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The development history of Yuji Laoma Chaoshou

In 1980, Tang, the founder of Laoma Chaoshou from Fuling, Chongqing, went to Guiyang and opened the first "Tang's Noodle Shop" to make a living.

In 1999, the first direct-operated store was opened in Huangqi Town, Chongqing, and was renamed "Laoma Chaoshou".

In May 2003, the Chongqing Nanping Pedestrian Street store opened and achieved great success, with countless enthusiastic and loyal customers.

In October 2004, Chongqing online media rated Laoma Chaoshou as one of the top ten new snacks in Chongqing.

In October 2005, many branches were opened in Chongqing, distributed in major pedestrian streets.

In April 2006, the "Laoma Chaoshou Formula Invention Patent" (spicy Mala Chaoshou condiment) was registered.

In April 2007, the "Laoma Chaoshou" signboard design patent was registered.

In August 2006, many branches were opened in Chengdu, located in prosperous areas such as Chunxi Road and Yanshikou.

On August 18, 2006, "Chongqing Youth Daily" reported: "Lao Ma, buy Chongqing traditional snacks", which caused a sensation in the market.

In November 2006, the trademark "Laoma Chaoshou" was registered.

On January 31, 2007, the national media "Entrepreneurship Weekly" reported: "Lao Ma does not rely on advertising but relies on word of mouth", which once again caused a sensation in the market.

In July 2008, the "Laoma Chaoshou" corporate graphic trademark was registered.

In October 2008, a systematic and branded development strategy was formulated, and new varieties such as "Chicken Soup Chaoshou", "Seafood Chaoshou", "Pickled Pepper Chaoshou" and "Bourgeois Beef Noodles" were launched , enrich and improve the product line.

In 2009, the trademark "Yuji Laoma Chaoshou" was registered.

In May 2009, "Chongqing Ruihu Catering Management Co., Ltd." was established to carry out corporate operations, improve the CIS design of standard stores, continue to expand across the country, and dedicate Chongqing's delicious food to consumers .

In July 2009, the "Laoma Chaoshou" franchise chain trademark was registered.

In August 2010, it set a model for Chongqing’s snack industry and became an industry leader.

In February 2011, CCTV-10 entered the science column and recommended Yuji Laoma Chaoshou as a feature of Sichuan and Chongqing’s healthy cuisine. In December 2011, it was awarded the top 50 midnight snack enterprises in Chongqing.

In May 2012, it officially became a governing unit of Chongqing Catering Industry Association.

In May 2012, "Dang Lao Ma Chao Hands Put on the Wings of Yuji" was interviewed and reported by the nationally renowned magazine "Food City Culture".

In December 2012, he was invited to participate in the year-end summary meeting of Chongqing Catering Association.

In March 2013, he was invited to participate in the Chongqing Catering Industry Association Conference, and developed together with Chongqing Hotel, Ah Xingji and other well-known Chongqing enterprises.

In December 2013, it was promoted and reported by Chongqing Commercial Daily as "Apocalypse of Small Face Innovation".

In January 2014, it was listed in Chongqing Times Upstream Weekly.