Qingdao International Beer Festival is sure to be attended by a lot of friends. You can know what venues there are and what information there will be when some activities are held. I suggest you know more. Introduction to the venue

This year's Oktoberfest will set up three venues: West Coast New District, Laoshan District and Jimo District, and the southern district and the northern district will hold unique Oktoberfest theme activities. The venue will fully integrate the leisure resources such as tourism, catering, commerce, exhibition and culture in the region, and use the high-end festival platform built by Oktoberfest to promote the economy and benefit the people's livelihood.

west coast new district venue

location: golden beach beer city

time: July 31th (Friday)-August 6th (Sunday), with a duration of 17 days.

Theme activities: With the theme of "Fashion Beer Festival", the festival will be held in an "online+offline" mode, and offline fashion activities such as opening and closing ceremonies, opening the first barrel of beer, lighting fireworks show, fashion show, photo contest, sports activities and creative design week will be held; Launch the online activities of "Beer Festival on the Cloud", promote the activities by means of live broadcast and sharing experience, and plan to launch ten online activities such as traveling to the west coast and exploring beer city, so as to create an online platform for live broadcast, communication, interaction and transaction parallel to offline.

Laoshan District venue

Location: Century Square Beer City and other places,

Time: held from July 31th (Friday) to August 23rd (Sunday) for 24 days.

Theme activity: With the theme of "The whole area of Laoshan Mountain is full of joy, and the passion lasts forever", according to the overall layout of "one master, three assistants, six districts and the whole area", we will create a joyful pattern of "great cultural tourism, great consumption and great festivals" in Laoshan District. We will launch a series of activities to commemorate and celebrate the 31th birthday of Oktoberfest, such as a large commemorative album, an exhibition of famous calligraphers' congratulatory works, and a promotional film of "Cheers to the Years". At the same time, we will hold the opening ceremony of the city, cultural performances, theme days, cultural and sports entertainment, colorful amusement, trade exhibitions and other activities.

Jimo District venue

Location: Jimo Ancient City

Time: July 31th (Friday) to August 23rd (Sunday) for 24 days.

Theme activities: With the theme of "Going to Jimo for an appointment and getting drunk with the ancient city", the opening ceremony, ancient city light show, float parade, Taobao night market, famous imitation show, song and dance performance, magic acrobatics, folk singing, rock music and other activities will be held, and the "Cloud Drinking Competition" will be organized daily in an "online" and "offline" interactive way to set off the hot Oktoberfest. Theme activities in other districts

Shinan District and Shibei District will hold a series of activities such as street opening ceremony, beer market, product exhibition, beer drinking, culture and entertainment in Vientiane City Square and Dengzhou Road Beer Street in conjunction with the Oktoberfest to create a festive atmosphere.

innovate the holding mode and hold festivals in two lines

in view of the current situation of epidemic prevention and control, greatly reduce the live activities in the beer city, explore the online holding mode, and realize the "online+offline" interaction.

While holding off-line fashion activities such as the opening and closing ceremonies, fireworks show, fashion show, photo contest, and creative design week, we plan to launch the "Beer Festival on the Cloud". Through the technology of 5G and panorama, people outside the venue can "visit the beer city in the cloud".

hold the activities of bringing goods to online celebrity;

Open online exhibition halls in indoor venues such as Beer Museum, and open online trading platforms in Beer Hui Supermarket and Beer Wenchuang Experience Hall, so as to create an online festival platform that is parallel to the offline display, communication, trading, marketing and interaction.

Light up the night economy and stimulate economic recovery

This year's Oktoberfest, all the venues focus on serving the overall situation, starting from hedging the impact of the epidemic, enriching citizens' summer life, promoting trade circulation and stimulating market consumption, and on the premise of formulating and improving epidemic prevention measures, increasing cultural connotations, embodying fashion elements, increasing trade activities and stimulating market consumption.

The venue in the West Coast New District will give full play to the advantages of "awning, pavilion, store, street and market" in the beer city, further optimize the format, improve the taste, create fine products, and build a fashionable night economic consumption circle integrating food, entertainment and shopping. Set up a number of beer carnival spots outside the beer city to create a festive atmosphere of carnival in the whole city, stimulate the consumption enthusiasm of the general public, and form a consumption pattern of "one city with ten thousand stores and one city with ten thousand households". Well-known OTA websites and tourist attractions in the United Nations have launched "Oktoberfest+"holiday consumption package products;

The venue in Laoshan District pays attention to the integration of the beer city with the urban environment, the lighting at night and the night view of "online celebrity". Every night, the "Oktoberfest Carnival Show" will be performed, and the unique light show, fountain show, fireworks show, DJ show on the big tent stage, and Cosplay catwalk show in the glory of the king will inject youthful vitality into the venue, making Oktoberfest a gathering place for hipsters.

The venue in Jimo District is called "Yue Jimo", featuring fine wine and delicacies, acrobatic performances, Taobao night market and night view of the ancient city. The theme activity of "Night Ancient City" adds passion, fashion and vitality.

All the people enjoy it, benefiting the people and the people

This year's Oktoberfest will continue to implement the principle of paying attention to people's livelihood and benefiting the people, implement the concept of "all the people enjoy it", embody the "humanized" service, highlight the characteristics of "Citizens' Day", implement the policy of free tickets, launch the Huimin package, crack down on cheating customers and strengthen price control.

During the festival in the West Coast New District, the free passage policy for buses with less than 9 seats of Jiaozhou Bay Bridge will be implemented. Free bus shuttle bus opened outside beer city.

Laoshan District venue plans to launch a series of theme days, such as family participation festival, filial piety and respect for the elderly, celebration nostalgia day, ladies' enjoyment day, military participation festival, war hero day and street participation festival, and jointly launch preferential measures with participating manufacturers to improve the public welfare image and public appeal of Oktoberfest.

the venue in Jimo district adheres to the principle of "reviving the market, paying attention to people's livelihood and benefiting the people", highlights the profound historical and cultural heritage of Jimo ancient city, and strives to enhance the commercial heat of the ancient city and build an ancient city with a living temperature.

Pay close attention to epidemic prevention and control, and hold festivals safely

In response to the needs of epidemic prevention and control, focus on "six stabilities" and "six guarantees", adhere to the concept of "holding festivals safely", pay close attention to the epidemic prevention and control trends, scientifically judge the epidemic prevention situation, and adjust and optimize the mode of holding activities. Under the guidance of the local COVID-19 Epidemic Command, all Oktoberfest venues have formulated strict epidemic prevention and control programs, improved the prevention and control mechanism, and carried out the concept of safe festivals throughout. Improve the emergency response system, improve various emergency work plans, and build a working mechanism that is responsive, efficient, and can quickly solve emergency emergencies, so as to ensure that epidemic prevention and safety work are foolproof during Oktoberfest.