Price of freshly brewed coffee: medium 17/ large 20/ super 23. Price of Frappuccino Concentrate: Medium 30/ Large 33/ Premium 36. Coffee Frappuccino Price: Medium 26/ Big 29/ Super 32. Mocha Frappuccino Price: Medium 30/ Big 33/ Super 36. Caramel Coffee Frappuccino Price: Medium 30/ Big 33/ Super 36. Extra strong caramel coffee Frappuccino price: medium 33/ large 36/ super 39.
The reason why Starbucks coffee is expensive:
First, Starbucks has a good environment, high-grade decoration and clean toilets. Compared with the messy fast food on the street, the environment of Starbucks cafe is much higher, so many people go in and order a cup of coffee for twenty or thirty yuan, and then chat with friends and fall in love, which is beyond the reach of ordinary small shops.
Second, the service is good. For low-consumption people, small fast food restaurants are naturally cost-effective, but for people with abundant economy, they are more willing to go to places with high prices and enjoy better services.
Third, Starbucks is an international brand with a brand premium. Many people who go to Starbucks will feel very proud and make friends, which symbolizes an elegant petty bourgeoisie lifestyle.