How to design catering posters
How to design catering posters. How to design catering poster design. 1. The menu must be simple, good-looking and easy to use, and placed on a poster so that it can be seen at a glance. However, the menu must be simple, clear, interesting, and not too rigid. 2. The layout and content with a clear theme must be achieved. Don’t make the theme too much, be simple and generous and highlight the key dishes. This will appear very prominent, so we need to reasonably match the layout with a clear theme and the content. Okay, this will make the whole thing look clearer. 3. Don’t use too many elements. When designing product posters, we can use too many elements to design a very attractive picture, but too many elements will give people a sense of lack of focus and will also Let the picture have no sense of design. How to create poster pictures in Meituan takeaway stores
Preparation software: Adobe Photoshop.
1. First open Adobe Photoshop, and then create a new page with a width of 750 pixels and a height of 250 pixels.
2. After creating a new blank page, select the paint bucket tool and select red as the color (the color can be freely selected).
3. Color the blank page red.
4. Select the brush tool and choose white as the color.
5. Select a hard-edged circle.
6. Add some white dots on both sides of the top of the poster.
7. Open the food picture and cut out the food.
8. Drag the cut out food onto the poster, and then adjust the size and position.
8. Open the text tool and select the size and font.
9. Write appropriate text on the poster.
10. Add a dotted line and a small heart in the middle of the text, and the poster is ready.
11. Finally, save the poster. How to lay out posters
01. Center of gravity type
The center of gravity type of banner can easily create visual focus for the viewer, and the interface effect is strong and prominent. The most common one is contrast.
The greater the difference, the more obvious the contrast, which can make specific elements more conspicuous. On the contrary, the smaller the difference, the less obvious it will be, and it will not be able to reflect important elements and important information, and it will not give readers a strong impression. .
02. Split type
The split type can be divided into upper and lower split and left and right split. Because banners are generally narrow in height, the left and right split type is more common. Banners split up and down are relatively rare.
Left and right splitting divides the entire layout into left and right parts, with copywriting on the left or right respectively. When the left and right parts form a strong and weak contrast, it will cause visual and psychological imbalance. However, if the dividing line is blurred, or words are used to repeat or intersperse the left and right, the left and right pictures and texts will become natural and harmonious.
03. Inclined banner
Inclined banners are more personalized and often appear on the websites of some design companies or sports brands. The main image of the layout is tilted, causing strong dynamics and instability in the layout. This design is more eye-catching and is sometimes classified as a left-right split type.
04. Full-page banner
The full-page banner is easier to understand. It usually fills the whole page with images. The main appeal is images, and the visual communication is intuitive and strong. .
The placement of text is placed on top, bottom, left, right or middle of the image. The full version gives people a generous and stretched feeling.
05. Curved type
Pictures or text are arranged in a curve on the layout structure to produce rhythm and rhythm. It often appears in sporty banner designs.
Arranging many elements of the same shape at multiple angles can create a sense of rhythm. This alone can create a jumping rhythm.
06. Symmetrical type
The symmetrical layout gives people a sense of stability, solemnity and rationality. Symmetry includes absolute symmetry and relative symmetry. Generally, relative symmetry is used. to avoid being too rigorous. Banner symmetry is generally left-right symmetry.
07. Four-corner type
The four-corner type refers to the graphics arranged on the four corners of the layout and the diagonal structure connecting the four corners. The layout of this structure gives people a rigorous and standardized feeling. The picture below is a kind of four-corner type. It also uses the layout design technique of left and right division. Did you find it?
Different layouts can give people different visual experiences. Good layouts will make the banner more colorful. Outstanding. There is no absolute good or bad format, only suitable or inappropriate.