Community group buying is a shopping and consumption behavior of resident groups in real living communities. It is a regional, niche, and localized group buying form based on real communities. It is provided to surrounding (in-community) residents through community shops.
Preferential activities promote the store's precise publicity and consumption stimulation to core customers, achieve a rapid increase in the store's regional visibility and reputation, and have a significant effect on the store's marketing.
Community group buying operation model: 1. The community group buying platform uses "increasing store popularity" as the attraction point and invites major shops to settle in. After the shops pay a certain franchise fee and deposit and negotiate with the community group buying platform on the commission ratio, specific
Sign a group purchase agreement for group purchase products.
2. The group buying platform promotes and displays the group buying products of stores in certain cities, so that residents can search for target products through the community group buying platform. Residents will place an order and pay the full amount in advance to qualify for the store's group buying products. Residents can rely on the corresponding
Go to make purchases with their vouchers, and the stores will provide corresponding group purchase products or services to residents after authenticating the vouchers.
3. After the group purchase product is confirmed by the consumer, the community group purchase platform will transfer part of the revenue earned by the store to the store based on the commission ratio agreed by both parties.