If you want to establish a marketing account on Douyin, here are some steps to consider: 1. Clarify the target group: Douyin’s users are mainly young people, so you need to determine who the target group you want to attract is.

For example, you want to attract high school students, college students, young professionals, etc.

2. Develop marketing strategies: On Douyin, you can use various marketing strategies to attract users, such as shooting interesting short videos, interacting with users, publishing coupons, etc.

You need to develop some targeted strategies to attract your target group.

3. Publish content regularly: In order to keep users paying attention, you need to publish new content regularly.

You can try different types of videos, such as funny videos, daily life, food tutorials, etc.

4. Interact with users: TikTok is a social platform, so you need to actively interact with your fans.

Replying to their comments, private messages, posting some topics to interact with users, etc. can increase user participation and enhance user stickiness.

5. Find partners: Cooperating with other Douyin marketing accounts or brands can expand your exposure and attract more users.