Compared with the toy counters in shopping malls and the toy shops in business districts, the toy shops in the community seem to be somewhat out of the table, but it is this small toy shop in the community that brings convenience to the residents in the community. If the business is done well, it will not only win a good reputation, but also have good sales performance.
Community toy stores can't sit in the store and wait for consumers to come to the door. They should go out as far as possible, take the initiative to contact consumers, fully contact target consumers through free trials, gifts, intellectual toy competitions, product displays, public relations activities and other forms, and convey the characteristics and images of brands and specialty stores.
Extended data:
Toy stores should try their best to meet customers' one-stop shopping needs, but for novices, the opening area is often small. Variety should be complete, choose brand. Toys are carefully classified, and two or three major brands can be selected for each category.
Don't sell more than 5 brands, even for toys with large sales volume. Too many brands, large capital occupation and high inventory risk. Operators can set an average efficiency index, that is, how much sales should be brought per square meter of sales area. If the sales of some products do not come up for a long time, they must be decisively removed.