Concentric Design (professional packaging design company) Answer:

The process of packaging box design is a planned and step-by-step process of gradual and continuous improvement, the success of the design depends largely on the accuracy of the concept, whether the consideration is perfect. The beauty of design never ends, and perfection depends on attitude.

A survey

Survey is the process of understanding things, the design needs to be a purposeful and complete investigation. Background, market research, industry research (about brand, audience, product ......), about positioning, presentation, ...... investigation is the beginning and foundation of design (background knowledge).　

Two, content

Content is divided into two parts: the theme and specific content, which is the basic material for designers before the design.　　

Three, the idea

Conceptualization of the idea is the first step in the design, the idea is more important than everything else in the design. Idea has always been independent of the design. Perhaps one of the most difficult things to convey in your visual work is the idea.　

Four, mobilize the visual elements

In the design of the basic elements of your work is equivalent to the building blocks, each element should have the purpose of conveying and strengthening the transmission of information. Really good designers tend to be very "stingy", every use of an element, will be considered from the overall need to start. In a layout, the composition of elements can be divided according to the category, such as can be divided into:

Title, text, background, color, body graphics, white space, visual center and so on. Graphic design layout is the process of combining different elements. For example, in the layout often with the help of the frame (also called skeleton), there are many forms, regular frame and non-regular frame, visible frame and hidden frame; and in the font elements, for the choice of fonts and typeface and collocation of good and bad is a very good. The process of choosing font style is a process of aesthetic judgment, as well as the use of color as an element that reflects a designer's understanding of color and cultivation. Color is a language (information), color has feelings, can make people have associations, can make people feel warm and cold, before and after, light and heavy, size and so on. Good mobilization of visual elements is one of the necessary ability of the designer.　

Fifth, the choice of performance

The technique is skill, in the visual products are flooded with today's audience to move to is not an easy task, more visual works have been automatically ignored by the eyes of the people. To get your message out there are several ways? One is to present the design in a complete and perfect way with traditional aesthetics, which will be appreciated and remembered by the audience. Two is to use novel or unexpected ways can be achieved (including in the material) three is the crazy amount of advertising, carpet bombing force. And which one do we need more? While all three methods get the job done, we're well aware that their rewards are different.　　

We have learned many kinds of graphic treatment and expression techniques in the three major composition, such as contrast, analogy, exaggeration, symmetry, primary and secondary, light and dark, variation, repetition, contradiction, radiation, rhythm, thickness, warm and cold, area and other forms. There are also from the effect of graphic processing and hand-drawn type of effect, such as oil painting, pencil, watercolor, printmaking, crayon, graffiti ...... There are others such as photography, old photos, and so on. So which one do you want to choose? It depends on your purpose and target group, as well as your level of design.　　

Six, balance

Balance can bring visual and psychological satisfaction, designers have to address the balance of the force field in the picture, the balance of the front and back of the articulation of the balance of the sense of balance is also a designer of the composition of the ability to need to balance and imbalance is relative to whether or not to achieve the theme of the requirements of the standard. Balance is divided into symmetrical balance and asymmetrical balance, including the balance of points, lines, surfaces, colors and space.　　

seven, colorful

Remember, you have to create visual excitement to sublimate your work.　　

Eight, about the style

As a designer is sometimes opposed to style, the formation of a fixed style means that the rigidity of the self, but the style at the same time there is a designer's personality, preferences, experience, cultivation of the reflection of the designers, but also designers are signs of maturity, that "understanding of the same, in order to walk the edge of the edge alone".

Nine, box design and production

Check items include: graphics, fonts, text, color, arrangement, proportion, bleeding ......

Requirements: visual imagination and effect to be pleasing to the eye, and more importantly, be understood by the audience! We can then make the product more convenient. Convenience involves simplifying the learning curve as well as influencing what you are already familiar with.

The above content is provided by the professional packaging design company - Zhonghui Design, hope it will help you.