A 33-year-old rural housewife sells Bobo Chicken seasoning packs priced at 19.9 yuan, with sales of nearly 190,000 yuan. She earns 3.78 million yuan a month from this product alone.

This woman is Sister Taozi from Shuzhong. She has an average appearance and a low level of education. Her husband, Bao Lichun, sells pork.

By photographing her home-cooked food, she has 20.42 million fans online and her annual income has reached more than 10 million.

The family lives in a brick house unique to rural areas. The kitchen is simple and even black and dirty, and there is a smelly pig pen next to it.

The food she makes is not as high-end as Li Ziqi's, and the video pictures are not as beautiful and exquisite as the brother from West Yunnan. Many times it feels very rough.

The videos I usually shoot are about ordinary daily life and bickering with my husband Bao Lichun.

So how did she attract millions of fans to like her?

I think first of all, Sister Taozi is simple and sincere, not pretentious, and dares to show her true self and family life, which makes many people lament that this is not the case in their own lives?

It is easy to cause tinnitus.

Secondly, her ingredients are all available to ordinary people. Because her husband sells pork, she often has fresh pork to eat. The fresh fat intestine and pork liver that looks a bit disgusting, after Sister Taozi’s simple cooking, immediately makes people salivate.

Finally, when Sister Taozi was cooking, she said "Bao Lichun", and her husband rushed over to light the fire and start working, and then the two began to bicker. Bao Lichun's daily quarrels were actually a secret display of affection.

The happiest feeling is when the family gathers around the table, talks and laughs while eating, the family atmosphere is harmonious, the simple environment and delicious dishes are available.