The Huizhou Ancient City Folk Culture Festival has begun.

Haven't you seen it yet?

In recent years, the ancient city of Huizhou has focused on the development of night tourism, combining lights with the ancient city to bring new experiences to everyone's travels.

This folk culture festival allows everyone to experience the folk culture of the ancient city.

Specific event information is as follows!

2 Huizhou Ancient City Folk Culture Festival Time + Location On the evening of November 8, 2020, the 14th Huizhou Ancient City Folk Culture Festival with the theme of "Lighting up Huizhou" was held in Huizhou Ancient City.

This folk culture festival lasts for 9 days (November 8th-November 16th).

Huizhou Ancient City Folk Culture Festival Activities Guide This folk culture festival combines modern light and shadow technology with the ancient city wall, showing unique landscapes through light shows and folk performances, allowing tourists to enjoy the night view and appreciate the folk customs while feeling the infiniteness of this ancient city.

vitality.

The Huizhou Ancient City Folk Culture Festival is the only festival in She County, Huangshan City, Anhui Province, and has been held for 14 consecutive years.

In order to further enhance the brand influence of the "Huizhou Ancient City Folk Culture Festival", display and activate Huizhou culture, and cultivate new IP of the ancient city.

Through traditional folk activities in the ancient city, Huizhou’s profound cultural heritage is displayed, while at the same time enriching the tourism industry in Shexian County, transforming brands into consumption, continuously forming marketization, export-oriented, productization, normalization, and industrialization, and realizing the true integration of the cultural tourism industry.

Accelerate the sound and rapid development of Shexian County.

Tourism adds color and culture and tourism are integrated.

She County has a long history and splendid culture.

In 1986, it was approved by the State Council as the second batch of national historical and cultural cities.

She County, together with Lijiang in Yunnan, Pingyao in Shanxi, and Langzhong in Sichuan, is known as the four best-preserved ancient cities in China.

She County was once the political, economic and cultural center of Huizhou, and also the hometown of Huizhou merchants who have dominated China's business community for more than 300 years.

She County is the birthplace and concentrated display place of Huizhou culture. Huizhou inkstones, Huizhou architecture, Huizhou sculptures, Xin'an painting school, Xin'an medicine, Huizhou bonsai, Hui opera, Hui cuisine, etc. have far-reaching influence.

It is the hometown of Huizhou culture in China, the capital of Huizhou ink in China, and the hometown of She inkstone in China.

The rich and colorful folk culture adds a lot of connotation and interest to the ancient city scenic spots.

On the day of the opening ceremony, as night fell and the lanterns came on, the ancient and peaceful Huizhou City suddenly became romantic and charming.

Using the projection of the ancient city wall, a light and shadow show integrating 3D, sound, photoelectric and other technologies is shockingly staged, giving new vitality to the ancient city of Huizhou.

The folk culture festival is rich in content, including the opening ceremony of folk activities, dragon and lion dance theme night, and Xu Village folk night (bench dragon, dancing headlights).

There are 10 performing arts programs in the ancient city of Huizhou from morning to night, including colorful folk songs, Anhui opera, Mulian opera and folk activities.

There are also Huizhou Cultural and Creative Crafts Market, Huizhou Ancient City Online Celebrity Check-in Point, etc.

To enhance the cultural life connotation of the scenic spot; there is a short video contest with a lot of Douyin to rejuvenate folk customs.

With the integration of tourism folk customs, interactions, and experiences, tourists are no longer limited to conventional sightseeing.

In order to highlight the theme of "Lighting up Huizhou with the light of folklore", most folklore performances will be held in the evening from November 8th to 16th.

During the Huizhou Ancient City Folk Culture Festival, a free admission policy was introduced for all A-level scenic spots in the county.

It is expected that during the nine-day event, the number of visitors to Huizhou Ancient City Scenic Spot will reach more than 50,000, an increase of about 30% compared with previous years.

"The ancient city of Huizhou has created a new scene for night tours. In order to give tourists a better night tour experience, She County has also increased investment in night tour facilities, increased lighting equipment in and around the ancient city, designed lighting, and built a promenade

, setting up a new scenery for night tours. In addition, the ancient city BB also launched experience activities with the theme of "overnight stay". The opening ceremony of Jiangxin Night Market was very lively, and it was the first choice for foreign tourists to taste delicious food in She County.

To provide more new night tour products, various rural tourist spots will also stage folk activities such as "Bench Dragon", "Dance with the Sword", and "Fishing for Lanterns" during major events such as the Lantern Festival, Dragon Boat Festival, Mid-Autumn Festival, National Day, and Spring Festival.

In front of the gate and octagonal tower, the streets and alleys are crowded with tourists. The popularity has also heated up the consumer market. The dazzling array of Huizhou local products, the exquisite hand-holding ceremony in the ancient city, and the cultural and creative products with Huizhou characteristics have attracted many tourists.

The sight of them makes them stop and make a choice. The ancient residential buildings in the scenic area are elegantly laid out, and the ancient streets, ancient lanes, and archways are intertwined with simplicity and elegance. They have become an online celebrity check-in place for tourists to taste the cultural life of the ancient city; on both sides of the streets, the simple Huizhou BBs are highly sought after by tourists.

Using intangible cultural heritage as a carrier to promote the development of regional tourism, the opening ceremony of this folk culture festival featured folk performances full of local characteristics such as dancing unicorns symbolizing good luck and health, pyramids displaying art and power, and fishing lanterns praying for good weather.

, paraded along the ancient streets and alleys, attracting tourists to take photos. In addition to the local traditional folk performances in Shexian County, the event organizers also invited folk performance groups such as Mazhu from Chun'an, Zhejiang and Shoulong from Jixi to the scene, which attracted a lot of attention.

Many tourists feel the unique charm of "Huizhou at Night".