The process of understanding the customer concept. Sowing seeds in spring is to clarify concepts by asking questions and listening together, so as to sow seeds in customers' minds. Four seasons communication originates from the five rings of trust. In marketing. The concept of customer is the source of decision-making. A concept is a vision, a feeling and an idea of what you want to achieve, solve and avoid, just like a seed in your heart.

The task of sales is to find the seed in the customer's heart, or to sow a seed, that is, to explore the customer's concept and form a concept with the customer, so that you can reap what you sow.

Communication skills with customers:

1. Salespeople should not be too enthusiastic when chatting with customers. Customers will think that they are "too talkative". "Can this kind of sales be trusted?" They should put themselves in others' shoes and be honest with others.

2, carefully understand the needs and ideas of customers, different positions, their ideas and needs, influence is also different. Therefore, we should recommend suitable products according to the needs of customers, and don't blindly recommend products. Let customers take the initiative.

Don't hide anything from customers, but treat them sincerely. Eliminate customers' anxiety and doubts. You should also have confidence in your products, and your attitude and language should show connotation and infect customers.

4. Salespeople must be polite, advance and retreat properly, smile, and there should be no conflict when chatting with customers. Try not to argue with the customer about the right or wrong of the problem, but demonstrate the customer's problem from the side.