Where a beverage store is opened is directly related to the quality of the business. The most important thing before opening a store is to select a location. Generally speaking, it can usually be divided into commercial street area, school area, office building area,

Tea shops can be opened in large supermarket areas and food streets. So what are the advantages and disadvantages of each of these areas?

The biggest feature of a place like the office building area where franchise store information is written is that the consumer group is relatively stable, with complete transportation and other supporting facilities. It is basically a group of regular working people. In addition, take-out orders are also more frequent. Although the consumer group is concentrated on take-out orders

There are many characteristics, but there may also be large fluctuations in consumption periods.

It is obvious in the school area that the consumer groups in the school area are students. Although the number of students is large and the consumer group is stable, the problems encountered by campus stores are the winter and summer vacation periods, limited student funds, relatively low consumption levels, and limited spending power.

The biggest feature of the supermarket area is that the customer base has relatively high consumption and large flow of people. As an investor in a milk tea drink store, the entry threshold for opening a store in this area is relatively high, the store rent is very high, and usually the positioning of the store is also

It should be in the mid-to-high end, suitable for stores with a slightly higher style, so the investment in opening a store in a supermarket area must be very large.

The commercial pedestrian street in this area has a high commercial atmosphere and density, a wide range of consumers, and a large flow of people. It is a good choice for store location. At the same time, store rents in this area are not too low, and competition is very high. You will see a lot of them.

Tea shops can be found everywhere in commercial pedestrian streets, so it is important to make differences in the same area.

Food Street Area When mentioning food streets, you may immediately think of crowded and lively scenes. This type of area usually has a large flow of people, a wide range of consumer groups, various types of tea shops, and a noisy environment.

The location selection work before opening a store should not be underestimated. Whether it is in a business district, residential area or campus, etc., doing enough research before opening a store and finding the correct positioning is the first step to success.