Abstract: Steamed buns are traditional food snacks, which many people like to eat, and there are also many natural steamed bun shops. With small investment and large profits, the steamed stuffed bun shop is very suitable for ordinary people to do small business. However, if a steamed stuffed bun shop is opened and the publicity is not done properly, it will fall short. So how can the steamed stuffed bun shop attract customers? How to run a steamed stuffed bun shop? Let's take a look at the operation method of the steamed bun shop with Xiaobian. First, how does the steamed stuffed bun shop attract customers

1. Limited time for promotional activities

One trick to attract customers is to launch a limited number of special products for sale in a specific time period, which is a very effective promotion method to boost the popularity of queuing. At this specific time, you can choose office workers to go out for dinner at noon, and when students leave school or office workers get off work in the afternoon, because there are more people passing by on the road at this time. Moreover, if your shop is located in a business district where people and cars are very frequent, then this practice will attract the attention of most people. The large number of people waiting in line will make customers leave a good impression on your store, thus forming a virtuous circle.

2. Promotion of specific qualifications

We often see that some stores promote sales by means of members only or members' exclusive preferential prices, which can attract consumers to join members and become loyal customers. When the number of members has accumulated to a certain number, they can hold regular or irregular price reduction promotion activities for members to attract members to their homes, thus forming a lively scene of consumers flocking in.

You can attract a large number of members by joining members to get gifts, enjoying special prices for members' consumption, and holding a special "Member Week" every season to give back to consumers with membership.

3, the temptation of rare gifts

You can create some exclusive, rare and attractive gifts, and then hold promotional activities of full consumption or point-to-point delivery, which can attract many consumers to shop at home and even wait in line.

4. On-site production

On-site production, semi-open or even open kitchens are also common in the current catering industry. On-the-spot production can improve consumers' satisfaction and vanity, and help businesses earn both money and popularity, so this kind of on-the-spot production can be adopted to cater to consumers' psychological needs.

2. How to run a steamed stuffed bun shop

1. It's very important to locate the consumer groups

When running a steamed stuffed bun shop, you should pay attention to who you sell the steamed stuffed buns to, and these also need to be clear. Generally, students, some staff members and residents are the people who buy steamed buns. You need to catch these consumer groups, so that your steamed bun shop is powerful.

2, the store must pay attention to cleanliness

When operating a steamed stuffed bun shop, the decoration facilities in the store don't need to be very good. You just need to do a good job in the sanitary environment in the store, giving people a clean and neat feeling.

3. The price of steamed buns should be reasonable

When operating a steamed bun shop, we should also pay attention to the price positioning of steamed buns. You can make a comparison based on the price of steamed stuffed buns in your place, and you can determine a reasonable price according to your material consumption and the wages of workers. When you first start business, the price can be relatively cheaper than that of similar steamed stuffed buns shops, in order to attract customers.

4. The steamed stuffed bun tastes better

When operating a steamed stuffed bun shop, we should pay attention to the good taste of steamed stuffed bun, the fresh ingredients selected, and the integrity management is the key to business. The variety of steamed buns should be rich, not just meat steamed buns and vegetable steamed buns. We should increase our own varieties and make some small features by the way.

5. Pay attention to publicity and social promotion

You can organize some activities of steamed stuffed bun ambassadors and tasters in Weibo and WeChat. And provide customers with the opportunity to eat steamed buns for free, and use word-of-mouth marketing. Use the popular online software such as Meituan, Baidu glutinous rice and Hungry to promote and promote activities to attract more customers.

Third, how to keep customers in the steamed stuffed bun shop

1. Steamed buns belong to the traditional food in China, which has high nutritional value and is easy to carry and eat. If they are delicious, they should be delicious, and taste is the standard for evaluating food. So are steamed buns, which should be delicious.

2. Steamed buns should be not only delicious, but also beautiful in shape, which will make people look appetizing and attract customers.

3. If you don't know how to make buns, you need to use different stuffing, such as bean buns, Chinese cabbage and mushroom buns. Eating these buns is not only delicious, but also has high nutritional value.

4. Learn the methods and skills of making steamed buns, and go to some restaurants and areas to learn, so that there are more kinds of steamed buns and more customers will be attracted.

5. If you feel busy and don't have the time and energy to study, you can search on Baidu, which will be found in general Baidu, unless some special tips won't be taught to you, others will be taught to you.

6. After you have some skills, you can create new kinds of steamed buns according to your nutrition or local eating habits, and form a unique style of steamed buns shop, such as Goubuli steamed buns.

7. If you don't think there are many customers, you can lower the price of steamed buns, and when you have a certain number of customers and regular customers, you will have great profits.

8. Besides these, you can also improve the service of the steamed stuffed bun shop, create a steamed stuffed bun shop with a unique style and form your own characteristics.

9. You can also increase your service scope and business scope, for example, buy some drinks, bread and western food as other income to make money.

1. After having its own characteristics, it will form a certain scale. If you think you have the ability, you can open a chain store or an agency.

4. Precautions for opening a steamed stuffed bun shop

1. Food safety. Now people are worried about food safety. In order to reassure customers, we can also publicize the purchased raw materials in the store, so that customers who come to the store can know that steamed buns are made of raw materials with qualified quality, and customers will buy more when they see it.

2. Sales. Determine a reasonable price according to the local economic consumption level. Unique flagship products with characteristics can be priced slightly higher, and several single products must be sold in large quantities, with small profits but quick turnover to balance sales. In the course of operation, we should adjust and improve the taste at any time according to the sales situation to ensure the sales volume.

3. service. Service is an important job of catering, including in-store hygiene, service terms, the mental outlook of the clerk, etc., which are all important factors to leave a good or bad impression on customers. Therefore, strengthening the training of shop assistants cannot be relaxed.