In order to ensure the smooth running of things or work, it is often necessary to pre-establish the program according to the specific situation, the program is the methodological plan derived before the case. The format and requirements of the program is what kind? The following is my compilation of the art class Mother's Day program, for reference only, we take a look at it.
Art class Mother's Day activity program 1I. Activity background
The second Sunday in May, as a holiday to express love to their mothers, is often replaced by a fast pace of life, out of their own ineptitude to express themselves, and many people also tend to do not know in what way to express their love for their mothers. Mother's love is the greatest love in the world. On such a holiday, we hope that people can slow down the pace of life, with us, to *** with the expression of love and blessings to the mother.
Second, the purpose of the activity
1, to create a warm Mother's Day, enhance the company's image, publicize the company's corporate culture, and be grateful.
2, to promote takeaway channels
3, to collect customer information, for the future marketing to establish a database
Third, the time of the event
May Day
Fourth, the address of the event
pizzerias, stores, stores
V. Theme
Mom's pizza on behalf of my heart
Six, the content of the event
All customers who signed up to participate in the Mother's Day activities of the pizza, "Mom's pizza on behalf of my heart," the customer Hand-done pizza free delivery, mom did not arrive at the customer can be sent home free of charge (only), into the store can get a mysterious gift.
VII, the activities of the process
1, "Mom love wall" on the sign-in
2, enrollment of customers hands for the mother heart pizza
3, after the meal to give a mysterious gift (beautiful greeting card)
< Pizza represents my heart.
--To say your heart
Nine, the activities of the arrangement
1, planning items to prepare
Signing wall spray painting, promotional posters, DM sheets, greeting cards, cameras, balloons and so on.
28 days before the distribution of planning items to the stores
2, the publicity stage
online and offline publicity at the same time, online publicity is mainly by the planning department is responsible for offline publicity by the store manager is responsible for arranging for the staff to distribute DM sheets in the not too busy to introduce customers to the activities of Mother's Day.
As of May, each store on-line and off-line **** to collect 20 hands-on pizza customers
3, Mother's Day process
(1) 9:00-10:30 store manager to arrange for the front of the field staff to post the "Mother's Love Wall", clean up, decorate the store
(2) The store manager to arrange for the staff to post the "Mother's Love Wall". Clean up and decorate the store
(2) 10:30-11:00 store manager to arrange the staff in place, arrange an employee to guide customers in the "Mother's Love Wall" on the sign-in, arrange an employee to check and guide the enrollment of customers to the pizza table to do pizza. Arrange an employee to maintain the order of the pizza making site. Arrange for an employee to register customers and issue pre-made greeting cards
(3) 11:00-22:00 each staff member to pay their own duty, stick to their workstation, keep the store clean at all times.
Ten, items prepared
xxx
eleven, songs
Mother's Day all day radio broadcast on the mother's love songs, such as: the world is only good mother, mother, listen to your mother's words, mom's kisses, really love you, mother's love, mother's kiss and so on. Kisses and so on, these songs are unified by the planning department to find, and distributed to the stores.
Art class Mother's Day activity program 2I. Purpose of the activity
1. Through this activity to show the Redstar's 'humanistic care for customers, establish a good image of the enterprise in the minds of customers, enhance the reputation of the project.
2. Customer Participation: Pre- and Housing Fair callers and visitors
Second, the theme of the event
"May Day, Thanksgiving Mother's Day"
Third, the content of the event
The event will be held at the end of the month.
Activity time: May 11, 20xx
Activity location: Red Star International Plaza on-site sales department
Theme Activity 1: Hundreds of signatures, Thanksgiving Mother's Day
Activity Format:
1. In the on-site sales department at the entrance to the placement of the spray background to collect the signature of the customer, write down the blessing of Mother's Day to the mother.
2. Signers can get a bouquet of carnations from the sales department as a gift for their mothers.
3. One hundred people signed the photo to stay on file for future publicity and display, framed 20xx eternal Mother's Day.
4. Site to send a message to the mother:
Content: 1. Whether by the side or the sky, you always hold me; whether poor or rich, you always accompany me *** walk; whether young or old, you are always busy for me; whether plain or brilliant, you always treat me the same; whether happy or sad, you are always accompanied by me. Mother's Day is here, dear mom, you have worked hard, may you be happy and healthy, happy and auspicious!
2. Mom, I wish you: a smile of worry run, two smiles of worry elimination, three smiles of good mood, four smiles of the heart is not old, five smiles of high excitement, six smiles of good health, seven smiles of happiness, eight smiles of wrinkles, nine smiles of step by step, ten smiles of joy!
Background wall content:
Tribute to mother, a hundred signatures
Inside text: May Day, Thanksgiving for Mother's Day, the eternal Mother's Day 20xx
Theme Activity 2: DIY Cake - Thanksgiving for the never-ending mother's love
Theme Activity 2: DIY Cake - Thanksgiving for the never-ending mother's love
The theme activity is to make a cake. Mother's love
The DIY cake activity site was placed inside the sales department, where participants expressed their gratitude to their mothers on Mother's Day by making pastries for them with their own hands.
Activity Description: The professional dessert chef prepared the cake prototype, the participants can DIY their favorite patterns on the cake, done into the exquisite gift box, with the staff prepared note paper to write down what you want to say to your mother, can be given to the side of the mother.
Quantity: 50 copies
Activity informs: way: SMS + old customers call back
Fourth, the scene layout
Activity Layout: In front of the sales department to place the background wall of the airbrush, to facilitate the mobilization of the audience interactivity, participation. Background wall placed next to the desk, oil pen, staff beforehand to do a good job of warming up, easy to sign the audience. Configuration of sound, microphone, leaflets, prizes (carnations) and so on.
Rainbow door in front of the sales department to hang a banner, content: Red Star International Plaza wishes all owners a happy Mother's Day
V. Activity Flow:
May 11, 9:20
Start playing stage background music, the sales department to play the background music, background music suggests that the Mother's Day related songs "grateful heart", "Candlelight", "Candlelight", "Candlelight", "Candlelight", "Candlelight", "Candlelight", "Candlelight", "Candlelight". Grateful Heart", "Mom in the Candlelight", "Where the Peach Blossoms Bloom", "Mother", etc.
Start at 10:00
The background music continues, and the audience is invited to sign on the spot
9:30-xx:30
All day long, the visiting customers are free to sign
Between 10:00-xx:30, the DIY cake making activity will be held. Between, making DIY cake activities are synchronized.