicity. Try to choose the opening time when everyone is off, such as holidays or weekends.
The design idea of ??the opening event is to accumulate a group of new customers through local promotion-->let the new customers undergo fission-->the fissioned new customers will continue to do fission. Fission is the most effective publicity. The following introduces some specific activity plans for the above activity types. They are for reference only. The product selection is only a sample. You can change the product selection for specific activities.
Local promotion plan 1: flyers to attract fans
Distribute flyers at entrances and exits with relatively large passenger flow. The flyers explain the content, address, and time of the opening event. Then use the most eye-catching copywriting and verbal instructions to inform the people who get the flyers: Hello, our fruit shop has just opened. Scan the code to add friends, pay 0.1 yuan, and you can receive a pound of mangosteen (if the cost of mangosteen is relatively high, you can exchange it for another categories, such as bananas, oranges, etc.).
Use the super value contrast of 0.1 yuan to attract customers to add friends and accumulate the first batch of surrounding customers. The purpose of paying 0.1 is to add friends and pick it up at the store, and to confirm that it is a nearby customer.
Isn’t it a big loss to do this? There is no empty wolf in the activity of opening a fruit shop. Either you spend money for promotion, or you give profits for promotion. No matter what kind of activity it is, you have to pay a little cost. . Assuming that the collective purchase price of mangosteen is 3 yuan/catty, spending 3 yuan to get a customer is very worthwhile.
Local promotion plan 2: Set up a stall to attract fans
At the entrance and exit where the passenger flow is relatively large and stalls are allowed, set up a small stall with a few boxes of cantaloupe. If it is sold out, If you set up a stall in another place or set it up in multiple places at once, the number of customers will be more even.
The normal selling price of cantaloupe is 9.9 yuan each, but if you choose micropayment, it only costs 5.9 yuan each. At the same time, make an event flyer and hand out one copy.
The idea of ????this method is similar to the above. It also allows customers to add friends through super value and cheap discounts.
Pre-heating activity one:
To send the activity content to the friends added above, just use the group sending assistant that comes with Weibo friends, and at the same time, make electronic posters and copywriting in the circle of friends. Just forward it to your circle of friends, collect 20 likes, and get a cantaloupe at the store.
After customers go to the store to receive a cantaloupe, they need to send a message to Moments with a copy similar to: I participated in the XX store's like collection event and really got a cantaloupe. And accompanied by a fruit shop opening event poster.
Pre-heating activity 2:
Distribute electronic posters and copywriting in Moments. You can get a cantaloupe by liking it. The 8th, 18th, 28th, 38th... person who likes it can get a cantaloupe for free at the store. At the same time, the recipient needs to send a message to Moments.
Through the above-mentioned promotion and fission in the circle of friends, the publicity of the opening event can be greatly expanded, letting more people know that a new fruit shop has opened and is holding activities, thus avoiding the need for opening I was unsure of the situation that day.
On the opening day, the fruit shop was decorated, including large arches, flower baskets, festive decorations, clerk costumes, red carpets, etc. There are also more fun activities in the store, such as red envelope wall, lottery, golden egg smashing, etc., which can gather popularity and make everyone gather happily. Two activity cases are introduced below for reference only.
Opening activity one:
In the three days since the opening, 100 cantaloupes will be given away through lottery every day. Each day is divided into five time points, 10 a.m., 11 a.m. and 2 p.m. At four o'clock and six o'clock, free cantaloupe will be given through lottery at each time point.
A total of 900 cantaloupes will be given away in three days. All participants in the lottery must add WeChat friends. Attracting a large amount of fans for the cost of 900 cantaloupes.
Opening activity two:
Recharge your membership card for 500 yuan and pay an additional 20 yuan to buy 3 pounds of mangosteen.
Recharge your membership card to 800 yuan, and you can buy 3 cantaloupes by paying an additional 10 yuan.
Recharge your membership card to 1,000 yuan and pay an additional 1 yuan to buy 2 pounds of cherries.
Recharging is to provide benefits to new customers, mainly to lock in a group of new customers and lay the foundation for future operations.
Many people will say, won’t you lose money if you do this? First of all, if you control the costs yourself, you can calculate how much you will lose. In addition, if you want to do a good opening event and make money at the same time, it is not that good. No matter which physical store it is, the bigger the event, the greater the investment cost.
After the opening event is completed, through attracting fans, the next step is for Weiyou to operate normally, and then it is time to earn back the previous costs. The opening is just to accumulate customers.
I am a fruit shop morning reading class. I focus on answering questions related to opening a fruit shop, continue to share my experience in opening a fruit shop, exchange experiences with colleagues in fruit shops, and communicate more together. Appreciation of pictures of fruit shop decoration
The decoration of a fruit shop is not only related to the beauty of the store, but also related to the quality of the business. When customers enter the store, they will first notice the store environment. If the decoration is not done properly, the business will be affected. If it is decorated properly, it can also be used as a magic weapon to attract customers. Next, let’s learn about it with the editor
Fruit shop decoration pictures
What are the key points of decoration? And what are the decoration skills of fruit shop decoration pictures.
1. Decoration points of fruit shop decoration pictures
1. Store planning. There are many fruit shops on the street, and the types and prices of fruits in the fruit shops are not very different. If you want your shop to be attractive, it is very important to design the facade well. The facade decoration of a small fruit shop should be simple and novel, with beautiful and harmonious colors, so as to attract the attention of consumers. Before opening a store, you need to pay special attention to the light boxes and posters on the storefront.
2. Ceiling. Because the store is not large, the design of the ceiling does not need to be too complicated. For example, the ceiling in the picture above is dark gray, which creates a strong contrast with the orange of the floor and can enhance the fashion sense of the store.
3. Fruit rack. When users come into the store to choose fruits, the most common thing they see besides fruits is the fruit rack, so the choice of fruit rack is very important. For example, the wooden fruit rack in the picture above, the original color of the wood combined with the fresh color of the fruit can not only set off the fruit It's fresh and tender, and has a particularly rustic feel.
2. Decoration skills of fruit shop decoration pictures
1. Door design. The fruit shop is very small, but now it is popular to be small and sophisticated. The smaller the shop, the more refined it is to look professional. Then the area of ??a small fruit shop that only sells fruits is enough. More effort should be put into the design of the store front, with a theme that highlights the deliciousness of fruits, and an attractive billboard that can be easily changed every day. Fruit is a casual consumption, and you can buy it anytime you see it. Therefore, the design of the store door should give people a visual impulse to go in and take a look.
2. Reasonable layout. The main products are fruits, which can be paired with products such as dried fruits and preserved fruits. The layout should be divided into product display area, inventory area, cashier area, and weighing area. It would be better if there is a separate warehouse in the inventory area. If not, it should be placed in a hidden location. The product display area occupies the store area, and fruits are divided into seasonal fruits, imported fruits, and other fruits for display. Seasonal fruits should be placed in large quantities in a conspicuous place when entering the store. The price tags should be eye-catching. There should be room for more people to stand around. There are more people buying seasonal fruits to prevent crowding.
3. Color tone. The fruit shop should be unified in color tone design, the fruit itself should be brightly colored, and the decoration design should not be too colorful and messy. As the background color, it should be uniform in tone, simple and bright.
In addition to the main light source of the store, a separate light should be arranged above the fruit display area, mainly warm light. Directly shining on the fruit will make the fruit appear very attractive.
Fruit shops are open for business, which is very different from ordinary home decoration. Therefore, before decorating, owners can first learn how to decorate a fruit shop with good business, so that they can learn from experience. , the above are the fruit shop decoration pictures we introduced to you.
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