? Shame.

Cooking from north to south,

Twenty years of tinkering.

Still no experience.

There are no branded dishes.

There is no inheritance culture.

It's hard to be a century-old shop.

Even so.

? Will still be in this field, marginal activities.

? Occasionally, I can come into contact with some masters and celebrities, famous and famous restaurant chain owners.

But what impressed me the most was Mr. Chen, the owner of the ecological hot pot "Dakouchao" in Sansheng Township, who was called "eccentric and talented".

Lao Chen is an alternative in the catering industry.

Is an unruly player.

? Big mouth tide. Network celebrities punch in Sansheng Township, Chengdu. This nationally famous farm music distribution center. Here are colorful, high, medium and low-end farmhouses coexist and complement each other. On holidays, it is a sea of people and a happy world, and it is also a restaurant supermarket for tasting delicious food, changing cups and picking flowers.

Big mouth tide.

? It is precisely because of the prosperity of farmhouse music and the prosperity of farmhouse music that it can be established and developed. It looks like a very ordinary farmhouse music.

? Dakouchao is a farmhouse with different styles, not only the architectural style of B&B in western Sichuan, but also a temporary room built with colored steel tiles. There's no door.

? While paying attention to the "taste" dining environment.

Can you imagine:

? The price of big mouth tide is extremely high, but it is still a wedding. After the guests left, the big bags and small bags left happily with local products.

? Sichuan style pork can be sold to 140 yuan. In previous years, the highest consumption of hot pot reached 654.38 million yuan per person, and the lowest consumption could not be lower than that of 500 yuan.

Cigarettes and alcohol are the favorites of Chen Geek. But he never sells wine in the shop. Smoke is just a soft cloud, so there is no choice.

? His manner is rude and casual.

? His way of doing business is to walk alone and rebel against the world.

? The way of his dishes is to pursue the original flavor and pay attention to the taste.

? His way of existence is honest and true, and he is never hypocritical.

? Every time I go to Dakouchao, I don't just eat meat, drink in a big bowl, taste a raw and delicious whole meat feast, and then retreat back to the camp. It can be said that every time there is:

Shocking discovery,

An unexpected gain,

The concept of analogy,

Take it with you. I will use my mind.

? I have known "geek Chen" for several years. According to my observation and summary, although his way is different, there must be a way to find it.

(1), do the best and go high.

? The "freak Chen" played by Dakouchao always laughs at himself. He is a layman. He has been a farmhouse for more than 20 years and has never had a recipe.

He is doing it with his heart.

Put your heart and soul into it

? He works very hard, squatting in the shop every day, studying the taste of dishes, observing and collecting feedback from guests.

? From the time he entered the catering industry, he was determined not to follow the footsteps of others, to find another way and create a new road.

? Take the road of "doing the best and taking the high end".

? He said: Sichuan is a world-class kitchen. There are countless brands of Sichuan cuisine and hot pot. It is very difficult to make Sichuanese feel comfortable and applaud. Therefore, only by practicing unique skills can there be a market and development prospect.

? Therefore, he has a lot of experience in doing high-end.

? For example, he spent a lot of time on the ingredients of duck intestines in hot pot. The duck intestines he chose were almost rough. The environment, water source, age and size of ducks are all selection conditions.

? Although the price is higher, there are still consumer groups.

2, the ingredients are fine and far-selected.

"Weird talent Chen" believes that ingredients are the primary condition for quality catering.

You cannot make a silk purse out of a sow's ear.

? For high-quality ingredients, he travels in remote mountainous areas all the year round and walks on country roads.

? The chickens, ducks, rabbits, pigs, beef and mutton he chose were all carefully selected ecological products.

? Sometimes I heard that there are good ingredients, and he would run hundreds of kilometers back from Taobao at no cost.

(3), keep the original flavor, no added.

Unforgettable homesickness, eat healthy.

In recent years, people's eating habits are gradually returning to the mainstream.

? Eat plain, without adding. In the catering industry, this voice is getting louder and louder.

? Genius Cai Chen has always insisted on doing so in this regard.

His native chicken was boiled in white water for more than 20 minutes, and then it was picked up and sprinkled with pepper and salt noodles, which was another taste.

4, a good match, diligent in summing up.

Although there are norms to follow in the collocation of ingredients, there are thousands of rules.

? Old Chen Can found a new way in the collocation of dishes, and he cooked most of them.

As long as it tastes good.

When the diners approved, he pushed hard. ⑤ Strong staff and strong team.

? The most energetic thing about Lao Chen is that he has a team of employees who are particularly capable of fighting and suffering.

? I usually go to Dakouchao at night. At nine o'clock or ten o'clock, the staff are still energetic in serving the guests, cleaning and clearing the table.

? Every time I see these, I am most moved. I have to be moved.

? The efforts of employees. This is inseparable from Mr. Chen's kindness to employees.

? Although the threshold of catering is low, anyone can enter this field, but it is also an industry that is difficult to succeed. Grasping a guest's stomach and leaving a delicious impression on the tip of the diners' tongue is a chore. Success requires hard work and hard research.

Although Geek Chen has successfully won customers, he still has a long way to go.