Mr. Pu Zujian, Director of CRIC Business Consulting Division III

is mainly engaged in the planning and management research of commercial outlets and the planning and positioning of commercial projects. He presided over the formulation of Shanghai local standard "Standard for Commercial Grading Setting" and "Rental Price Index of Shanghai Commercial Network and Creative Park", and participated in the formulation of standards such as "Service Standard for Main Commercial Streets (Cities)" and "Standard for Community Commercial Setting". Participated in the compilation of guiding documents such as "Guiding Opinions on the Distribution of Retail Commercial Services in Shanghai", "Shanghai Commercial Investment Guide" and "Shanghai Commercial Land Guide"; Participated in the development planning of commercial outlets in Shanghai, Suzhou, Yantai, Wujiang, Shengze and other provinces and cities; Compiled the Shanghai commercial project information "Shang Hai Xin Xing". Mr. Bu Guangsheng, chief planner of CRIC business consultant, must consider the core competence of enterprises or governments after engaging in commercial real estate planning; It must be possible to implement it, that is, the plane must land; Finally, execution ability, which is even more important than planning. He has planned more than 311 various projects and advocated execution. This is also the perfect interpretation of his personality charm and business ability. Among his many successful cases, the positioning strategy of Shanghai Huaihai Road Commercial Street is the most praised. He believes that Huaihai Road belongs to Shanghainese, is petty bourgeoisie and fashionable, and Huaihai Road is a gathering point of urban images, a cultural container and a spiritual carrier of the city. This allowed him to win the bid in the process of more than 151 tenders. Mr. Qi Xiaozhai, an expert in the business consulting research department of CRIC, has published more than 211 papers in various publications and published "Introduction to the Development of Urban Business Circle"; Editor-in-chief of "Shanghai business circle passenger flow survey report", "Shanghai business circle management structure research report" and "international business development report"; Compile "Shanghai Service Market" and serve as deputy editor; He wrote "Shanghai Market Towards the New Century" and served as the deputy editor. His areas of expertise are business research, business circle research, business policy research, consumer goods market research and business information in Shanghai and even the whole country.

Mr. Liu Shufu, Director of Architectural Planning Department of CRIC Business Consultant, owns a registered architect in the United States, a registered interior designer in the United States, and a&; Bachelor of Environmental Design from M University, Master of Architectural Design from University of Illinois, USA. He has been engaged in architectural design for 21 years and nearly 11 years in the development and construction industry in the United States. He has always taken "human needs and environmental protection+market competition and return on investment" as the leading concept and basis of design, making a strategic design direction without losing the creativity and style of the building itself. He was responsible for or participated in important projects including: urban planning, regional planning, university campus planning, multi-functional commercial development, five-star hotels, Grade A high-rise office buildings, top-class super shopping centers, multi-storey and high-rise apartment houses, and villa-style luxury houses.

Mr. Zhang Wei, deputy director of CRIC business consulting planning department, has been engaged in business planning and design for 11 years, and has rich experience in business project planning, consulting work, business environment, business format planning, advertising planning, graphic design and decoration design. In the field of commercial real estate, he has served nearly 111 kinds of commercial projects in large and medium-sized cities in China. His rich practical experience in commercial project planning enables him to deeply understand the different demands of commercial planning for developers, merchants and consumers on commercial properties, and can put forward effective planning schemes for each project he serves, which are close to the business needs of commercial properties, and avoid the architectural injury on commercial properties from the early positioning. His work has reduced a lot of trial and error costs for developers and won high recognition from developers and even cooperative design institutes.

Mr. Ruan Rufang, deputy manager of CRIC business consultant, is a professor from Keelung, Taiwan Province, and a master tutor of Suzhou Institute of Technology. Engaged in commercial real estate and teaching for more than 21 years, specializing in commercial real estate development, planning and marketing, market research, product positioning, planning and design, operation management, etc. The participating cases include Taipei Dazhi, Wuri Shopping Center, Taipei Subway Commercial and Underground Street, Taipei Shuilian Villa, Banqiao Super High-rise City Complex, Shek Kiu Leisure Farm, Bengbu Central Business District, Wuchang chicony, Nantong Taiwanese IT Industrial Park, Nanjing Tangshan Hot Spring Town and other large commercial real estate projects, which have a comprehensive, systematic and innovative view on real estate comprehensive development, planning and design, development trend, planning and marketing, and creative industries. Mr. yuan lei, deputy general manager of CRIC business consultant investment promotion center

holds a master's degree in business administration from Metropolitan University of London, specializing in functional positioning planning and investment promotion management of commercial real estate projects, and has accumulated profound experience and considerable professional knowledge in commercial real estate. His classic success stories include Pudong Lujiazui Zhengda Plaza, Beijing Xidan Joy City, Shanghai Unlimited Plaza, No.8 Bridge Creative Industry Park, Zhuyuan Home Life Plaza, Fashion Square Food Street, Shangduli Leisure Tourism and Holiday Project, etc. He is committed to the combination of theory and practice, and is committed to providing market-oriented commercial real estate products and services. Investment planning and implementation, marketing planning and management are his best areas. Mr.

Ringo, Deputy Manager of Investment Promotion Department of CRIC Commercial Consultant, has been engaged in professional real estate for 2112 years, and has more than 5 million square meters of operational experience in various types of projects in the field of professional commercial real estate. He has rich experience in pre-positioning of commercial real estate, business planning, project investment promotion and operation, and has experience in operating top portal websites in China. He is good at organically combining Internet innovation with traditional offline real estate business operations and bringing special value-added benefits, and planning, consulting and consulting commercial real estate projects. He believes that in the long-term sustainable development of the real estate industry in the future, we must persist in using innovative means to continuously optimize all links of the real estate industry chain, and through the organic combination of cross-fields, we can ensure that real estate enterprises maintain their unique competitive advantages in the fierce competition.

Mr. Huo Xiaobing, deputy manager of CRIC Business Consultant Investment Promotion Center, graduated from China University of Political Science and Law with the qualification certificate of professional lawyer of the People's Republic of China. He has successively served as the real estate representative of Beijing McDonald's Company, the regional development manager of Dia Tiantian of Carrefour Group, the development manager of Papa Johns China North District, the development manager of Mino Food China District, the deputy general manager of CJD Dole Day (Beijing) Food Co., Ltd. and the development director of Babela Company China District.