After the "3 15 party", many netizens may have forgotten sauerkraut or simply stopped eating sauerkraut-related foods. After all, there are many other foods to choose from, or they think it doesn't matter what they eat.
When everyone's life is calm, farmers related to sauerkraut industry have fallen into the abyss, and farmers who grow mustard tuber are crying.
Follow-up of sauerkraut in potholes: piles of mustard tuber rot in the ground and cannot be sold.
After the "3 15 party" exposed the sauerkraut in the earthen pit, many enterprises related to sauerkraut were affected, among which the most affected was the unified procurement of the flagship store vegetable industry and the sauerkraut produced by Master Kong.
Overnight, supermarkets and shops all over the country removed the sauerkraut beef noodles produced by the two companies.
Sauerkraut was boycotted because both companies used earthen pit sauerkraut in the name of "Laotan Sauerkraut".
The pictures exposed at the party are fresh in people's memory. Workers either walk barefoot or wear shoes directly on the sauerkraut that people send into their mouths. Some smokers are not shy about this, and don't mention falling ash for the time being. Cigarette butts were directly thrown into the sauerkraut pit by workers, and even the sputum after coughing was directly spit in the sauerkraut pit.
Laotan sauerkraut turned into pit sauerkraut not because the technology was not up to standard, but because the factory was useless, because it was revealed that Huarong County had sauerkraut produced by modern technology, but this kind of "high-grade sauerkraut" was not for China people to eat, but was exported to Japan and other countries.
In order to save the image of sauerkraut, efforts have been made from the media to individuals. After the "potherb sauerkraut" was spit out, the saying that potherb is a traditional craft appeared on the Internet, trying to save the image of sauerkraut.
Who knows that people don't buy it at all, because this so-called traditional craft can be said to be self-defeating.
Because according to the investigation, the method of pickling sauerkraut in the pit was invented by a farmer named Zhao in 1990. Seeing that this method is efficient and low-cost, local farmers have followed suit. What about a "traditional craft" for more than 30 years?
This mindless white washing operation also completely ignited the anger of consumers. The local industrial and commercial departments seized the enterprises involved overnight, and netizens boycotted all kinds of sauerkraut products, which led to the stagnation of sauerkraut tea with an output value of more than 8 billion.
Piles of pickled mustard tuber planted by farmers are now a good time to pickle sauerkraut, but because there is no order, farmers can only let it rot in the ground, even if the pickled sauerkraut has been asked to return by the other party, and farmers suffer heavy losses.
It is understood that the sauerkraut industry supports the livelihood of more than 6.5438+0.3 million people in Huarong County, Hunan Province, including workers in sauerkraut factories, farmers who grow mustard, and odd jobs of large contractors and growers, such as collecting mustard and pickling mustard.
But now these people are basically unemployed, especially the farmers who grow mustard. The previous fertilizer, seeds, labor and land contract fees have all been paid. Near the harvest season, mustard can only rot in the ground, and some large growers even lose millions directly.
Vegetable farmers "want to cry without tears", experts say: it is good news.
A reporter went to Huarong county to interview local farmers after the exposure of "potherb pickled cabbage", but from the farmers' answers, we heard that we wanted to cry, but we didn't hear the feeling of shame. Remember to say, "farmers feel wronged, but they are not ashamed of being wronged."
They didn't realize that they had made some mistakes in pickling sauerkraut, and they took it for granted when everyone pickled it like this.
In principle, Chinese sauerkraut in Tukeng and Laotan are the products of microbial fermentation, and there is no high technology. Moreover, compared with the old altar, the production cost of Chinese sauerkraut in earthen pits is lower. The problem lies in their extensive management and lack of professional and standardized management.
Of course, the sauerkraut industry in Huarong County is not without room to turn over. Some netizens said very honestly, "Since it is the old altar sauerkraut, don't use the pit. Pit is pit, and old altar is old altar. Sell dog meat by hanging sheep's head. You keep saying it's a traditional craft. When was the sauerkraut in the pit invented? It's obviously cutting corners. There's nothing wrong with stepping on it. The question is, did you wash your feet before work? " "Old altar sauerkraut, jar, China no jar? Poor people must have something hateful.
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Although "3 15" only exposed the problem of sauerkraut in a place in Huarong County, according to the staff of other sauerkraut enterprises, they were also affected and some orders were also required to be returned. It can be seen that the problem of "pit sauerkraut" has a great impact on the whole sauerkraut market.
However, for these influences, Chen Gongxiang, dean of Sichuan Food Fermentation Industry Research and Design Institute and chief expert of kimchi research, said in an interview: "The incident of' pit pickled sauerkraut' has an impact on the market in the short term, but it is good news in the long run.
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The author believes that only by exposing and banning those small and irregular producers can we provide a broader development path for large enterprises and large-scale and standardized production, and consumers can eat healthy food, not only sauerkraut, but also other food industries.
Off-topic: Recently, Master Kong's old altar pickled noodles have been put on the shelves again, but it is not simply to put the old altar pickled noodles back on the shelves. Instead, the colleagues who put instant noodles on the shelves hung up the documents issued by the local market supervision administration, such as the Administrative Proposal.
The document shows that the kimchi packaging used for instant noodles has been thoroughly inspected and the enterprise license is complete.
It's just that sales have not improved significantly. The reason is, as some netizens said, "Didn't the previous problem enterprises have complete licenses?" Obviously, this way is still difficult to calm the complicated mood of consumers.