The lives of our Chinese people now can be said to be very colorful, because in the past 70 years of development, our China can be said to have undergone earth-shaking changes. The "bullying" look has turned into one of the few technological powers in the world. Nowadays, many foreigners are envious of our life in China. They are also envious of our Chinese food, as well as our convenient transportation and fast payment methods. Our cultural heritage of thousands of years in China can be said to be very powerful. , which also has a very good impact on our current life. As a country with a culture that has lasted for thousands of years, China has lived up to its expectations, and its current development is indeed getting better and better. People are also rushing to lead a well-off life. In recent years, China's "four new inventions" have also attracted the attention of the world again to the Chinese people. Some people even believe that life in China now far exceeds that of their country in 20 years.
Now people in our country can buy all kinds of things they need for life at home. The emergence of mobile payment in recent years and our "China Speed" have made people's lives more convenient. More convenient. We often buy the items we want on mobile shopping platforms, and these items can arrive anywhere in the country in as little as three days. And takeout is very fast. You only need to place an order on the APP for ten minutes or even just a few minutes to get the food you want. And now that convenient payment can develop so quickly, almost all the credit must go to it. It belongs to one person, and this person is Jack Ma, the giant in the e-commerce industry.
Jack Ma has seized the development opportunities of this era very early, so he created a company like Alibaba. We will do it every year on Double 11 and Double 12. Participating in their company's activities, on the day of the Double 11 event, many people will make very large purchases. On that day, all the things people purchased have accumulated to a very large number. As people gradually become accustomed to this In terms of consumption model, Jack Ma spent another 22.4 billion to purchase RT-Mart and launched new concepts such as new retail. So how much benefit has RT-Mart brought to Jack Ma now? Let’s take a look.
Jack Ma has actually seen very early that in the past few years, except for the Double 11 event, people's daily consumption on the Internet has gradually declined, and the limitations of e-commerce platforms have also been like this This was reflected, so Jack Ma proposed a way to supplement the e-commerce platform with offline sales. However, doing so was actually very risky, because many supermarkets in China have firmly established themselves, such as Some supermarkets with big international brands are also very popular among people.
So Jack Ma launched a series of ways to enhance the value of RT-Mart. First, RT-Mart adopted a facial recognition payment method. As long as people swipe their faces in front of the machine, they can pay quickly. It saves a lot of time in queuing. Secondly, Jack Ma has launched a new retail channel called Taoxiango. People can buy fresh vegetables at home, which also reduces the needs of young people who are busy at work every day. Time to buy groceries after get off work. With this series of measures taken by Jack Ma, RT-Mart has now more than doubled the benefits for Jack Ma.