As a Chongqing native, it is no exaggeration to say that Qinma hot pot is a well-known local hot pot brand, which is heard by almost everyone in Chongqing. It is as famous as Dezhuang, Liu Yishou, pigsty and Bataotang. As a laid-off woman worker, she realized the counterattack of her life. As a woman, she has given more power to women as role models. Although she died, she left behind her hot pot legend.
1. From laid-off female workers to the owner of hot pot restaurant. Qin Yuanhong became a laid-off woman worker after experiencing the wave of laid-off in 199s. Layoff is not the end of her career, but the beginning. In 1998, Qin Yuanhong borrowed money to open the first hot pot restaurant in California Garden, and her husband served as the head chef, who was responsible for preparing the special hot pot ingredients in Chongqing. Including the eight employees employed, this small shop with less than 5 square meters has ten people, and its business is extremely hot, and it has achieved profit within one month of opening. Far beyond expectations, after the business gradually stabilized, Qin Yuanhong opened the first branch in the third year. This store is bigger, so it needs professional management. So Qin Yuanhong will not only be the store manager, but also become the chairman of Qinma Catering Culture Co., Ltd..
second, recruit talents and let professionals do professional things. After the business is expanding and the radiation range of Qinma hot pot is getting wider and wider. Qin Yuanhong learned the knowledge of enterprise management through constant charging, and realized that professional people should do professional things. So, we spend a lot of money and effort to invite professional management talents, as well as various technicians, accountants and so on. Only when all links are operated by professional talents can the big ship of Mother Hot Pot set sail. That's why Qinma Catering Department can go from Chongqing to hundreds of branches all over the country, and then go abroad to become a well-known hot pot chain brand.
third, the market competition is extremely cruel, and only this innovation can develop for a long time. As the capital of hot pot, Chongqing has different hot pot brands appearing every year, most of which quickly disappear from public view, and only a few of them can become bigger and stronger. The most fundamental reason why Qinma hot pot can become stronger and stronger in such an environment is that she has been standing at the forefront of the development of Chongqing hot pot industry and constantly innovating in the market competition. Qinma Hotpot pursues the local flavor of Chongqing, and at the same time, vigorously develops new flavors to meet the different needs of diners. For example, Qinma litchi pot and chrysanthemum pot are quite innovative. It is precisely because Qin Yuanhong is unwilling to lag behind and has won the stomach and recognition of diners in an innovative way that Qin Ma Hot Pot has been sharpened for ten years and developed into a well-known hot pot enterprise in Chongqing. Now, Qin Yuanhong has passed away. As long as Qin Ma Hotpot remains innovative and puts diners first, the future development will not be bad.