Anyone who has played headline numbers should know that headline numbers have a headline number index. The higher the index, the higher the number of recommendations you get and the higher the relative reading volume. Therefore, improving headline number index is an important task for us to do business.

1. insist on originality "originality", "originality" and "originality"! Say the important things three times. Emphasis on originality and quality of articles is valued by all content platforms. This is the source of the originality evaluation standard in the headline index. For our operators, not only should we launch original content, but the quality of the content is more important. Reducing the bounce rate shows that the content of the article is attractive, so operators, long snacks, originality is not equal to quality. Only by grasping the "stomach" of users can users read every article carefully, so that the originality can get full marks!

2. Beautiful pictures &; The content does not involve pornography, gambling and drugs. The health of headline number is mainly assessed in the following three aspects: 1. The size and aesthetics of the picture; 2. Whether the content involves pornography and gambling; 3. Whether the title and content of the article are seriously inaccurate. The headline number is a mobile platform, and the content is recommended to the mobile phone client. Considering the speed and resolution of reading the picture when the reader clicks on the content, it is suggested that the size of the picture should not exceed 5K and the width and height of the picture should be controlled at around 6X36 without distortion.

Third, talk about the title party. We often say that articles should have a good title, which is true. Attractive titles directly affect the reading volume of articles. But it should be noted that it is not only the title that attracts users, but also the content, and your content should correspond to the title. Attract readers to click through exaggerated titles, and match them with content that is not worthy of the name. Headline numbers are resolutely cracked down, which is likely to fail the audit and reduce the health of headline numbers. The last and most important point is that the article must not involve pornography, gambling and drugs. Once found, it will be in danger of being blocked. 3. It's easier to update an article regularly. As long as the operator updates an article to the headline number regularly every day and it passes the approval, the activity will be improved. There are different approval criteria for different types of content: 1. Keep an original article daily; 2. Keep a video content weekly; 4. The article is consistent with the professional field.

At the beginning of the article, we said that today's headline is a recommendation engine product based on data mining, which relies on big data to analyze user perception.

as an operator, when registering the headline number, you should choose the professional field. The more professional and vertical the articles you produce, the more accurate the headline recommendation can be.