Concentrated reduced fruit juice, that is, fruit juice made from fruit juice concentrate and water as ingredients. The drinks on the market claiming to be 100% pure fruit juice is this type of juice, the ingredient list is mostly pure water + fruit juice concentrate. Concentrated juice is the original fruit juice high-temperature heating and evaporation of a certain proportion of natural water made, easy to save and transport, generally higher concentration. Juice company production, from the origin of the fruit juice concentrate, and then add water to recover to the concentration of the original juice.

Juice drinks, the ingredients also contain fruit juice concentrate, but the juice content is generally limited to no less than 10%, with and without gas, with and without full-fat milk powder, there are many types. Juice drinks generally add water, sugar, in order to make up the flavor and increase nutrition, but also add a variety of food additives. The fruit flavored drinks on the market are lower in juice content than fruit juice drinks, and even do not contain fruit juice at all.

Freshly squeezed juice, generally through the juicer to complete, often to add water and sugar, the flavor is relatively fresh and fragrant, but compared to the original juice flavor to be a little worse, the production of environmental hygiene conditions are relatively poor. Freshly squeezed juice is not part of the product range, and is generally ready to sell.

Non-concentrated Reduced Fruit Juice, also known as NFC juice, is not common in the market, the new Smoochie belongs to this type of juice. Non-concentrated reduced juice, is the fruit juice directly after pasteurization, processed in a low-temperature environment. There is no concentrated and water recovery process, no water, no sugar, no food additives. Compared with concentrated fruit juice and juice drinks, non-concentrated fruit juice is healthier, and its nutrition and flavor are closer to that of fruits. Compared with freshly squeezed juice, non-concentrated reduced juice, more hygienic, better taste, because non-concentrated reduced juice products have advanced filling technology, professional R & D technology and process.

From the current market products, NFC juice (non-concentrated reduced fruit juice) is the purest juice.