Zhonghui Design (professional brochure design company) answers: When designing a company brochure cover, you need to consider the following aspects: Company Logo Putting the company's logo or trademark on the brochure cover is an obvious choice.

This kind of design builds brand recognition and trust, highlighting the visual elements of the company through the color and shape of the logo, making it easier for readers to remember the company.

Highlight the theme by using images, images, text, etc. to present the core content and selling points of the product or service to highlight the company's theme. For example, if it is a software company, the cover can use "Smart Technology

The words are used to highlight the purpose; if it is a food brand, it will be more suitable to match small fresh food pictures with heavy font elements.

To create a sense of brand, during the design process, relevant key words can be introduced, and brand elements or even marketing-specific phrases can be interspersed in the background to create a sense of the company's brand.

In addition, if you want to create a high-end and classy cover, you need to pay special attention to the color and texture of the design, decoration and arrangement, as well as the texture production techniques. The use of pictures and graphics in the design, both images and graphics

Can be used to convey company messaging and branding elements.

Use relevant art photos, icons, numbers and other design methods to interpret featured content.

Use of Color Color can effectively convey information and emotion, so it should be given special consideration when designing your cover.

Large sections of bright colors or classic theme arrangements should be used for reasonable matching. Of course, some similar colors with a slightly closer contrast can also bring good effects and highlight the pursuit of perfection. Simple, clean and intuitive cover design should be simple, clean and intuitive.

Intuitive.

Avoid excessive decoration and complex patterns. The distribution of titles, subtitles, and text should not be too complicated and the key information should be read at a glance.

In short, when designing the cover of a company's brochure, it is necessary to consider the prominence of key information and the combination of petty bourgeoisie attributes to convey the company's brand image and attract customers' attention.

It needs to gain attention and appreciation, it needs to comply with aesthetic principles, and it improves the communication efficiency of the public.

Original brochure design works of Zhonghui Design The above content is provided by Zhonghui Design (Beijing Zhonghui Avenue Consulting Co., Ltd.), a professional brochure design company. I hope it will be helpful to everyone.