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Want to know how you feel about Master Kong Jasmine Tea?
Just so-so!

There are problems with the packaging, positioning and publicity of this thing.

From the taste point of view, faint tea fragrance and quiet jasmine fragrance should be a kind of beverage with more artistic conception. This kind of beverage is not a necessary consumer product, the key depends on how to package and publicize it. Its general feeling now is unfashionable, unsophisticated and elegant, and there is basically no definition of target consumer groups in publicity.

Therefore, although activities are often held in the streets, the attention is still not high.

Can only say that the taste is generally attractive, the packaging is very unattractive, and the publicity is not attractive at all!