1. First, clarify the purpose of text messages. When writing text messages for overseas companies, they must first clarify what the purpose of overseas companies is for writing bulk text messages. Is it to attract new customers, recall old customers, or for other reasons? Clarify this before writing bulk text messages.

The content might work better.

If the company is going overseas to attract new customers, when writing a text message, it must quickly indicate its intention and the benefits that users can enjoy.

In marketing text messages, offers may be one of the most attractive factors that attract users to learn about event details.

2. Secondly, the copywriting of marketing SMS must be suitable for overseas enterprises. When writing SMS, the SMS copywriting should be written according to the user type, so that the effect will be better.

Companies going overseas can first measure what type of copywriting is suitable for these users based on user types, consumption levels and other factors.

When can overseas companies send straightforward copywriting? When can overseas companies send caring copywriting? When can overseas companies send efficient copywriting?

Not only that, overseas companies can also adjust the type of copywriting according to different festivals or environments to achieve better promotion effects.

3. Think about issues from the user’s perspective. When writing text messages, overseas companies must not only think about issues from the user’s perspective, but also do the same when sending text messages.

Companies going overseas should not disturb users because they are in a hurry and send text messages when users are busy. In this way, companies going overseas will not only be unable to obtain better promotion effects, but will also disturb users.

In order to achieve better promotion results, overseas companies are best to send text messages during users' rest periods, so that users will have more time to understand the details of activities pushed by overseas companies.

4. It is necessary to create a sense of time urgency. When pushing group text messages, overseas companies should create a feeling that the event is fleeting, making users think that if they miss this village, they will not have this store.

If overseas companies do not use this kind of exaggeration when sending group text messages, users will think that there are always opportunities and will not actively participate in the activities.

Only by making users feel the urgency of the event time will their enthusiasm for participating in the event increase.

Such as previous years’ Amazon Prime Day, Shopee 99 Sale, Black Friday, Cyber ??Monday, Christmas and other events.